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Dustin Bays

Feb 22 2023

Our Practice Leader is Driving People Away!

This week on the podcast…

This week on the Uncharted Podcast, Dr. Andy Roark and practice manager Stephanie Goss are answering a question you asked in the mailbag! We received an email from an associate veterinarian who joined their practice after working in at as a regular relief vet. They thought they found their home clinic but now that they have settled in, they are finding almost the entire team has turned over since they started. Some left on their own and recently, even though the team was down to a skeleton crew, the practice owner made the decision to fire 2 more team members. This associate is struggling hard with the decision and wondering how they go about addressing their concerns with the practice owner that if they don't figure out how to make some changes, there won't be any team left. They are also wondering how to tell when it might be time to give up and find a new home clinic, if this really isn't the right place for them. Andy and Stephanie really enjoyed talking through this one from a variety of angles. Let's get into this…

Uncharted Veterinary Podcast · UVP – 219 – Our Practice Leader Is Driving People Away!

You can also listen to the episode on Apple Podcasts, Spotify, Google Podcasts, Amazon Music or wherever you get your podcasts.


Do you have something that you would love Andy and Stephanie to role-play on the podcast – a situation where you would love some examples of what someone else would say and how they would say it? If so, send us a message through the mailbag!

We want to hear about your challenges and would love to feature your scenario on the podcast.

Submit it here: unchartedvet.com/mailbag


Upcoming Events

We have TWO amazing events coming up – one virtual just for managers and one in person that anyone on the team can attend! Don't miss your chance to join us either virtually or in person in beautiful Greenville, SC.

The Practice Manager Summit – March 23, 2023

We know you are unique. Managing the business. Fielding never-ending questions from the team. Fixing broken printers, again. You wear more hats than anyone else in the practice. All of these look great on you, of course. But do you ever wonder “Am I actually in charge if I don’t own the practice? How do I manage the endless responsibilities of this job with limited power and resources? How can I keep growing professionally?”

If you’re itching to talk to people who really get what it means to be a manager, this is the event for you!

It’s time to connect with your fellow practice managers to share what gets you excited about your role, find solutions for what needs your focus now, and discover new ways to shine even brighter as a manager.

While Uncharted Membership is always encouraged, it is not required for event attendance! Non-members, here’s your chance to see what all the buzz is about and get a taste of the Uncharted experience. 

The Uncharted Veterinary Conference – April 20-23, 2023

Our flagship three-day live conference event in Greenville, SC. Come join us in Greenville!


Episode Transcript

Stephanie Goss:
Hey friends, this is Stephanie Goss and I'm bringing you another episode of the Uncharted Podcast. This week on the podcast, Andy and I are diving deep in the mailbag. We had so much fun doing this one. It was a question that has come to us from an associate doctor who is really struggling with some of the decisions that their practice owners is making in the recent past about terminating some of the members of their team. They've had a lot of turnover and this doctor is really struggling with why this turnover is happening. They understand that it is the owner's private practice and they can, at the end of the day, do exactly what they want with it. They're really wondering when and how do I speak up about this because it's really bothering me. We've got some great stuff to unpack here. Let's get into it.

Meg:
And now the Uncharted Podcast.

Dr. Andy Roark:
And we are back. It's me Dr. Andy Roark and the one and only Stephanie should I stay or should I go now Goss?

Stephanie Goss:
That is very, very good one. How is it going Andy Roark?

Dr. Andy Roark:
If I stay there will be trouble. And if I go it might be trouble maybe it's switched around anyway-

Stephanie Goss:
Maybe it's always trouble when I'm involved.

Dr. Andy Roark:
It's definitely, that's a song about picking the better of two bad options it's what I think it is.

Stephanie Goss:
Oh, how's it going?

Dr. Andy Roark:
Oh boy, it's crazy talk. It's wild.

Stephanie Goss:
I feel like I've seen your face a lot lately.

Dr. Andy Roark:
Yes. You and I just spent five days together from sunup until well past sundown-

Stephanie Goss:
Well past sundown.

Dr. Andy Roark:
At the VMX conference, yeah, yeah.

Stephanie Goss:
It was so fun. It was so good to see everybody back in person and to feel that pre-pandemic energy and excitement about veterinary medicine, about change and growth in our community. And I had a great time.

Dr. Andy Roark:
I had a mixed time. There were things that were great and there were things that were hard for me. And one of the things that was hard for me was that Stephanie Goss was packing lecture rooms until people could not get in. I'm talking, it's like, rooms that seat 800 and they're turning people away. I'm not kidding. I went up to the door and they were like, “You can't go in there.” And I said, “Do you know who I am?” And they were like, “We do not know or care at all.” And so I saw Eric Garcia, who's the program chair, and I was like, “Eric, they won't let me get in there.” And Eric Garcia goes, “Official NAVC business, we're just going to check a room count, oh, and he's with me.”
So that's how I got in to see, the only way I could get into Stephanie Goss was to phone a friend and get him to essentially lie to the security people so that I could watch you do your thing. And then no less than two dozen people stopped me in the hall to say, “I didn't see you in the program. Are you not in the program?” And I wasn't. I did not do any speaking as the first time in forever. I'm not exactly sure how it happened, but it just shaped up that way. And then I'm watching, basically what it was, you know when your friends are like, “Hey buddy, you want to come and do this awesome thing?” And you're like, “No, I'm going to be responsible because I have a lot of things going on in my life and my plate is really full and I'm going to stay in tonight and get my work done.” And then they send you drunken selfies from the greatest party in the history of the world. That's basically my experience with this conference watching Goss just crush-

Stephanie Goss:
Poor Andy.

Dr. Andy Roark:
I know. I literally asked someone at one point is like, “Are popup lectures a thing?” They're like, “Like flash lectures?”

Stephanie Goss:
Flash mob in the hallway. Andy Roark lecture in the middle of the hallway. There were plenty of opportunities because there were some lines and you could have just done a flash mob in the hallway.

Dr. Andy Roark:
I could have lectured to people in line for other things. I said that to somebody and they looked at me and they were like, “Yes, that's a thing, it's called street Street preaching.” And it's like, “That's not what I'm going for.”

Stephanie Goss:
That's not the level that you've reached.

Dr. Andy Roark:
No, but once they said it, I was like, that is exactly a picture in my mind. I was just imagining street preaching that went really well which is probably what every street preacher imagines and how they get started.

Stephanie Goss:
Oh, man. Yeah, we had a good time. It was good to see everybody and meet some new people. And the future of veterinary medicine is bright and I'm here for it. I'm excited, it's going to be a good year. It's going to be a real good year.

Dr. Andy Roark:
I am super optimistic for this year. I really am. Last year was a tough year in a couple ways, but man, things are looking pretty darn good. Life goes on, one foot in front of the other. I see a lot of opportunity ahead for vet medicine. I think my wife and I have gone through some health stuff and man, we're on the other side. All that stuff is done. It's all behind us. It's looking good, buddy.

Stephanie Goss:
Yeah, I know. And April is just a few short months away and we're going to get to see our whole Uncharted crew in Greenville and it's just creeping closer and closer. Florida was just a little taste of sunshine. And then we're going to be in Vegas in a few weeks and it's like there's all these little milestones creeping towards being all back together with our Uncharted crew in April. And I'm so excited for that.

Dr. Andy Roark:
Boy, it's almost, it's half sold out already.

Stephanie Goss:
I know.I know. That is crazy to me. We have sold out every year, but this is the fastest that it has moved.

Dr. Andy Roark:
Well, and we pushed the capacity up this year. We're like, if we open the door to this closet and then we let people sit in there, we can get more like that's what we did.

Stephanie Goss:
Andy's going to put me in the closet.

Dr. Andy Roark:
It still hurts, Goss can get over here.

Stephanie Goss:
You do it when I'm working from home, you put me back in the closet. So how is that different when we're at the Westin?

Dr. Andy Roark:
And it's not my fault the best acoustics in your house are in a closet.

Stephanie Goss:
Oh man, we're off the rails already.

Dr. Andy Roark:
All right, okay, now let's start to get into this. This is a fun one. This is a good one.

Stephanie Goss:
But if you want to come hang out with us in April and meet the Uncharted community, you should sign up because we are already halfway sold out and it's only January 20th when we're recording this. So if you've been thinking about coming and you haven't already bought a ticket, you definitely should.

Dr. Andy Roark:
Well, you don't even have to do that because you and I are doing our development path where people work with us every other week. If you're an Uncharted member, you can jump in with me and Stephanie and Maria Pirita. Every other week we get together and we work on a topic and we work on part of the practice and it's us. So I'm super excited about, again, talk about 2023 being a great year, we've never done this before, but if you're an Uncharted member, you can jump on a Zoom call with me and Stephanie and just we're getting to work and it'll be every two weeks. And yeah, we're going to be with you through the summertime at least trying it out, seeing how it goes. But my plan is to hopefully keep doing it for a long time.

Stephanie Goss:
All right. So today we've got a good one I think in that we had somebody write into the mailbag and when I read this one I was like, oh, this is one of those you can lead horse-to-water conversations. So we had a vet who was super excited, they had been doing some relief work and found a practice that they really thought that they gelled with. And so they decided, okay, I've done the relief vet thing maybe I want to go back to being an associate vet. And so they agreed to work with one of the practices they had been working with and that started last year and since that start, middle of last year, not like the end of December last year. And so they've been there a while. And in that time almost the entire team has either been let go or has chosen to leave and new team members hired.
So they've had a turn almost completely in the team since this doctor came on board. They went from multi-doctors, multiple licensed technicians, down to only two licensed technicians. And so recently one of the techs quit and one of the CSRs was let go. And the conversation with the team was about personality conflicts with these people from the practice leadership. And this is a private practice, it was a practice owner, but you and I were talking about this before we started and it's totally applicable to any leadership in the hospital really. It doesn't have to just be a private practice because we've both seen this happen in situations where you've got a medical director or non-practice owner leading the helm. But basically this practice owner is having personality conflicts left and right with people and has been choosing to part ways with people. And in this case, the technician and the CSR were putting in effort to take feedback, get better at their jobs, try and meet the expectations that were being set with them.
And so this associate doctor is like, “Look, I am really struggling here.” Because these are two people who both brought great skills to the table. They were outgoing, they wanted to help, they wanted to bring more clients in the door, they wanted to take care of their patients. The tech in particular was great with aggressive patients. And so this associate's like, “Look, I understand that it's a practice owner's practice and they can basically do whatever they want, but firing somebody for what feels like perspective-wise to the associate doctor, mild personality disagreements feels like a really poor choice, especially when we're in a place where good team members are hard to find right now.”
And so they were like, “Why aren't we training? Why aren't we counseling? Why aren't we doing some management?” And so this associate was like, “Look, I've had a lot of leadership training and I've done a lot of CE in this area because it's something I'm interested in and everything about this does not sit well with me.” And so they were like, okay, would you address the practice owner about these things as an associate vet? And if so, how do you go about basically questioning their management decisions and if the staffing of the hospital seems to be based on how well you get along with the practice owner, whether you can become buddy-buddy or not, versus their skills and what they bring to the table. If this was you, would you guys be looking for another practice?

Dr. Andy Roark:
Yeah. All right. This is a great question. There's a lot to unpack here. So let's start with headspace as we do. So the first thing that I would say here is assume good intent. And this is a good healthy way to think about it. The truth is why does this happen? We don't know. I don't know why these people got let go. I don't. Is it possible that there was that they-

Stephanie Goss:
More to the story?

Dr. Andy Roark:
Yeah, that there's more to the story? Of course there is. Is it possible that they mildly irritated this practice owner and he or she let them go? It's possible. It's hard for me to really get my head around in today's labor shortage and stuff, but that doesn't mean it's not true. I've seen people do some things I can't figure out. I can't get my brain around. I think the kind thing is to say, I don't know what happened and for HR reasons, this person, I don't expect that they're going to tell me exactly what happened. So I don't know. And I think the reason for that and I say I don't know, is it just stops me from making assumptions and jumping to conclusions that might not be correct. And that's just a safe place for me to pragmatically look at the situation. And at the same time, there's a saying, once an accident, twice a coincidence, three times a pattern. And so if there was an employee that I was like, “Man, that person's great, I have no idea why they got let go.” It's a whole lot easier for me to say, “There's more to this story.” Then that would be my first thought is there's more to the story.
But if it seems to be happening again and again and again, it gets harder and harder for me to be like, “There's more to this story and there's more to that story and there's more to the other story.” At some point there's a common denominator when I go, “Interactions with the practice owner are not going well.” But I think you can balance both of those things of assuming good intent and then also starting to say, “I'm not concerned about this because of it happening once, I'm concerned about a pattern that I'm seeing there.” I think those are both healthy things to hold in your mind at the same time.

Stephanie Goss:
I think that's super fair. And I think the reality is most practices at some point or another go through a complete turn of their team. There are absolutely practices out there that have a longtime team, the whole team has been the same for 10, 20, even 30 years or the vast majority of the team. And for the average multi-doctor practice, the reality is turnover happens. It happens for a whole lot of reasons that have nothing to do with performance. People move, people have babies, people leave the field, all of those things. So it's not atypical even for your average practice of size to go through a turn. And for this associate vet, they're sitting in the position where the turn happened, and they're wondering was this a one-time thing? Like you said, was this once an accident? This is a thing, it happened, we're moving on.
And now they're continuing to see things that make them think that it's a pattern. And so I can totally understand being in this headspace of like, this doesn't look so good. And I think this associate is in a good headspace because they're asking great questions and they are like, “I don't want this to be the case. I want it to be different. I don't know if I can make it different, but I want it to be different. And so I'm asking the questions.” Which I think even if you can't completely assume good intent because you are noticing some patterns, I think it's a good healthy head space to be.

Dr. Andy Roark:
Yeah, I agree. And I think the other part of perspective is a little bit different, but kind of the same. You do and I'm just I'm so happy with this letter, just the perspective of the person's writing I think is just so good. But they're very measured and they're looking at it in a very smart non-emotional way, which I think is exactly how you want to approach big questions like this. But it is possible to hold in your mind and recognize this is not my circus and that's going to happen whether you're in private practice or corporate practice as well. It's like there's going to be decisions that are made that you are not invited to the table to make. And you have to be okay with that. And you have to say, “That decision was made above my pay grade.”
Exactly. And so you need to make peace with that. And at the same time you can also be honest and own the fact that the decisions made above your pay grade will affect you and therefore you do have a reason to care about this. And so just saying, “It's not my business. I am out.” You might be out of the decision and that's true and you have to be comfortable being out of this decision. However, to your practice owner, I would say, yeah, you don't need to include your associate in this decision, however, you do need to be painfully aware that the decision you make will affect your associate veterinarian. And I expect he or she to make decisions based on what their circumstances are. So I don't know if I'm explaining that very well, but basically I'm saying from a perspective standpoint, I would not be resentful that I was not included in these decisions. I think that that's to be expected and I can also have a strong opinion on this based on how I am affected by the decisions that are happening.

Stephanie Goss:
Sure, sure. Yeah, it impacts your ability to do your job and so it makes sense that you would potentially have feelings about the impact that it has to you for sure.

Dr. Andy Roark:
Exactly. Yeah. And so going on from there in the head space, I get to ask myself, how do I feel about this and what do I want to do from here? And I think that's exactly where the associate should be. It's not resentful that I was included, not assuming bad intent, but still saying, “I am looking at reality around me and I have concerns, and so I am going to strategically plan for myself.” And I think that that's a healthy headspace is kind of where we need to get to.

Stephanie Goss:
Yeah, totally, totally. That makes sense. And to look at it from the perspective of, okay, this does impact me. I am interested in leadership because I've done some self-development here. I like what I'm doing, I came here for a reason and all of those things adding up to, okay, this impacts me. Is there a place where I can have some influence? And that I think is a good healthy headspace to be because that is a place of hope. It's a place of maybe I could influence or change this situation, which is better, is a place I like to live more than feeling like not my circus, not my monkeys, and there's absolutely nothing I can do about it except sit here and be miserable which is certainly a place from a headspace perspective that you could be sitting at this point in time.

Dr. Andy Roark:
Sure. I've seen a lot of people there and so have you. There's a lot of people who feel helpless in these situations and that may sound simplistic, but I promise you it's easy, especially when it happens over time. At some point people started leaving and you got in your head, I have to carry the load and people continue to leave, and you just doubled down on that thinking without ever stepping back and going, “Wait a second, have my situations changed to a place where just carrying the load might not be a good strategy anymore?” I think that that's really important. I also think that there's not a right answer here just on the information that we have, and I want people to know that, and it's going to be different for everybody in that how exactly are you being affected? Is it people in my practice are leaving, but the main technicians that I work with are the same and my actual work day-to-day is largely unaffected or is it people are leaving and they're the people that I rely on and my work is radically changing?
Those are different scenarios. The other thing is how do you feel about those changes? I know some doctors who want to work highly leveraged across multiple technicians and if their techs start leaving, they're going to be really unhappy. And I know other doctors that don't leverage their technicians, wrongfully so in my mind, but, and going from two technicians down to one technician or going from a technician assistant down to just an assistant, it might not really bother them that much. And we're not here to adjudicate how you use your support staff. My point is just some people are going to feel very differently about that than other people. It's not right or wrong, it's how do you feel? The last part of this really is, so much of it is about the relationship with the decision maker and perceptions of what the future looks like.
And say I'm the associate vet and the practice owner is having these interactions that people are leaving, and I don't really know why, the truth is on the scales do I think this practice owner, this leader is doing their best? Do I think that they're probably making decisions for the right reasons? And if I think that they're, sometimes things are hard, but I'm following a leader who's doing her best and who I believe is truly making these hard decisions. She's making them for the right reasons. I'm more likely to stick with that person than someone who's doing it because they want to bump profitability for the third quarter. You know what I mean? And that's what their driving decision is in my mind. Dude, does the person appreciate me? It's one thing if people are leaving and nobody says anything to me other than, “I guess you got more appointments to see.” Versus them saying, “Hey, I know this is challenging time and I appreciate you and I appreciate the work you're putting in.”
Man, that stuff matters when we're doing the math of what am I going to do? Do they value my input? You don't have to follow my decisions, but I do like to be heard. And I'll just tell you, we teach leaders all the time that making people feel heard and making them feel like they have input that's truly listened to, even if you go a different way, that's a huge part about people being okay with the hard decisions that were made. And you don't have to do what I say, but I pay attention to, did you communicate with me? Did you ask me what I thought or did you check in on me? That stuff matters. Is this somebody who's just had shit luck? And we all know people who have hit a real streak of bad luck. And I go, man, if we're in a tough place just because of bad luck, which happens, that makes me feel different, then we're here because of negligence.
We're here because this person is apathetic, because they checked out, because they're purely focused on personal gain. That stuff matters. And the last thing in all of this is, and I'll just tell you, when you go through periods of really hard work, especially in this case, you're shorthanded and everybody's working hard, I will tell you that one of the biggest difference makers is, do the people in the trenches with you, do they see a light ahead? And if they're like, “Nope, we're shorthanded and I have no reason to believe that that's going to change and this is my new reality.”

Stephanie Goss:
We're going to be shorthanded until the end of time, there's no change.

Dr. Andy Roark:
That is a different emotional experience than we are shorthanded and I believe that we will not be for long and the future will be better and we are going through this period of offloading people who needed to come off of our bus for some reason, and we are actively going to load back on some good people and the days ahead will be brighter. All of those things factor into the equation of how do I behave and what decision do I make going forward? And so I know that's a lot to unpack, but I really just want to say there's not one where I say, “In this situation, the answer is you leave.” I would say, “Boy, there's a lot of nuance here.” But just try to get those things in your head. It can be someone else's decision and you can be affected by it. You can-

Stephanie Goss:
Because I think what you were saying about how it's easier to stick with somebody through the hard stuff when you feel some of those things, when you feel that somebody's appreciating you, when you feel like they're hearing you. And even sometimes I remember vividly a point where I literally had four people quit at the same time within two weeks of each other, all different reasons, I could not control it. And I was devastated. And my team looked at me and they were like, “It's okay. We'll figure it out.” Because they could look at it through that filter you said of sometimes you just have shit luck. Sometimes the person who's been trying to have a baby for two years finally gets pregnant and is like, “I'm not going to work anymore.” Those things happen. And so I think from a head space perspective for me that this is head space and action because when it comes to your point, what are you going to do next?
Are you going to quit? Are you going to leave? Are you going to stay? Are you going to do something about all of those things we're going to talk about when we get to action steps? Looking at it through that lens and figuring out, how do I feel about my relationship with this person and the rest of the team I think is really, really important because you're going to need to, no matter what happens next, no matter what choice this associate vet makes, it's going to be hard. And so being able to look at, I'm doing this and I believe in this, and being able to hold that as your little flame of hope is so so important.

Dr. Andy Roark:
I completely agree. Let's take a break here and then we'll come back and we'll get into the actual action steps of what do we say and how do we say it.

Stephanie Goss:
That sounds great.

Dr. Andy Roark:
All right, so I love that this person made this job really easy for us by giving us two specific questions numbered one and two. I'm like, I like the way you work. You have clearly put some thought into this. So the first question was, would you address the owner about these decisions as the associate veterinarian and how would you go about questioning their decision? So to me the answer is absolutely yes. If we have so little trust in our relationship that I can't ask you go, “Hey, I couldn't help but notice that no one else works here anymore.” Then you don't have a relationship anyway. And what are you doing there? I'm sorry, at some point this is the elephant in the room and it would be weird for me to not ask you about it. And so I always say, I treat jobs like a relationship and I expect to be treated in a certain way and I plan to treat other people in a certain way. And I expect to be able to ask some questions about where we go.
And I don't take it personally if other people ask me questions about, “Hey, where are we going?” It's just a basic common understanding of what it means to work together with other people. And so no, just me. The big thing is, there's a couple big parts here. There's a difference in challenging the decision that was made and trying to understand what happened.

Stephanie Goss:
Yes, I would totally agree with that.

Dr. Andy Roark:
And it's funny how often people screw themselves right there. I'm not going to walk in and make demands. I really don't want to walk in and make assumptions. The two most powerful words in management, and this goes to managing up as well, are what happened? And I just seek first to understand, what happened? And so that I would say absolutely you have the conversation. Absolutely. Because how can you make a decision to go forward without asking some basic questions?
You're totally flying blind. And so I think that's a no-brainer. And so then the question becomes how exactly do you talk to them without them feeling that as they put, you're questioning their decision. The big thing for me is I use phrases like, help me understand, like “Hey, I noticed that we've had another one of our paraprofessionals go out. It feels like there's been a trend of people leaving and I'm wondering if you could help me understand what's going on.” And that's it. And then I would stop talking and that's it. And I would say it exactly like that, “Hey, I just want to want to know what's up and first of all, what's going on and then what the plan is. Can you help me understand and then stop talking?” And let them go.
After I try to get this open up and they say, this is what happened or this is where we are or whatever, the next part for me is going to explain how I am being affected or how I've been affected and what my concerns are about not being able to keep the staff. And I'm not going to say you firing people has done this or that. I'm going to say, “Hey, I know you know this, but it's not easy seeing appointments with half the support staff that we usually have.” And this is me communicating where I'm at because remember, I truly believe this is a relationship and if you and I are in a relationship together, I want you to tell me where you're at and how you're feeling. And I also am going to tell you where I'm at and how I'm feeling.
I'm not going to play the guess what I'm thinking game. And so, “Hey, I'm concerned that this work is getting harder to do and that we might lose more people just because without support around them, their job is harder. I'm worried about us being able to keep people that we have now that we're so shorthanded.” And the last part, the way I frame it is, I'm going to ask for advice or I'm going to ask for guidance on how I should go forward to best support the practice. And so that I know what to expect. So I'm going to say things like, “Hey, can you give me some guidance on what I should be trying to do to keep the staff that we have or to support the practice or help me have a clear expectation of what the plan is from here.” And that's it.
And I just tried to use as much of the actual wording as I would use, but that's exactly how I would say it. It's very soft. It's not argumentative. I'm not trying to put this person on the defensive. I want to know what happened. I want you to know how I'm feeling so that I can just say, “Hey, just giving you the information so you can make future decisions. This is where I'm at, what's the plan? What should I expect? How can I support you in going forward?” And then see what they say and actually really listen to them. And for me, that's the end of the conversation. A lot of people will say, “But then we needed to talk about what if I leave?”
I said, “No, no, no, no, no. You got the information, you got what you need. Go home. Just go home and sit with it and just process. There's no need to have this one conversation this one time. Just sit with it.” And there's nothing wrong with coming back in three days or 10 days and saying, “Hey, I've been thinking a lot about what you said and I just want to be transparent in what my thoughts are.” That's how I would do it. If you decide going in that you would like to be more involved in these decisions, you can even say, “Hey, I think it's important to me going forward, just that I feel like I know what's going on because I felt like the rug was pulled out from under me in some ways. And I'm not saying that what happened didn't need to happen, but it would really help me if I had a little bit more, I don't know, lead time before changes were made, if that's possible.” And just ask for what you need. I guess that's me telling you where I am, but I don't know, what do you think about that? How does that sound when I say it?

Stephanie Goss:
Yeah, no, I love that. I think for me that my framework is super, super similar. So it's really hard for someone to be immediately on their defense when you start the conversation by asking for help. So whether it's help me understand or “Hey, I need your help, I am struggling, I feel like the team is struggling and I'm sure you must be struggling because we've had a lot of change and we've had a lot of turnover and this seems to be affecting all of us and I want to help you. And so I thought the best way to do that would be for us to start with a conversation, which is why I'm here. I want to understand what is going on and how I can help you and in turn help myself and the rest of the team.” And then to your point, you have to shut up and listen because especially if we have nerves about having conversations like this, our natural tendency is to just keep talking.
But if you don't sit back and let them actually answer, you are missing your opportunity. Because this first, I agree with you, this is not one lengthy conversation. This is a multi-part conversation in that part one is about info gathering because one of the things that you taught me is that there are defining moments in our relationship building with people and people always eventually show us who they are. And so if you have a situation where somebody is under a lot of stress and this practice owner might be in a place where they're just like, I've got a lot. There's a million reasons why this could be happening. And they could take the opportunity to so they could apologize. This is one direction it could go. They could say, “I'm really sorry, I know that this is a lot. This is not where I was intending for it to go, here's what's going on.” And they could fill you in.
They also could be like, “Hey, it is what it is. We're moving on. Thanks for your ask, but I've got a plan and we're working on it. And they could totally shut you out like that.” And it could go a million different shades of gray between those two points. The whole point of this conversation is for you to info gather because I gather from the questions that the associate vet was asking, and this is why I said I love the headspace that they were in. At the start of this, they haven't already quit. They haven't already made up their mind. And so this first conversation is about info gathering. And I think that while we all have moments where we are not our best selves, when you start a conversation with somebody and you ask them how you can help, it tends to be a situation that is going to put someone into a better possible light than others might.
And so take this as a info gathering opportunity and just hear what they have to say and then offer what help you might be able to give like, “Hey, I would love to help with trying to find new team members.” Again, info gathering. And to your point, you might have to marinate and say, “You know what? I would love to really think on this because I'm up for helping. I want to fix this. I like what we're doing. I think that we have some great people and I would like to see us keep the great people that we have and continue to add great people to this team.” There are lots of ways that you can easily walk out of this conversation no matter what is said, but I agree with you, spot on, just hear what they have to say and then close the door to conversation number one.

Dr. Andy Roark:
Yeah, exactly. It's amazing how often people say, “All right, what do I do? Option A, I stay option B, I leave.” And I'm like, “How about option C? I get more information about what's going to happen in the near future.” I vote option C. And then ask me again. And that's exactly what we're doing. And then the second question that they ask is, if staffing based on being buddy-buddy with the owner versus skills and merit continues, would you look for another practice? I'd say, all right, first we have made the assumption here that the reason people are leaving is because they're not buddy-buddy with the owner. Which I would say you might be right.

Stephanie Goss:
You have to info gather first.

Dr. Andy Roark:
I would assume good intent and I would info gather to stress test that assumption. But it may be that that's what happens. And so the first thing is I would check that assumption and see if it's really true. The answer to the question is at some point I would do some math. I would look at the pros of staying and subtract the cons of staying. And if I got a negative number, meaning the cons are bigger than the pros, I would leave or if the pros and the cons were about a wash, but there was a pattern towards steady decline, a trend downward, I would say, I know I'm worried about this. And so I would do some math and then, so we talk about this all the time, so much of management, and this is about personal management, this is career management, it's picking your poison.
It's summing up, okay, if I stay here, these are the bad things and if I leave, these are the bad things. And it's looking at, it's not just the bad things today, but it's the bad things going forward. I don't know if that really helps, but really, I guess my basic thing is just at some point you have to sit around and say, “How much do I like being here? And how hard is this?” And then subtract how hard is it to go find another job? And that's why another thing, I can't tell you what the answer is. You are the only one who could say, “There's 10 other practices in a five mile radius that I could absolutely go to. In fact, one of them is trying to hire me and they seem amazing.” That's very different from, “I live in a middle of nowhere and if I leave, I have to move my family to a different place.” There's just different things. And so you have to do that math for yourself, but what are the pros of staying versus what are the cons of staying? What are the pros of leaving and the cons of leaving and see how all that stuff sorts out. The last part I want to say on the math part is, what? What are you smiling at?

Stephanie Goss:
Keep going, keep going. I'll hop in when you're done. Keep going.

Dr. Andy Roark:
Okay. The last part of it, and this goes back to what we said before of don't get confused and think that your options are, I leave now or I stay forever and the options are really, I stay for a while and I don't say anything. I stay for a while and I work to improve the situation I'm in. I stay with a commitment of reassessing my decision in three months and that helps me sometimes to say, “I'm going to say something and then I'm going to wait until June 1st.” And on June 1st, if my situation is not better than it is now, I am going to leave, I'm going to plan to leave. Sometimes just putting that pinned in the calendar where you're like, “I'm not trapped. I am going to make a decision in the future. Right now I'm going to say something and then I'm going to give it some time to see what happens. That's not a bad strategy and I'm going to make a plan to leave, which is I'm not giving my notice right now, but I'm going to go ahead and start investigating my options.”
And then your last option is leave, “Yeah, I'm out.” You have a lot of options and that's my point in this. And so I think where people screw themselves up is they make assumptions about what's happening and they say, I'm in or I'm out and I go, oh buddy, there's so much more nuance to this. But anyway, that's how I would look at it and lay it down. And generally I tend to come somewhere down around, I do my math, but I'm going to say something and we're going to talk about it and I'm going to ask what the plan is and then I'm going to give them enough time to see if the plan works or if it's actually getting implemented. And then I'm going to circle back around. And when I do my math again, one of the cons of staying is, based on previous performance, I do not believe that things are going to get better and that may be a big knock in the cons side. Anyway, but that's how I would do it.

Stephanie Goss:
Yeah, no, I love it. I love that you were looking on the bright side and I think you're, I agree 100% about doing the math and I think being able to sit back and work those steps depends entirely upon how your info gathering goes. Because again, those are steps that require you to be able to be in a place of positive head space and assuming good intent. Because if you are not, it's really hard to look at it and say, “How am I going to stay?” To working your way through even staying and thinking about the three, I love your idea of three months or giving yourself a timeframe and when you feel like you have a super negative outlook on a situation is really hard to do that. So I love that you looked at it from that perspective of you got to do the math and make the pro list and make the con list. I think it's funny because when I read the question, my answer was radically different from yours in that-

Dr. Andy Roark:
You're like, “Get out of there.”

Stephanie Goss:
Yeah, so yes, so the question was if staffing is based on being buddy-buddy with the owner versus someone's skills and merit, and if that trend continues, would you look for another practice? And my answer is absolutely hell yes. Because what I would say is hell yes with a caveat. So if the staffing being, is if you have done your info gathering and there is actually a trend and you have assumed good intent and you have seen a pattern that is undeniable, and there are hospitals out there where this is 100% the case. We've had episodes where we've talked about when one of the techs is really good friends with the practice leader and so they get good opportunities or they're the bias of being friends or being buddy-buddy is undeniable.
So there are situations where that is totally the case. If that was the case on a personal level, I would absolutely look for another practice because to me there are so many great practices out there that need great people and it is, maybe it's just the place that I'm at in my career, but I have come to this place where it is important to me to work with good people who want to do good work and who believe good things. And if I felt like I was in an environment where the staffing was solely based on whether somebody could get along with a practice owner or not, hell yes, I would be gone. And I love what you said because it's a significantly better answer in the sense of you should still do that math. And I guess I say hell yes, because I agree with you.
I would have done the mental math and I am that person. I believe the best in people. And I have had, can think of two instances in my own career where I was really struggling with things that were happening with our practice leaders. And I felt like I had some significant skin in the game, obviously as a practice manager. And it was not my practice in either situation. And so I was in the place exactly where you talked about where I sat down and I literally made pros and cons lists and I looked at the math and then I looked at all of those options and thought through them similar to what you just said, which is, okay, I could stay and not say anything and be miserable and I see people on my team and that's the choice they're making and I don't want to be that person, so what's the next thing?
And I moved my way down and ultimately I am a big fan of the camp in the middle, giving, staying, and here's the commitment, I'm going to reassess this. And so in both of those situations, I gave myself a timeframe and I was like, this is the timeframe. And I did exactly what you said, at home, I wrote it on my calendar and I circled the date in red and I was like, I'm going to give it until this day and I'm going to give 110% as I have been until this day, and then I'm going to reassess and I'm going to look at it with fresh perspective. And if I still feel the same way that I do now or I don't feel significant change, then it'll be easier for me to make my decision one way or the other.
So I think you look at it from a very pragmatic perspective, and I think that that's important. And I'm going to advocate, I feel like almost always on the side of there are so many great practices out there and I see so many people and this letter reminded me of that, of people who are good people who want to do good in the world and are in these practices that, and again, we only hear one perspective. And the truth is funny, man. There are always at least two sides to every story and the truth usually lies somewhere in the middle. And so we only have one tiny filtered-down view from the email that we get in the mailbag. And when we zoom out and we talk through all the things we talk through on this episode, it's really easy to imagine a place where this is reality and maybe this practice owner is toxic and this is what's happening. And then I'm a big advocate for being the cheerleader for my fellow colleagues to say, “Heck yes, man, don't stay in a toxic place. Don't let yourself feel trapped like that.”

Dr. Andy Roark:
Yeah, I'll put a little bit of spin on this as well, just so you look at, because I think you'll appreciate it, what if it's not that the practice owner wants people they're buddy-buddy with? What if they're a weak manager and they're not able to manage people that are not very similar to them? Does that change the way you look at the situation? It doesn't change the outcome if people are getting chased away but again, it just goes back to assuming good intent.

Stephanie Goss:
Yes. And so the info gathering, because if we were info gathering and that practice owner said what you just said, I'm struggling, this last person who left was radically different from me. If I got that out of the conversation, hell yes, I would be willing to help and look at it completely differently.

Dr. Andy Roark:
It's just interesting. It's just a thing I've done for years and years and years. People will say, “I have a bad boss.” And I'll listen to them and I'll say, “It sounds to me like you have a struggling boss.” And they're like, “Yeah.” And now that does not mean that you have to sacrifice yourself. It does not mean that you should be miserable or that you need to stick with this because the boss is struggling to lead people. You didn't marry this person, you just took a job. But it does help me to feel better about my decisions and put things into some context that I don't know. It just for me, when my heart is open like that, it can help me pick my way through it.
I think your point is also really good is when we do some math, ease of leaving right now with so many hospitals that are desperately looking for people, especially really good, that does swing the math equation. If you're like, I'm pretty confident I could go to a place that is really good. Ultimately I go back to the very beginning, which is they're not obligated to include you in their decisions, but you are affected by the outcome of those decisions and you are therefore empowered and you should not feel bad about making the decisions that are best for you because that's what they did as well.

Stephanie Goss:
Yeah, and I think to your point there, I think some of it is self-reflection on what do you want in your role? And I have worked with associate veterinarians who are like, “I want nothing to do with being a leader, whether it's from within the team or in a position of power. I want to come to work, I want to take care of my patients, I want to do a good job, and then I want to go home.” If you are an associate veterinarian who likes management, who is interested in leadership, who is interested in growth and development, which is the sense that I got from the mailbag letter that we got, then this is also a good opportunity for you to look at what you want. So it was so easy for me to say, hell yes, I would look for another practice because I did that reflection on what do I want in my own career path?
What is important to me? What are the values that are important to me in a practice? What's the environment? And if you told me you were going to go work in a practice every day and you wouldn't be able to have a conversation or have any impact from even within the team, that would not be a fit for me and it would be easier for me to do that math. And so I think that's that for this associate that I think some of it is thinking about what do they want in the bigger scheme of things and then maybe what they want and what the practice owner is struggling with, talk about it feels maybe like lightning in a bottle, but what if you have a practice owner who is struggling to manage people and you have an associate who is interested in managing? What if you guys can work together, could you turn this around? Hell yeah, you could. So I think coming at it from that inquisitive state and info gathering is the most important part because I don't think you can make your decision without that.

Dr. Andy Roark:
No, I completely agree. Well, then that's what I got. I think that's all I got with this one.

Stephanie Goss:
This was a fun one. Take care everybody. Have a fantastic week.

Dr. Andy Roark:
See you everybody.

Stephanie Goss:
Well gang, that's a wrap on another episode of the podcast. And as always, this was so fun to dive into the mailbag and answer this question. And I would really love to see more things like this come through the mailbag. If there is something that you would love to have us talk about on the podcast or a question that you are hoping that we might be able to help with, feel free to reach out and send us a message. You can always find the mailbag at the website. The address is unchartedvet.com/mailbag, or you can email us at podcast@unchartedvet.com. Take care everybody, and have a great week. We'll see you again next time.

Written by Dustin Bays · Categorized: Blog, Podcast · Tagged: culture, management

Feb 16 2023

Performance Reviews That Don’t Suck

Uncharted Veterinary Podcast Episode 218 Cover Image

This week on the podcast…

This week on the Uncharted Podcast, Dr. Andy Roark and practice manager Stephanie Goss are answering a question you asked in the mailbag! We received an email from a practice leader who was asking questions about employee reviews. They wanted to know what are some of the best and most effective questions that should be asked. They were also curious about our take on who should be answering those questions, especially to help give the best overall picture of an employee. And lastly, they wanted to know should management be reviewed and if so, who should review them? If you have listened to the podcast before, you might already know that Stephanie and Andy both think should is a dirty word. This was a fun episode, let's get into this…

Uncharted Veterinary Podcast · UVP – 218 – Employee Reviews

You can also listen to the episode on Apple Podcasts, Spotify, Google Podcasts, Amazon Music or wherever you get your podcasts.


Do you have something that you would love Andy and Stephanie to role-play on the podcast – a situation where you would love some examples of what someone else would say and how they would say it? If so, send us a message through the mailbag!

We want to hear about your challenges and would love to feature your scenario on the podcast.

Submit it here: unchartedvet.com/mailbag


Upcoming Events

We have TWO amazing events coming up – one virtual just for managers and one in person that anyone on the team can attend! Don't miss your chance to join us either virtually or in person in beautiful Greenville, SC.

Calling All Practice Managers – The Uncharted Practice Manager Summit is Happening!

We know you are unique. Managing the business. Fielding never-ending questions from the team. Fixing broken printers, again. You wear more hats than anyone else in the practice. All of these look great on you, of course. But do you ever wonder “Am I actually in charge if I don’t own the practice? How do I manage the endless responsibilities of this job with limited power and resources? How can I keep growing professionally?”

If you’re itching to talk to people who really get what it means to be a manager, this is the event for you!

It’s time to connect with your fellow practice managers to share what gets you excited about your role, find solutions for what needs your focus now, and discover new ways to shine even brighter as a manager.

While Uncharted Membership is always encouraged, it is not required for event attendance! Non-members, here’s your chance to see what all the buzz is about and get a taste of the Uncharted experience. 

This 1-day virtual event on March 22, 2023.

April 20-22, 2023: The Uncharted Veterinary Conference

Our flagship three-day live conference event in Greenville, SC. Closed event. Only available to Uncharted members. Come join us in Greenville!


Episode Transcript

Stephanie Goss:
Hey everybody, this is Stephanie Goss. I'm coming at you with another episode of the Uncharted Podcast. This week on the podcast, Andy and I had so much fun diving into a question from the mailbag about how do we do reviews that don't suck. Now, fair warning, we did this episode right after I had just done a session at VMX on performance reviews and things that are better than a performance review. So I was super fired up. Andy got fired up as well. There's some soapbox moments, a lot of fun. And we talk about the mailbag question, which was, what are some of the most or effective and or best questions that should be asked on a performance review? Who should be answering those questions and should management get reviewed too? This was a lot of fun, let's get into it. And now, the Uncharted Podcast.

Dr. Andy Roark:
And we are back. It's me, Dr. Andy Roark, and the one and only Stephanie-I-made-you-look-Goss. I made you look.

Stephanie Goss:
Oh, you actually did your job that time.

Dr. Andy Roark:
I did. I remember. I was like, what song? We're talking about performance reviews today. And I was like, “That kind of fits.” Also, my 11-year-old daughter is very into the Meghan Trainor song, I made you look.

Stephanie Goss:
I was going to say is that playing regularly at your house.

Dr. Andy Roark:
Oh, yeah. It plays regularly and there's lots of strong eye contact and dance moves. Like it plays and she just locks eyes with me and breaks it down. And I'm like, “What is this?”

Stephanie Goss:
If you have not seen the Instagram Reel, I think it's called… I need a social media lesson from Tyler and Kelsey. I don't know what any of the things are called. I'm not on TikTok, so I know it's not TikTok. But if you have not seen the video on Instagram of Kevin Bacon and his daughter doing a dance to that song, you have got to watch it. I have watched it probably 25 times. It makes me smile so big every time I watch it. When I need to smile, I'm like, “Well, let's watch Kevin Bacon dance to this because it is…” Especially if you're a parent, I think you'll find it funny. It was hilarious to me.

Dr. Andy Roark:
Man, I have a resolution for the New Year that I've been keeping so far. I know this sounds familiar.

Stephanie Goss:
Are you going to join TikTok?

Dr. Andy Roark:
No, that's the resolution a lot of people have been hoping for.

Stephanie Goss:
I thought you were about to make Tannetje's day and then we could have an announcement on the podcast.

Dr. Andy Roark:
… you need to do TikTok. And I'm like, “Ah, don't hold your breath.”

Stephanie Goss:
Not TikTok. What is your resolution?

Dr. Andy Roark:
It's the opposite of TikTok. I'm not kidding in this, but my resolution for 2023 is to be more bored. Not more boring, but more bored. I mean that because I noticed about myself that I sort of seek constant distraction, you know what I mean? And I listen to a lot of podcasts. Generally, I have a bunch of podcasts I listen to, I listen to audiobooks. I'm always reading multiple books and that's not bad. In fact, most people are like, “Oh, that's really good because it's not junk,” but I'm feeding my brain and blah, blah, blah. But Stephanie, what I realized about myself at the end of the year was I kind of live in this perpetually distracted state. I'm always listening to something, I'm always thinking about something. I'm always doing something. And I think it's contrary to being present in the moment in a lot of ways.
And so, what I mean, when I say that is I found that it's been my resolution so far, is just not having that phone in my hand all the time or even on my body and to not put my headphones in whenever I have a moment. And so, I like to wash the dishes and listen to podcasts or listen to audiobooks. But I decided it's like, you know what? I'm just going to take a break from doing that for a little while. And what I found is that when I don't have my headphones in and I'm washing the dishes, my kids come and talk to me and they don't come and talk to me when my headphones are in. And my wife walks in and she didn't say anything, but I'm just standing there washing dishes. And so, I say, “How was your day?” And I'm genuinely asking, not just a perfunctory greeting, but how's your day?
And so I've found that I'm having these conversations and I'll go walk the dog and I won't listen to my audiobook or I won't make a phone call just to talk. I'll just walk. And I feel like I get good time just to think. And then the neighbors come out and talk to me. And so, I'm talking to the neighbors now and I'm like, “I've only been doing this for a couple of weeks. But I feel like I'm really connecting to people in a lot of ways.” And I think I do feel like my level of mental fatigue has kind of gone down. But I just say that because my daughter has been dancing at me a lot, but it's because I'm just there and I'm goofing off and I'm not doing anything. And she'll start dancing and you know what I mean? And then it just kind of turns into this thing-

Stephanie Goss:
She's engaging with you.

Dr. Andy Roark:
… when I'm on my phone. And so, I don't know, it's just when we were talking about dancing fathers and daughters, it made me think about being bored.

Stephanie Goss:
I like it.

Dr. Andy Roark:
And it was funny though, I had this thought as far as we're talking about performance evaluations and stuff. So I was in the kitchen and I had my headphones out and I was just washing dishes. And my wife came in and we were talking and I said something about trying to be more bored. And she was like, “Oh, is that why you don't wear your headphones?” And I was like, “Yeah.” And she goes, “I think it's really great that you're doing that.” And I was like, “Ah, well, thanks for saying that.” She was like, “I hated when you had your headphones at all time. It made me so mad.” And it was funny because my language of appreciation is affirmation. Like that's my love language, affirmation. And so, tell me that I'm doing something good and you'll make me really happy. It's funny because I felt really happy and then I felt really not happy. And I just wonder how much positive feedback is given on the way to negative feedback. You know what I mean?

Stephanie Goss:
A lot.

Dr. Andy Roark:
Oh, I really love how you handled that client. Usually, you're kind of a jerk and you know…

Stephanie Goss:
It's the poop sandwich.

Dr. Andy Roark:
It is. It's the poop sandwich, but it's without a top bun. It's like, “Oh, I wonder how many of us are like, I'm saying something nice and he seems really appreciative. Now, it's my chance to say the mean thing or just the critical thing.” Now's my chance to be critical because I said this nice thing and I'm like, “How much maturity does it take to say the nice thing and then not say the critical thing that you have in your pocket and just be done?” And I think that's really funny, but I was just thinking about it when I was like, “Oh, speaking of performance reviews…”

Stephanie Goss:
I just got one from my wife.

Dr. Andy Roark:
I got one from my wife that sounded like praise. And then quickly turned into, let me tell you how, I hate when you wear your headphones and wash dishes.

Stephanie Goss:
Oh, so funny.

Dr. Andy Roark:
She's not wrong. But just all the joy from her initial praise of my resolution just went right down the toilet.

Stephanie Goss:
So it's funny that you say that because we've been fighting that. We've been fighting the same thing. Both of the kids are, and they're same as you. They're listening to audiobooks, they're reading, they're listening to podcasts, and they're really smart kids. And they share stuff with me and I'm like, “I didn't even know that, that's history.” They constantly teach me things. And at the same time, it totally bugs me that they're constantly having earbuds in or have their headphones on. And we'll be in the same room, we're sharing space. But we're all listening to something separate. So on New Year's, I intentionally put my phone down and took my ears out and I was like, “Hey, you two, tiny people, let's have a conversation about what we want to do this year.” And so, we did some bucket listing and some goal setting, but it came about like we were talking about things that we wanted to learn this year.
And I told the kids one of my goals for myself this year, which was to work on my fluency in Irish. So I lived in Ireland and taught high school there and taught in a bilingual school. And so, I can read a decent amount, but my conversational Irish has never been great. And I would love to improve that because I really want to take the kids to Ireland and have them be able to see all of my old haunts and all of that kind of stuff. And so, that was a goal that I set for myself. And I was talking to them about languages and they both were telling me, I was kind of surprised. They were like, “I want to also learn a second language.” And my daughter was like, “I want to become fluent in ASL.” And I've been teaching her ASL since she was little and she actually has quite a good grasp on it.
Honestly, her skills in fluency is surpassing mine at this point, which she was like, “I want to actually be able to converse with people and have total conversations.” And my son was like, “I want to learn Russian.” And I was like, “Where did that come from?” But really, he's like, “I think that I actually want to learn Mandarin.” He's like, “Because it is one of the most commonly used languages in the whole world.” And he starts spouting off about statistics and being able to converse with people. And I was like, “This is great.” And so, we were talking about different ways to learn language, and I was telling them, and I've been using an app and they have been quietly watching me apparently the last three days. Because I started using a language app and was doing my 15 minutes a day and sitting there and practicing. And last night, I come in the front room and they both have their headphones in and I'm like, “Oh, not again.” But I stopped for a second. They're both freaking working on languages.

Dr. Andy Roark:
That's cool.

Stephanie Goss:
And I was like, “This is awesome.”

Dr. Andy Roark:
That's very cool. I like it.

Stephanie Goss:
So yeah, I'm a fan.

Dr. Andy Roark:
The takeaway is there's a balance. It is about intentionally doing things and using your time and then also making some space to just unplug. So like I said, I'm not saying I'm giving up podcasts. I enjoy that stuff, but I think I'm going to be more intentional about when I am listening to audiobooks and when I am intentionally not listening to audiobooks-

Stephanie Goss:
And being bored.

Dr. Andy Roark:
… and I'm just being bored.

Stephanie Goss:
Well, let's talk about intentions a little bit because we got a mailbag question about employee reviews. And it's really funny because we're recording this. By the time this comes out, VMX will be done and over. But I'm actually speaking at VMX with our friend, Megan Brashear, and we're doing a session about employee evaluations. And so, I was really excited for us to talk about this on the podcast.

Dr. Andy Roark:
Get it, Stephanie. Get it.

Stephanie Goss:
I can't wait. And Megan is so fun, it's going to be a great session.

Dr. Andy Roark:
She's amazing. She's absolutely an amazing person.

Stephanie Goss:
Oh, she is.

Dr. Andy Roark:
She's so great.

Stephanie Goss:
And we both feel passionately about this subject, so I'm super excited. But we got a question in the mail bag about being effective with reviews. And specifically they were asking about questions that are effective for being asked. But they were also specifically asking about who should answer questions on a review? How do you get the best overall picture of an employee? And then they were also asking, should management be reviewed? Like as a manager, should I be getting an annual review? And if so, who should be reviewing me? And I just thought it was a great collection of questions that could go in you and I's hands, could go in a million different ways. But I just thought this would be such a fun one to talk about on the podcast.

Dr. Andy Roark:
Yeah, this is hard. And I'm not sure how we're going to talk about this exactly. Because it's like where do we talk about what should be and where do we talk about what is in making the best of it? You know what I mean? It's like if someone said, I want to eat ice cream for all three meals and a hot fudge and caramel on top, which flavor of ice cream should I have for breakfast? And you're like, “I think we should back up past what flavor should I have for breakfast and talk about the underlying plan.”

Stephanie Goss:
Should we eat ice cream for all three meals?

Dr. Andy Roark:
You know what I mean? I don't know if that made any sense at all. But that's how I feel when people are like, “What question should we ask in this annual evaluation?” I'm like, “What flavor of ice cream should we have under the chocolate syrup at breakfast?” I'm like, “Wait, how did we get here?”

Stephanie Goss:
That is such a great analogy. I love it so much.

Dr. Andy Roark:
This can just spin wildly out of control. But that's how I feel, I'm like, they swept up somewhere along the way.

Stephanie Goss:
I love it.

Dr. Andy Roark:
And now we're in this bad place asking the final question.

Stephanie Goss:
Well, people get frustrated because I get asked this question a lot as a manager and as someone who speaks as a manager in our industry, I get asked this question a lot or a lot of should questions about reviews. And if you have listened to the podcast, you know that Andy and I both feel like should is a very dangerous word. And my question back to them is, what's the point? Why are you doing a review? What are you trying to do with it? Because that will shape the answer or the opinion that you get. And the why has to be at the forefront of this question. And I feel like the why is almost always the afterthought.

Dr. Andy Roark:
Oh, completely.

Stephanie Goss:
And it's the how, that's the first questions.

Dr. Andy Roark:
Exactly. How do you do this? And not the question of, why do you want to do this and what is the point? And it doesn't shape how you do it, it completely defines how you do it. And so, when people say, “What question should I ask?” My response to them is, “What do you want to know? What is the purpose of this exercise?” And they're like, “I don't know. To perform an evaluation.” I'm like, Well, then, ask whatever you want.”

Stephanie Goss:
Because someone told me that I had to check a box once a year.

Dr. Andy Roark:
The point is to perform a review, ask whatever the hell you want. And then really, this is a scheduling exercise. But on the schedule, wait until the time has passed and the person has appeared and then you're done and that's it. You have performed a review and that's it. But I'm not kidding. And again, this is why I go off the rails. I'm like, “what are we doing here?” Anyway, but as we know, there are some people who are like, “I am required to do this evaluation. And so, now, cocky, just tell me now that I have to do this, what do I ask?” But my answer is still the same. “What do you want to know and what are you trying to accomplish?” And so, I don't believe that there is a right way to do an evaluation because there's not a right goal you should be aiming for.
The questions I would ask you, Stephanie Goss, if we sat down together and I was going to do your employee evaluation, they're night and day different from what I would ask Maria Pirita, who works with us as well. And you're both wonderful and you both have similar jobs or do kind of similar things, but you're in wildly different places in your development and in your skillsets and in what your interests are and where you're going and how you're developing, and what's important to you and who you interact with. And all of those things are going to dictate what I would ask you in an evaluation. And that's not even taking into the fact or the idea of, “Is a once a year evaluation a good idea as a format?” And I go, “Well, no.”

Stephanie Goss:
Well…

Dr. Andy Roark:
But inside of it, it would be very different.

Stephanie Goss:
I think because that answer speaks to why you would give us evaluations in the first place. So the why for you would be to have a developmental conversation and talk about goals and the vehicle would be asking us different questions based on who we are, what our interests are, where we are in our career, what we're working on. When you give that answer, you are looking at it from that perspective. And when it comes to employee reviews as a whole, a vast majority of managers and business owners are taught to, and or choose to look at it as a box that has to be checked, number one. Something that has to be done on a prescribed timeline, number two. And is being done, the why is documentation to cover their ass really.

Dr. Andy Roark:
Oh, yes.

Stephanie Goss:
Or to figure out how to pay their people. Both of those two things are inherently stupid and messed up systems that I am absolutely against. And so, it is a wild soapbox for me. And it's funny because Megan and I got together and were talking about our session for VMX, and she's like, “How do you feel about annual performance reviews?” And I was like, “Oh, okay, you just handed me a soapbox. Like 10 feet high and said, climb up.”

Dr. Andy Roark:
45 minutes later, you stopped talking. And she was like, ‘Well, that's our presentation, then I'll ask you that question and then I'll go have lunch and you'll just go off.”

Stephanie Goss:
No, but really, that is really unfortunate because it is leftover from where industry and work and employment started in the stone ages. And that is one of those things that has not progressed anywhere near along with wages anywhere near the rate of inflation. We haven't changed this process. We're still trying to apply this process that has been used forever and ever and ever to what we're doing now.

Dr. Andy Roark:
Well, and a lot of it is driven, and you said this before. A lot of it's just driven by HR. If you're a corporation and not only in corporation in a Megan sense, you'd be a small business. Especially your employment lawyer will tell you, you should be evaluating people and documenting their performance because this is required. So anyway, the frustration, it's not real frustration, but a little bit that you hear is, I am super pragmatic. I want to get things done. And the idea of having an annual evaluation or even these scheduled formal evaluations, I go, “I think they're largely counterproductive to actually growing human beings and leaders and developing people.” But I get that, again, I think it's an HR liability legal thing.
And then also, it's a way when people say, “We want to give raises and we need a formal structure to do that.” That feels fair, and in some way objective. Then evaluations and some sort of a formal grading scales come into that. And so, don't get me wrong, I'm not saying don't do them. I'm just saying that the way they're usually put forward is not only not super helpful, it's often counterproductive. It drives anxiety levels and cortisol levels through the roof. It makes people really uncomfortable.

Stephanie Goss:
The team hates it.

Dr. Andy Roark:
The team hates it.

Stephanie Goss:
They're driven by anxiety. The managers hate it because I will tell you, having run bigger practices, who wants to spend three to four weeks of their life, trying to think back on the last year for my entire team and actually make that actionable and individual? It's an impossible task and it gives everybody anxiety.

Dr. Andy Roark:
Yeah, I agree. That's our general philosophy on evaluations, the better way… So here's what should happen in Andy's magical world that doesn't exist. In Andy's magical world, that doesn't exist, you would talk to your people in an ongoing basis and you would trust them. And when they did things that were good, you would say, “Hey, that was really great.” And you would not say it on your way to telling them what they had done before that you didn't like.

Stephanie Goss:
It would be a complete full sentence.

Dr. Andy Roark:
It would be a complete…

Stephanie Goss:
You did this thing and it was wonderful, thank you.

Dr. Andy Roark:
Exactly. It would even be a full sentence. It would be a full interaction. That would be the stop and then we would leave. We would go to other places and stop communicating for a certain amount of time.

Stephanie Goss:
All right.

Dr. Andy Roark:
But we would tell them what they did that was good. And then when there was room for improvement or we as a mentor or colleagues saw a place where they could develop, we would say, “Hey, I noticed that you did this thing. Can I give you some feedback on it?” Or, “Hey, this is what you did really well. This is what I need you to work on going forward. Can you do that for me?” And that's the whole interaction there. It's not, “Here's nine things and here's a running history.” It's, “Hey, I saw this go down. Did you see it? Do you agree that that's kind of what happened? Let me tell you what the perception was, looking at it from the outside. Can you do that differently next time?”
And you just give them the feedback right then, not with a pen and paper in your hand. Not in a scary way with a door closed. You just say, “Hey, I need you to work on this. You are really good at this thing. This is what I need you to work on going forward.” And then you go on with your life and you don't treat them like a pariah. You don't avoid talking to them for the rest of the day. You just say it and then they go, “Okay.” And then you go on. And ideally, when the boss says something that hurts their feelings, they say, “Hey, yesterday when you said this, it hurt my feelings.” And you'll say, “I'm sorry. I didn't mean it that way. That makes sense that you would hear it that way. That's not how I intended it, but I understand how you heard it. I'm sorry. I'll do that differently next time.” And that's how this whole thing should work. And doesn't that sound like a beautiful, wonderful place to be? Like, does that make sense?

Stephanie Goss:
Yes, it totally does. And then it leads to the question of, well, if we're doing that, what is the point? Because it still asks the question, what's the point of having a review structure? And I would argue that in that hallucinatory world, there is true power. The power gets unlocked in terms of the employee review because then you have the ability to say, “Let's look at where we've been. Let's review the journey.” The word review means let's look back. So what is the look back? Where did we start the year? Where did we end the year? And you have the ability to look at it in the context of the good and the challenges. And what I mean by the challenges is what progress did we make on the challenges? Not these are the things you screwed up and it feels punitive, but these were the challenges you had and this is how you overcame those challenges.
This is the progress you made around those challenges. So it is positive and it is forward focused in the sense of, what are we going to continue doing to continue to change this or improve? And so, for me, when people ask me this question, I ask them, what's the point? What are you trying to do there? Because for me, I as an employee want to exist in Andy's hallucinatory kind of world where the review process and the structure from an HR sense exists to support an employee driven process where I am engaged in my work. Where I get to set goals, where I get to have conversations with you, Andy, that says, “Hey, this is the thing I'm super interested in. This is why I'm interested in it, and why I think it can benefit me and why I think it can benefit the company.”
And we have had those conversations and then we're monitoring the progress of that work. That's the kind of review process I want to be a part of. I hate feeling like I have a system and a structure and I have to check the boxes. And I recognize that myself included in both private and corporate practice, the expectation was set that this is a box you're going to check and you're going to check it once a year. And for a lot of my career, it was tied to money and it was tied to pay evaluations for the team. And that is the thing that I hate more than anything. And I won't soapbox because I could do a whole episode on that alone, not alone. But I recognize that that is a structure that a lot of people have to live within. And so, I think that's really asking the question of what is the point? What are we trying to achieve so that we can manage expectations as best we can is the best possible thing we can do When it comes to reviews.

Dr. Andy Roark:
I just like the term evaluation and I think you're hitting around that as well. I don't want to be evaluated, like weighed, judged, measured. I don't like that.

Stephanie Goss:
Because it puts the power in somebody else's hands.

Dr. Andy Roark:
Exactly right. You, Stephanie Goss are going to tell me my worth in some way in, and it's not. It's like there's a judge, but no ability for me to say, “Well, this is what was going on,” or “This is the context in which I made decisions,” or “This was going on in my personal life.” And again, I know I'm thinking a little bit far, but not really. I don't like that term, evaluation. You and I do a lot of work with leaders at Banfield and they have their PDP, which is their personal development plan. And I'm like, “I will a 100% show up for my development plan meeting where we talk about what I have done, what I'm doing well, and what I could do in the future or how I could grow and develop going forward.” I'm much more on board with that meeting than we're going to evaluate your performance in the last year and tell you your worth.

Stephanie Goss:
Well, and I think that's the thing that a lot of people wrestle with because for a lot of companies, that was the structure in theory for me in the corporate environment that I worked in. And at the same time, it was still tied to my compensation. It was still the evaluation. And to your point, I think a lot of people try and combat the evaluation by saying, “Well, we're going to have a self-assessment as part of this.” So you get a voice and you get a say. And most of the time, that voice and that say isn't really factored in to balancing out the scale and equaling out the scale. They're giving you the chance to say what you have to say, but how much of that is weighted into your score? And so, I think the system and the structure is inherently flawed and it's something that I love to fight against in terms of veterinary medicine.
But the whole point of the podcast is like, okay, how do we actually make this actionable? What do we do with it? And there's two sides to this. One is the place where you get to live in Andy's hallucinatory world because there are people who are the boss or who are in a position where their practice owner says, “I don't care what you do, as long as you do it and you get to make it all up.” That's the best seat to be in because you get to ask the question, what's the point? What are we trying to do here? What questions are we trying to answer? And you get to make it up, or you're in the camp where there is a structure you maybe don't have say in it, and you still have to do the thing. And so, then how do you make it the most least anxiety driven for you and for your team and how you make it the most effective within the constraints that are placed upon you.

Dr. Andy Roark:
What I want to do, let's take a break here.

Stephanie Goss:
I love it.

Dr. Andy Roark:
And then we're going to come back and we're going to talk about, given the constraints that we're in, let's talk about how we do this. Let's talk about, great, we've told you what we think. That doesn't change the fact that it has to get done. Let's come back and let's talk about how to do it. But one thing I do want to say just before I forget, I think we need to separate the idea of compensation tied to evaluations. That's too much, it's too big to-

Stephanie Goss:
It's a whole soapbox.

Dr. Andy Roark:
You know what I mean?

Stephanie Goss:
Yeah, it's a whole soapbox.

Dr. Andy Roark:
The whole other thing. So we're going to put aside anything about how compensation is tied to evaluation. Just how do you do evaluations that don't suck. That's our plan, all right?

Stephanie Goss:
Okay. I like it.

Dr. Andy Roark:
All right, so we are back. Let's go ahead and start to lay this thing down. Now though, I want to talk about this chronologically. I said before the break, Andy's fantasy world where we give feedback on an ongoing basis. Do that thing, and the fact that you have to do an annual evaluation, that should not change. It's not like, well, I'm not going to give feedback in the moment because they're going to get it later on. We all know the idea of giving someone feedback on something they did three months ago is dumb.

Stephanie Goss:
Yeah, oh, totally. I think the trick that a lot of us miss, myself included, for a really long time was that I would give that feedback and then I wouldn't document it. And so, then, if you are doing some sort of evaluation structure, then you sit down and you're like, “I don't remember what happened over the last year, but I remember the last thing they did that annoyed me.” And that's what we focus on, it's whatever. That's how our human brains are conditioned to look at that negative. So the trick is that documentation. And you're not going to write every little thing down, but you have to have a system for yourself as a leader and as a manager to capture the big things, good and challenging and document it on an ongoing basis.

Dr. Andy Roark:
There's a million ways to do this. I use Notion, I love the app Notion. It's just a great brainstorming app. I'm not talking about sharing with a team. I have it for myself. I have a team gallery, it has all of my people and they have their pictures there and it has their contact information and it has personal things that I want to remember about them, their birthdays, spouse names, kids names, things like that. That I'm like, “I want to just make sure I have all stuff.” And then for each one of them, when I have an interaction with them or something, and I do it when they crush it too. And that's a big point I want to make is do not go around and record all the bad stuff and ignore the good stuff. And then you're like, “What's this evaluation about?” And you look back and you have all the crap, all the bad stuff, all the bad days. Don't be that person.
When they do something great, write it down. And when they do something that needs to be corrected or something you want to work on or an ongoing pattern of behavior, jot that down. But the big thing with this is just have a system. And honestly, I make sure it's on your phone and I say your phone because you're going to think about it when you are at the post office and you're like, “Oh man, that was really great.” And when you get that idea of that person, what they just said was really kind. Pull your phone out, jot the date down, jot down what you saw. And then when you come around to the end of the year, you're like, “Hey look, here's a couple of things I just want to call out. One of the things that I admire most about you is this characteristic.”
And I saw it multiple times through the year. I remember on this date, I saw it here on this date, I saw it here and this day I saw it here. And people go, “Oh wow, you really have been paying attention.” We always think that we're going to remember things. No, you're not going to remember it. You got to have a system to write it down. The evaluation doesn't happen at the evaluation. It should be working throughout the whole year to build a fair and helpful picture of what we're trying to do.

Stephanie Goss:
Yeah, I do very similar except for I am the kind of person where I have to actually write it. So I use a reMarkable tablet and it's basically like a digital notebook. And when I was at the practice, I had a folder for the practice and there was a folder for the team. And just like you with Notion, everybody had their own notebook and I would write it down and you can index the pages. It's like super cool, it's one of my favorite work tools. But it has to be something where you are recording it on an ongoing basis, whether it's your phone or handwriting, but remembering if you're handwriting things, that's what I love about the reMarkable, is that I can then digitally upload it because so many of our hospitals are using HR software.
And the last thing you want to have to do is write it down for yourself in multiple places or then have to spend the time uploading it to the place where it's supposed to go. So looking at your own individual hospital and your own individual systems and figuring out how do I organize this in a way that is not, I have to go unlock a cabinet, pull out Andy's employee file, find the section, and then insert my page here. That should not be your system.

Dr. Andy Roark:
And so, start your system way in advance and start gathering information so you have real examples. The other thing to do at the same time, probably even before that is figure out what you're doing here. What's the point of this evaluation? Is it, I'm going to bring my employees together so they all know what I think of them? That's arrogant and stupid and not helpful. Who cares what you think of them? Is it so that you can reap justice upon them? And all the people who got away with things will be held accountable. That's a terrible twisted system. Is it so that I can help mentor them and help them grow and help them enjoy their time here and help them be more successful in their career and where they want to go? I mean, the thing is the point of the evaluations, it's not for me.
If I have a problem, I'm going to call you or I'm going to walk up to you and I'm going to tell you about it. And that's how I'm going to handle it. And it will get handled. And so, if we're going to have this sit down meeting, it's not because I need something. Because if I needed something, I would've told you about it already so that I can help you to be happy here and to grow. Because I really feel like as leaders, we have a personal responsibility to try to grow the people underneath us. And sometimes that means we grow them and they outgrow us and I think that that's a good problem to have. That means you're doing good in the world and what are we trying to do here? And you can't hold a meeting if you don't know what you're trying to accomplish.

Stephanie Goss:
And for me, that is the place that I settled that allowed me to sleep at night as a manager was to say, okay, even if I have a system and a structure and I have to live within this, my own personal drive for reviews was to look at how can I help grow this person? What are their goals? What do they want? And so, for me, it was about making it goal driven in whatever form that took with an individual employee because it actually allowed me a lot of freedom and flexibility to say, well, this person has professional development goals like, they want to become a certified tech. Or maybe there was something that they were working on that fit the ladder developmentally.
But it also allowed me the freedom and flexibility to take the people on my team who were like, “I don't actually know what I want to do.” Or, “I really love my job, and yet, I don't want to grow up the ladder, but I still want to learn.” Maybe it's about, I want to learn how to be… I mean, I had one of my team members who was CSR and she was older and I remember the first time we sat down and she said to me, she's like, “I'm probably going to cry.” And she's like, “But you asked me what my goal was going to be for myself in this next year.” And she's like, “I want to learn how to get faster with the computer.” She's like, “Because I feel like I'm always holding everybody up.” And it was so funny because everybody looked at her through that lens of she was the older person who didn't love the computers and she saw that in herself and wanted to fix that.
And it took huge cahonés for her to say that and be vulnerable. And I was like, “Oh my gosh, we can totally help you with that. That's a great goal. It benefits you because it's something that you want and you desire, but it also benefits the team as a whole. Hell yeah, let's come up with some goals around that and a plan to help you get better.” And what does better mean to you? How do we define that? It gives you that flexibility as a manager. And that was where I kind of sat with the whole process is like, how can we make this about where do people want to grow?

Dr. Andy Roark:
Yeah, I love it. I think there's three pieces to what we put into this evaluation, right?

Stephanie Goss:
Okay.

Dr. Andy Roark:
So when I'm putting together and I go, “What's going to happen in this evaluation?” So I've generally got an idea of what I'm trying to accomplish. I've been hopefully documenting behaviors that I want to talk about or things that I feel like are capstone moments for this person throughout the year. Three things. Number one, the questions to ask what I'm trying to figure out what they are. Because I can't tell you what they're, because they're different for everybody.

Stephanie Goss:
Sure.

Dr. Andy Roark:
I, Andy Roark as the leader, what do I want or need to know so that I can help this person to grow and develop? So what are those questions? What do I need to understand so that I can better serve you as a manager, as a boss, as a leader, as a grower and mentor of people?

Stephanie Goss:
What do you love about your job? What do you find most challenging about your job? What feels like the biggest success you've had in the last whatever time period?

Dr. Andy Roark:
Oh, and remember, I love positive inquiry. When you think back on the last year, what have been the highlights for you? When you think about the best day that you can remember working here, what was it? Tell me about your dream day. And again, I'm trying to figure out what you love. Why? Because if I know what you love, I can open up doors for you. I can put you in positions, I can give you opportunities that are going to make you happy. As opposed to being like… And we've all seen things where you're like, “I'm going to give this person opportunity.” And they're like, “Why did you punish me this way?”

Stephanie Goss:
I didn't want that opportunity.

Dr. Andy Roark:
I know this is the worst thing ever. I've had people on our team. I'm like, “You're going to do a one-hour presentation at the conference.” And they're like, “What did I do to you?”

Stephanie Goss:
Oh-oh.

Dr. Andy Roark:
I mean, you've got great things to share and I thought you would, and they're crying. And anyway, all right, what do I need to know so that I can support you? If I was getting evaluated, what would I want to have happen? It's the golden rule. And so, people are like, “What should we ask in the evaluation?” I would say, “I don't know. If you were getting evaluated, what would you hope that they asked you?” Or “What would you want to be asked?” And then, bam. And that's it. So part of it is give the evaluation that you would like to have. And that doesn't mean from a grading standpoint. But it's like, well, I don't know, evaluation should benefit the employee. They shouldn't be a punishment they have to go through. And so, it's the golden rule. If you were them, what would you hope happens at this evaluation?
And then number three, what would be beneficial to that actual person? And that involves asking them before the evaluation, “Hey, is there anything that you're hoping to talk about at the evaluation? Is there anything that you're looking for? Is there anything that you're going to want to discuss about the coming year?” And ask them. And they might be like, “Oh, I would like to talk more about opportunities for me to learn new skills that I don't have.” And I would say, “Great, I will look around. It will be top of mind for me. Maybe I'll try to get some ideas and then you can come and we'll discuss that then.” And then when they say, “Hey, in this evaluation in the next year, I would really like to do more of this. I'm not caught flatfooted. I've got some ideas.” I'll be like, “Cool, tell me more about what that means.”
And I can at least know what they're going to be interested in and just do a little pre-thought on what questions do I have for them? What do I need to understand to be supportive there? So anyway, just to summarize, what do I need to support this person? What do I need to know? If I was this person, what would I want to have happen? And then number three, just straight up asking them, what do you hope to get out of this meeting? And ask them ahead of time so that I can incorporate that into their evaluation. And I feel like if you ask yourself those three questions and you find that, you can figure out what questions to ask that are going to get you what you need. Between those three things, you've got a multi-hour evaluation session that you're never going to be able to get through anyway.

Stephanie Goss:
Oh, yeah. So the format that I ultimately kind of settled on for myself, and you have to make, find what works for you. For me, it was splitting it into three parts as well. The first was where have we been? So the look back. And when I say that, our natural human brain wiring is to go to the negative a lot of the time, and what were the things that stand out? Well, the things that stand out are the client who came into the lobby and got shouty, right? Because that's an event that triggered our brain. And so, when we look back, we often look for those negative things. And so, my own challenge for myself was that if I was going to put anything on the lookback list that was constructive or was a challenge for every one of those, I had to have four other positive landmarks.
So 4-to-1 rule. So for every five things that I looked back at, four of them had to be positive. And I mean really solid concrete examples, not just, “Oh, I said one negative thing. So now I have to come up with four good things to outweigh that.” Because I've been in that position in a structure where I felt like I had to say positive things just to say positive things. But I want to look back at the last year and I want to ask the team member to do the same. What was the last year like for you? And if we're doing our job and we have the documentation, you should have a whole notebook full of positive things that have happened over the last year. Let's pick out some of those highlights and look at it on a developmental curve.
Where has the growth been over the last year versus the last year has been not so great? Which is where review processes tend to focus, I think a lot of the time. And then the middle part is where are we right now? So current state, how are things going? How do you feel about your job? What do you love the most about your job right now? What are you finding most challenging about your job right now? Present state, how are things going? State of the Union on both sides. And this is a conversation, this is not, I've thought about all these traps to catch you in this conversation. It is about really how do you feel about your job? Are you happy? Are you not happy? And where are you going? And there's tons of resources out there for specific questions that you can ask your team in terms of one-on-ones and asking them how they feel about their current state at work.
And then the last part for me is where I try and spend the bulk of the time in a review, which is where are we going? Where do you want to go? What do you want to do in the future? Having it be as future-facing as possible, and looking at it very much from the perspective of what excites them? What do they love about their job? What do they want to do more of? And I love that you ask that question, how can I help them do more of the things that they love, Andy? Because that's really where you get the excitement and the enthusiasm and then the structure, having to set goals, make them smart, figure out how to check those boxes.
That becomes easier to do when there's excitement and passion behind, and a why behind it. If somebody feels like they're doing it just to check the box, you're going to get BS. It's going to be crap in and crap out. And so, for me, it's about what actually excites them about their job, and then focusing on the questions that I want to ask to unlock that and drilling down into their why.

Dr. Andy Roark:
Yeah, I agree with that. So quick pearls for doing these as well. So other things I want to put out, I agree with you and I are on the same page as far as figure out what you're trying to do. I liked your idea of past, present, and future. It's a good way to set and organize the thing.

Stephanie Goss:
The structure.

Dr. Andy Roark:
Yeah, the structure. It's a good structure. I like to sit and think about what is my purpose? What am I trying to create and accomplish here? That's just how my brain tends to work. I think you can put those two things together into something really beautiful and make something. Rules of thumb for me is ideally the person should not be surprised by anything they hear in the meeting. And if you're thinking about your structure and you're like, “Oh boy, they're not going to know that I'm going to say this.”
Then I would say, “Why haven't you communicated that to them before?” If you buy into the Andy idea of we talk about how things are going, not in a scary way, just in a matter of fact like, “Hey, I care about you. I want you to be successful. I want to support you. I'm really honest and transparent about what I need. I want you to be honest and transparent about what you need.” You shouldn't get to the evaluation and someone goes, “Andy, it's been a bad year for you.” And I'm like, “What? I know it's been a great year for me.” “No, it hasn't, Andy.” I don't want that, and nobody wants that. So they should not be surprised by what you're going to say. And if they're going to be surprised, then we have some communication challenges that have nothing to do with the meeting itself, and we need to work on that.
So number one, they should not be surprised. Number two, do everything you can to lower the stakes here. Try not to make this a big scary meeting that they're going to stress out about for a week. And they're going to walk in and their palms are going to sweat and their heart's going to race. That's not productive for actually accomplishing the goals that we talked about. If you're like, “I want to support and develop this person.” Okay, why don't you talk to them they're having a panic attack. That'll be a great approach to take. That'll really help. You're going to crush it, go ahead. It doesn't make any sense. So do everything you can to not make this scary. And the other way you do that is by not telling them things they don't already know.

Stephanie Goss:
Yeah. So what's your third? You said three.

Dr. Andy Roark:
Oh, so keep them four.

Stephanie Goss:
I've got a third.

Dr. Andy Roark:
Oh, well, I mean, I'll have a four if I want.

Stephanie Goss:
So, well, the last big thing for me that we haven't talked about is for most people, the point of doing this is because there has to be some sort of scorekeeping. There has to be some sort of metric. And so, for me, when it comes to thinking about the questions and even just making it, looking back at the past, looking at the future state and the present state, the question for me is what kind of metrics am I going to use? How do I know what success looks like there?
And I mean, even if you have to use a scale, and I've been there where it's like you get one point for this thing. Then work together to figure out what that success looks like so that you can define a way for them to know what the scale is and how it applies to them. Because that is one of the biggest sources of anxiety when it comes to employee evaluations, is feeling like you don't actually know what the scale is. And whoever's giving you your evaluation is making up the rules as they go.

Dr. Andy Roark:
I know, I love that.

Stephanie Goss:
So it's as simple as smart goal setting. If somebody says, “I want to become a licensed technician in the next year,” well, that's maybe not an attainable goal depending on where they are. But it's a great goal because you can absolutely work backwards from there and break it down into a smart goal format where it's time bound and you can measure it. Have they met or have they missed the mark for each one of those steps? And so, for me, that future facing is about, let's dream big, but then let's take some time. And I like to make them two separate meetings because then your point, you're not sitting in a super long meeting. It's like, okay, look, we're excited about these things. How are we going to get there? What is the actual goal going to look like?
And sometimes you have team members who come in right off the bat and they know how to do that on their own. And you're also going to have team members that have no idea how to make that actually actionable and make a plan. But for me, that focus, that excites me, that's my jam. I love sitting there and helping them figure out how are we going to do this? What is that going to look like? And how are we together going to measure this at the end of the time period next month when I ask you, “Hey, how's it going working towards the goal? What is the scale that you are going to grade yourself on and that you would be okay with me grading you on as well?”

Dr. Andy Roark:
Yeah. I think that's great. Jumping back to the original question, there was how do we do these evaluations? What questions do you ask? Who should answer the questions? And I think the implication here is if you're trying to get a complete picture of someone in their performance, do you just ask that person or do you ask other people? And the last question is, should management get evaluated? And so, let's go ahead. I would take five minutes right here at the end, Stephanie Goss, should management get evaluated?

Stephanie Goss:
Oh my gosh, you're going to open up another soapbox at the end of the episode?

Dr. Andy Roark:
We're going to hammer this out in five minutes. I think another episode of how should leadership get evaluated? I think it's a whole episode, but let's just lay this down real fast. On the count of three, let's both say whether or not management should get evaluations. 1, 2, 3.

Stephanie Goss:
Hell yes!

Dr. Andy Roark:
Yes. All right. Oh God, I didn't know how that was going to go. I was like, “This is going to be awkward.”

Stephanie Goss:
No.

Dr. Andy Roark:
No. The answer is hell yes. And why? Because go back to what I said. What's the point? If the point is to support this person and develop this person, I'm sorry. Would you like to have one of these mystery things that supports and develops? You would say Absolutely. And so, if this thing is meant to support you and develop you, then you would want one. And if you don't want one, I think that's a really interesting thing for you to stop and think about and be like, “I tell people I don't want an evaluation.” And I go, “Okay, well, maybe we should change the evaluation.” You know what I mean?

Stephanie Goss:
Yes.

Dr. Andy Roark:
And so, anyway, so the answer is if you buy into what Steph and I have been saying about evaluations, first of all, I hate the name. But if you buy into a personal development plan meeting, a personal development checkup or whatever, if you buy into that, then it's more important that leaders get them than anybody. It's like, you need feedback just like the employees do. We're all human, we all have big blind spots. We're all doing our best, but we can't necessarily tell how we impact other people all the time. And so, yes, absolutely, leaders should have them.
And so, then the question becomes who should do them and how do we do them? And I think that that's a whole other episode. My basic thing is this, remember why we're doing this, right? Remember, it's about mentoring people and growing people. It's about getting feedback. It's about getting some guidance in how we develop basic things. If you want to pull in guidance from other people on your team to help get a more complete picture, you can do that. I have seen people blow their faces off doing this. And I'll tell you what you're not going to do-

Stephanie Goss:
The 360 anonymous review.

Dr. Andy Roark:
That's exactly it. You are not going to do a 360 anonymous review. That's a terrible idea.

Stephanie Goss:
That's a horrible idea.

Dr. Andy Roark:
It's a terrible idea. It's a great idea. It's a terrible, horrible, in practice reality thing. People, it is awful, we don't have time to get into it. It's awful, don't do it. And Stephanie, you've seen me ask for evaluation in our team, and you kind of know how I try to get that feedback and you can comment about how well it works or whatever. But one of my true beliefs is if you are going to get feedback on other people on your team from their coworkers, or if you are the leader and you are asking for feedback, you want to ask in a way that minimizes the chances of bad behavior and unfair analysis and things like that.
And so, one of the quick ways I'll say that I do is I'm a big fan of what I call stars and wishes. And so I'll say, “Hey guys, I'm looking for stars and wishes on Stephanie Goss.” And stars and wishes means a star is, tell me what she's great at. Tell me what she does that you appreciate. Tell me what she's wonderful about. And then a wish is, what would you like to see Stephanie work on in the future? And those are the two questions. Tell me, she's great at, tell me what you love about her. Tell me what you'd like to see her work on in the future. Do not tell me about what she did last week. Tell me about the time that she hurt your feelings. That that's it, just tell me that stuff. And honestly, I have never done anonymous evaluations just because God, I hope that my people trust-

Stephanie Goss:
Oh, I hope it's an awful…

Dr. Andy Roark:
… I hope my people trust enough to say, “Hey, this is a concern that I have,” and it's up to me to be a good steward of their trust. It's up to me. I hope that anyone on my team who had a problem with someone else would come to me and say, “Hey, I'm having this problem,” or “This is a concern that I'm having.” And if they wouldn't do that, I'm like, “Oh man, I have not been doing a good job as being a steward of the trust of my team and I need to work on that.” So anyway, that's in a nutshell, those are my big takeaways on those sorts of other-person reviews.

Stephanie Goss:
I think that that piece needs to be very targeted and very smart in the questions that you're asking because that is the most dangerous part of the evaluation process. It's where I see it blow up every single time where it's blown up on me as a manager, having used that framework and where it has blown up on me as a team member. Giving people an anonymous open-ended source to be able to just vent. “Don't do it. Don't blow your foot off.” That's all I'm going to say. But it is an area where it can be really useful. You have to choose the right questions. And so, asking about things that are objective is the key here. Because if you are asking questions that basically allow people to not be objective and to let their feelings and emotions weigh into it, it's going to get messy really quick.
And so, asking things that are truly objective and measuring, weighing it within the context of the relationship, I need to know. And that's why I hate it being anonymous, because I might have a kennel team member that has worked with me one day in a whole year. I want to be able to hear what they have to say, but weigh that differently than the feedback that might come from you, Andy, where we've worked together as doctor and technician side by side, three days a week for the last 12 months. I want that to be able to have weight, and I can't do that if it's an anonymous system.

Dr. Andy Roark:
Yeah, I completely agree. All right, well, that's what we've got…

Stephanie Goss:
We've created four other podcast episodes for ourselves on this conversation.

Dr. Andy Roark:
A lot of ranting in this podcast. I hope that there were some good actual useful tips, I hope there was.

Stephanie Goss:
I have ideas for three different blogs.

Dr. Andy Roark:
We got that going for us and that's nice. All right, everybody.

Stephanie Goss:
Take care everybody. Have a fantastic week.

Dr. Andy Roark:
See you everybody. Bye.

Stephanie Goss:
Well, gang, that's a wrap on another episode of the podcast. And as always, this was so fun to dive into the mail bag and answer this question. And I would really love to see more things like this come through the mail bag. If there is something that you would love to have us talk about on the podcast or a question that you are hoping that we might be able to help with, feel free to reach out and send us a message. You can always find the mail bag at the website. The address is unchartedvet.com/mailbag, or you can email us at podcast@unchartedvet.com. Take care everybody, and have a great week. We'll see you again next time.

Written by Dustin Bays · Categorized: Blog, Podcast · Tagged: culture, management, review

Feb 09 2023

I Have the Most Highly Paid Staff and I Am Proud of It

This week on the podcast…

This week on the Uncharted Podcast, Dr. Andy Roark and practice manager Stephanie Goss are talking through a conversation they recently had with a colleague who wants to proudly raise their hands and shout “Me, me, me” when someone asks who pays their team more than anyone else in their area. And this practice owner was also asking how to do that while still not pricing their working clients out of affording their services. This was a spicy one full of strong thoughts from both Andy and Stephanie so let's get into this…

Uncharted Veterinary Podcast · UVP – 213 – Coaching Spicy Tenured Team Members

You can also listen to the episode on Apple Podcasts, Spotify, Google Podcasts, Amazon Music or wherever you get your podcasts.


Do you have something that you would love Andy and Stephanie to role-play on the podcast – a situation where you would love some examples of what someone else would say and how they would say it? If so, send us a message through the mailbag!

We want to hear about your challenges and would love to feature your scenario on the podcast.

Submit it here: unchartedvet.com/mailbag


Upcoming Events

TEXTING IT TO THE NEXT LEVEL with Maria Pirita

If you've ever been misunderstood through text messages – this workshop is for you! Using digital communications like email and text is without a doubt extremely efficient, but written messages can often be misinterpreted. There is also a perception that text communications feel less personal. This doesn't have to be the case!

In this workshop, Maria Pirita will be giving you techniques, tips and tricks that will take your texting to the next level! You will learn the benefits of text communication, a comprehensive list of do's and don'ts when texting, and formulate a protocol that can be adopted right away in your practice.

When: February 15, 2023, 8-10 PM ET/5 – 7 PM PT

April 20-22, 2023 – The Uncharted Veterinary Conference

Climb aboard with members of the Uncharted Community and our sea-worthy crew for a new adventure in veterinary medicine April 20-22, 2023 in Greenville, SC. 

Get ready to explore new harbors together in overcoming digital communication pitfalls, developing resilience in an emotionally taxing field, and focusing on communication to build a positive team culture.

All upcoming events

A UVC MEMBERSHIP IS YOUR KEY TO FINALLY GETTING THINGS DONE AND GROWING YOUR VETERINARY PRACTICE.


Episode Transcript

Stephanie Goss:
Hey, everybody, I am Stephanie Goss, and this is another episode of the Uncharted Podcast. This week on the podcast, Andy and I are continuing a conversation that got started with a colleague about how do we have the most highly compensated team in our area, and how do we do it simultaneously while still providing services that the working class families who come to us as clients can afford. This one was so fun. There is definitely some soapboxing from Andy and I, about a couple of topics, but I think we both really enjoyed getting into this in the meat and potatoes of it and talking with all of you about what we can do to leverage our teams and get the most out of the team as a whole, so that the techs in particular and the patient care team can help produce revenue for the practice and raise the pay ceiling for everybody. Let's get into this, shall we?

Meg:
And now, the Uncharted Podcast.

Andy Roark:
And we are back. It's me, Dr. Andy Roark, and Stephanie I have not remotely thought about what her nickname is Goss.

Stephanie Goss:
Talk about me about being unprepared.

Andy Roark:
Yeah, oh, and I was so relishing just going, are you ready yet? I'm going to hit record, are you ready yet? And watching you flail around that I completely forgot what my role was when I hit record. No, that was on me.

Stephanie Goss:
Karma.

Andy Roark:
Yes. That was 100%. It's 100% karma. It's absolutely on brand for right now, too. We're recording this the first week of the year, and the first week of the year is the Monday of the year.

Stephanie Goss:
Uh-huh.

Andy Roark:
You know what I mean? It's a week, maybe more of just consecutive Mondays because everyone's like, “Oh, crap. Let's be honest, we took most of the last month off.” All those things you were like, “That sounds like a 2023 problem.” They're all waiting-

Stephanie Goss:
Now, it's 2023.

Andy Roark:
… right here and it has been.

Stephanie Goss:
Oh, man it's so-

Andy Roark:
It's been absolutely bonkers.

Stephanie Goss:
It's so funny because you called me, and we were talking on not Monday. Yeah, on Monday, Tuesday, I don't know, beginning of the week, and you called me, and I had to take a breath because I was right in the middle of something and you're like, “Are you okay?” And I'm like, “It's a Monday.”

Andy Roark:
Yeah.

Stephanie Goss:
Because it is like my desk is covered in crap. There's a to-do list 10 miles long. I need time to just organize before I can even set my thought train on the tracks.

Andy Roark:
Well, I was like, “I'm going to use the last week of the year to clean out my office and get it all ready.” And I did the whole job where you get all the crap out and sorted into piles. And then, I ran out of steam-

Stephanie Goss:
And then, you put it back.

Andy Roark:
… and now, my office is unusable. I'm starting the year with a worse office than I had before because it's filled with the holy crap-

Stephanie Goss:
You and I…

Andy Roark:
… it's neatly sorted. But it did not get put away after I got it all out, and I emptied all the drawers out, and now, they're just sitting on top of the desk. I'm doing that.

Stephanie Goss:
You and I are so alike. Sometimes it's funny, not funny because a lot of the time, I have my camera with a blurred background on our meetings because my office is my master bedroom closet. And so, I'm in a tiny corner of the main bedroom closet and there's clothes all around me. And so, normally I have my background blurred. But this week, I have had it blurred for the same reason as you because I did the same thing. I'm like, “Oh, I'm going to clean, and I'm going to organize the things.” And I pulled everything out and now, there's just a pile. Like you, it's organized piles of crap. But there are literally piles of crap stacked up a waist-high behind me because it's a tiny little closet.

Andy Roark:
Oh, it's really-

Stephanie Goss:
Don't work for it to go.

Andy Roark:
… If you ever hear me talking about Stephanie Goss coming out of the closet, you'll think we're done podcasting. That's it. That's all it means. So, ridiculous.

Stephanie Goss:
Oh, man. Yeah, it's the beginning of the year.

Andy Roark:
I have a coping mechanism though. It's not healthy. But it's-

Stephanie Goss:
Oh, yeah?

Andy Roark:
… it's working for me. Yeah. Allison got me an espresso machine for my birthday. Remember that?

Stephanie Goss:
Yes.

Andy Roark:
I'm sucking those things down.

Stephanie Goss:
Just making more espresso.

Andy Roark:
Yeah. It's like it's water. And that's how I have made it through the first week of the year. It's going to be bad. I'm going to have a problem. I realized they make… The espresso people were like, “Oh, this is for people who sip coffee.” And I'm like, “I do not sip-“

Stephanie Goss:
I gulp.

Andy Roark:
… I don't say I don't sip. I do not sip.

Stephanie Goss:
So, what I hear you telling me is that I'm going to be waiting outside the men's room more frequently at VMX than normal because you normally already have to pee after coffee-

Andy Roark:
Yeah, totally.

Stephanie Goss:
… because you drink so much.

Andy Roark:
Yeah, I'm going to need… I don't know what the espresso to run-of-the-mill coffee translation is. I can be at liters now. I have no idea how much what my caffeine intake is. I drank too much yesterday. I felt my heart was going to explode. I felt awful. I had to ratchet back. Just in the middle of the day, I was like, “I feel horrible, horrible.” And I was like, “I can't see this again tomorrow.” So, I only tried two-

Stephanie Goss:
We have half-caff.

Andy Roark:
…double espressos.

Stephanie Goss:
We have-

Andy Roark:
Yeah. I-

Stephanie Goss:
Two double espressos.

Andy Roark:
… I only drink two double espressos, and now, I have a headache.

Stephanie Goss:
We have half-caff Andy for the podcast today.

Andy Roark:
Yeah.

Stephanie Goss:
Oh, man. Okay. Well, this one is a good one. You and I were having a conversation with some of our friends recently, and we were talking about team compensation. And where the conversation started going was in a really good direction, and I'm excited to talk about this with you. So, we had somebody who was saying, “I want to pay my team really well.” In fact, a goal for myself is to be able to say that I have the most highly compensated team in our metro area, right? I want them to have good pay, good benefits, feel good about where they're working. That is a goal for me as an employer. And at the same time, as a business owner, I want to make sure that I'm not pricing out the working families who are our client base from affording our services.”
And so, the conversation was really about how do you get the most out of the team? How do you leverage the team so that they are producing revenue that is helping raise the ceiling, particularly when it comes to team wages. And I just thought this will be a lot of fun to talk about on the podcast.

Andy Roark:
Yeah, no, I definitely agree. So, I super love this. I love this mentality. I've been thinking a lot about business in America in the last year, which sounds crazy, but it's true. I've been thinking a lot about business in America, and I consider myself to be a capitalist. I like the idea of people who work hard, get rewarded, and you take risks. And as a business owner, it makes sense to me, and I do like it. But I don't like all the ways that capitalism has manifested and has come to manifest in our country with this idea that capitalism means maximizing shareholder value. And when you have publicly traded companies, what that means is the job of the CEO is to make the most money for the people who own stock possible. And I go, “I don't think it has to be that way. And that's not what I aspire to.”
I think there's something really beautiful and wonderful about saying I own a business, and the goal is for me to get my needs met and to create a workplace that I'm happy to be in, and that I think other people are going to really love working in. And to pay the people who work with me really well, so that they have a good life, and they have income, and they have a nice positive environment to be in, and they feel like they're working with friends. I think that to me, that's the goal. That's the aspiration. It's not the maximize, maximize, maximize dollars to the stakeholders like that.
Anyway, that's just a bigger philosophy for me. But when I see this question, really, I just love it so much because it really speaks to what some of my values are of like. I want people to say, “Wow, that guy pays more than and pays better than anybody else.” I love that. I want that reputation. That's great. And I think it's great for us to aspire too. And so, then, you start to look at the nuts and bolts and you say, “Well, yeah, how do we actually do that?” And so, that's what I'm looking at today, and I start to think about this. When we get into headspace, and we start talking about things like this, and the question is really how do I use my technicians, so that we can produce the revenue that will raise their income. There's a couple caveats we have to put on the table up front.

Stephanie Goss:
Okay.

Andy Roark:
And some big things to just think about before we start talking about possibilities here is, number one, I believe that the future of vet medicine is fragmentation, right? And what that means is there's not our right way to practice medicine going forward. I think that when you look ahead at that medicine in 10 years, you are going to see a wild hodgepodge of different types and styles of that medicine that is just mind-blowing to anyone who's traveled here from the past 30 years ago when there was a basic… This is generally how we do vet medicine. I think those days are over, and there's just going to be a wild variety of ways that people are delivering services to pet owners.
So, when we start talking about these, no, I'm not saying that everyone should do them, and every practice is going to be different. And I think ultimately that's not a flaw, that's a feature. There will be people who just say, “We practice white glove, gold standard of care all the time.” And there'll be people who say, “We do high volume affordability focused medicine.” And there'll be people who say, “I'm a mobile vet, and I have one technician, and they work full-time with me,” and they'll be someone else who says, “I'm a virtual vet, and this is how I interact with technicians who are spread across the country.” And none of those are wrong. They're all just really different.

Stephanie Goss:
Yeah. No, I agree with that 100%. And I think we're starting to see that already like this. And that's one of the things that I think you and I do a lot, especially, lately on our personal views on social media, but one of the things that I love about social media is I really enjoy seeing the differences in our practices and seeing those different styles. And I tell you, there'll be times where I am scrolling through some hashtags on Instagram and I see what some practices are doing, and I see what their look is and how radically different it is compared to the practices that I have practiced it in. And the first thought in my head is, “That's freaking cool.” It's not, oh my gosh, I want to compete with that. That's really cool. I love what they're doing. I don't necessarily want to do that, but I think it's freaking awesome. And I think that there's a place for it with not only our clients, because we're not one size fits all. There have always been room for us to create our own cultures that are fit for client, also, let's think about it from the team perspective way to create different environments that suit different people in different ways. I just think it can only be a win I feel for veterinary medicine.

Andy Roark:
Oh, sure. I just want to put that forward because I know it's really easy. I've walked into lectures before and people say, “Well, this is what you do in your practice and blah, blah, blah.” And they go, “That's not what I'm doing.” And that I don't-

Stephanie Goss:
That's what you can't do in your practice.

Andy Roark:
Exactly. And so, I just think it's good too upfront to say, “We're going to talk about what's possible here, and know that it is not my belief that this is what everyone should do or where everyone is going.” And so, it's just… I don't know. This is going to be one of those buffet podcasts where it's like you need to walk along, you look at everything and maybe you'll pick up some things and maybe you won't pick up other things, and that's okay. This is what Andy and Stephanie think it should be-

Stephanie Goss:
It's the right answer.

Andy Roark:
… to have technicians, and this is the right answer. Yeah, totally.
So, yeah. I just want to lay that stuff out.

Stephanie Goss:
Okay.

Andy Roark:
There's some sacred cows that we're going to poke in this episode as well. And what I mean by that is these sacred cows are things that people believe you can't change that, you can't do that. That's not how it is. And I think it's important for people just to know, you need to think about what your sacred cows are when it comes to leveraging your staff. And the reason I say this is because a lot of us came up in vet medicine over the years, and there was a way that we worked, and there was a relationship that technicians had to clients and their assistants had to clients, and there were things the front desks did and ways that they did, and that was just how it was.
For example, some people really felt strongly that receptionists needed to be in the building, and that's not true. But to me that was a sacred cow is like, “Wait a second, the person who checks the pet on or out is not in the building. You can't do that. Yeah, you can. We have hospitals in Uncharted that do it. They have screens on the wall and credit card readers, and they have employee working from home with a logo of the hospital behind them. And that person just pops up on the screen in the exam room and checks the client out right there, and they work from home, and you go, “That's bonkers.” It wasn't that long ago the idea of an offsite phone center or phone room was just completely ridiculous, and it was heresy. It was like, “No, you can't have people who aren't in the building because they don't know what's going on.” And you say, “Well, that's not true.” And just because it's how we've always done it doesn't mean we always have to do it going forward.
And then, moving that closer to the topic at hand is the way that we use technicians and technicians the way they work under doctors. And you say, “Well, just because technicians haven't had autonomy before does not mean that that's not something that can't happen or can't be done very differently than what you've seen done before in your career.”

Stephanie Goss:
Yes. And I think for me, from a headspace perspective, it starts… I'm glad you talked about poking the sacred cow because that was a big sacred cow at the top of my list. And I think from a headspace perspective, I think we have to think about what are our limiting beliefs. And when I first started in veterinary medicine, and I feel really old at this point because it's been a lot of years.
Well, I think about when I started in veterinary medicine and the pervasive thought process was the veterinarians went to school, and they have the degrees, and they're the ones who generate the money for the practice. And that is still somewhat of a sacred cow in a lot of practices. And I think that it is, when it comes to this conversation, is very much a limiting belief.
And so, that's the first cow is who makes the revenue for your practice. And I would argue that in a lot of practices, even a practice where the primary revenue driver is, a doctor, there are things that if you really sit back and look at it. There is revenue that is being generated by the paraprofessional members of your team. And so, for me, it starts with what limiting beliefs might, I personally, might we, collectively as a team, might we, including our clients have about who actually generates revenue for the practice.

Andy Roark:
Yeah. Well, it's this basic idea that the technicians are backup dancers to the doctor.

Stephanie Goss:
Yes.

Andy Roark:
And that's how it's always been.

Stephanie Goss:
Right.

Andy Roark:
And the truth is that technicians can have their own show, and pet owners can be excited about that show.

Stephanie Goss:
Absolutely.

Andy Roark:
And it doesn't detract from the veterinarian show, it's just a different show. And I don't know about you. I watch more than one television show at a time, and sometimes, I need different things. Anyway, I don't want to stress the metaphor too far, but that's really the way that I think a lot of people have looked at technicians. If they're the backup dancers, and I, the veterinarian, and the main attraction, and I'm what people buy tickets to see, and I'd say, “Ah, I get it.” And that is how it used to be. It really is how it used to be. I don't think it's that way anymore, and I don't think it should be that way anymore. And I think our education system, the way we educate our techs has changed and continues to change in a way that makes that not necessary anymore.
And I would say that that model doesn't scale especially, when there's a shortage of veterinarians which means, if you can have a bunch of backup dancers, but you can't get a veterinarian to lead the show, then you're done. You're toast. Your business can't grow. The number of pets you can see is limited in that model. And so, I think starting to work through and say, “Okay, let's do this a little differently. Let's look at our technicians differently.” That's the sacred cow that you have to kill that cow in order to move into new pastures. I've lost my way on this metaphor to kill the cow, to take its pasture. And yeah, anyway-

Stephanie Goss:
It's just all Barnyard Math. It's hard at this point. Okay. So-

Andy Roark:
It's a murdering bloody barnyard-

Stephanie Goss:
So, we-

Andy Roark:
… metaphor.

Stephanie Goss:
We have to… I think the headspace has to start with poking some cows, which I love, and also, looking at what are the limiting beliefs like what do we think is possible or not possible, and then, can we flip those thoughts upside down, can we turn them sideways, what does that look like, and I think that's a big part of the headspace.
And I think the other piece of it going back to your thought about fragmentation is coming to the conversation, coming to this, even if it's a conversation with yourself in your head at this point, coming to the table with what could we do with the idea that if we just sit here and hallucinate for a second, what could be possible? How do you think that fragmentation has started to occur? It started to occur because someone had the idea, what if we had a model where we go to people's homes and we perform euthanasia at their home instead of them bringing the pets to the clinic? What if we had a model where we offered clients services that they might want while they waited for their pets at the vet? What if we combined two things together? What if we had a model that brought funds? There's a bunch of different things that people are doing, and it started with them not putting the stealing on themselves.
And so, from that perspective, I think the other big piece of headspace is let's just sit for a minute and think about what is possible. Because there's a ton of different things that we can do. And I'm excited to talk about the action steps here. What can we do? Where can we try and drive the revenue to answer the original question, which is how do we do things to help raise the ceiling? But I think a big part of it is about, let's think about what is possible.

Andy Roark:
Yeah. Yes. Let's think about what's possible. And some people are not going to like all of these things, but they are out there, and they are happening and there are things that we should start to tinker around with. This is why I said at the very beginning, some people are not going to be for them all the times, but when I start to look at the way that I see, not imagine, but the way that I see practices across the US and Canada using technicians, it varies widely in what people are doing and everybody's in different places. So, the most basic thing is tech appointments. And it blows my mind that some practices still don't offer technician appointments where people make an appointment to see the tech and not to see the doctor. Again, that's just the most basic level of like, “Okay, that's the first step in breaking your techs out.” But then-

Stephanie Goss:
Wait. But it blows my mind even more that there are more clinics that are doing tech appointments and not actually charging for them. So, they're offering it. They're offering it as a service, service for their clients, but they're not charging for the tech's time the same way that they are for the doctors.

Andy Roark:
Yes.

Stephanie Goss:
It blows my mind that this is still where we're at as an industry.

Andy Roark:
But that's a sacred cow problem. Somewhere at some level, I'm not a conscious thought at a subconscious level, someone's like, “We charge for doctor time. That's what our business is.” And I'm like, “I get it, and I know that that's been cooked in, but that's like, check your biases now because that doesn't make any sense.” But again, a lot of people, I think you're exactly right as they do these things and they're like, “Oh, we don't charge for that.” Look, we see the salaries of technicians going up and they should. Do some basic math. What does it cost? You're paying this person for an hour of their labor. What do you need to earn from pet owners in order to justify that salary? And how do you make it so that person earns that amount or brings in that amount?
So, it's got to work for everybody. But just the idea of like, “Oh, we don't charge anything for our techs, but we want to pay them a good salary, or we need to pay them a salary to retain them.” They go, “Well, that doesn't work.” But it's just starting to get out of there. I mean, technician productivity tracking I think is so important in the future. I'm amazed by how little of this we see.
The PIM systems, they really need to make it easier to look and be able to sort and say, “This doctor did this with this technician. And being able to sort well and look at your productivity by technician. That's how we look at our doctors.” And again, if we want to make our technicians productive and to pay them, and you and I have talked before in episodes about paying technicians on productivity, and you go, “Well, it works for doctors. Why is it taboo to talk about it for technicians and so…” But the first thing is that is you've got to measure it. You've got to see what your technicians are doing for you and come up with ways to do that.

Stephanie Goss:
Yeah and-

Andy Roark:
There's a…

Stephanie Goss:
… I would argue that that's actually not a technology problem. The technology is there. It's a sacred cow problem. It goes back to not charging for the tech time. We are choosing not to look at it collectively from a management perspective. The technology is there. I had that structure in my practice. We could tell you which technician, which assistant, who was in, what was in, who was in which exam that we could tell you time, we could tell you their production, all of those things, the technology is there, and it's been there for a long time. It's a sacred cow that it goes back to your thought about the vets are the lead singer and the rest of the team is the backup dancers. And so, we're consciously choosing not to set ourselves up for that kind of success. And I think that's the limiting belief. That's this we need to slay that cow and poke that there because it's not-

Andy Roark:
Display that cow for that. It's like old McDonald's farm up in here.

Stephanie Goss:
I can't. I need to say something about poking the cow, but I just said slay the cow so, I'm going to throw bears of this.

Andy Roark:
Slay the [inaudible 00:24:57] just slay, that cow-

Stephanie Goss:
It's barnyard.

Andy Roark:
It's barnyard. All right.

Stephanie Goss:
This is just going to be one of those podcasts.

Andy Roark:
Yeah, no, yeah. We're going to get better as the year goes on. It's just January. We're just breaking the ice. We're just getting loose for 2023. There's a company called BoosterPet out in Washington, state of Washington, something near you. And I don't know if you've seen this, but I actually did an interview with the founder on the Cone of Shame podcast that I do. And when COVID started, there were some changes to the patient client, patient, client, veterinarian relationship to help with virtual visits of things. And this person has started a practice where she opened up…
Basically, it's satellite practice, it's a wellness practice and it's staffed by technicians only. And there are big screens in all the exam rooms, and the doctor pops in virtually. And the whole practice is staffed by technicians. There's no doctor on site. That doctor appears in the room virtually, communicates with the technician who's doing the examination and the history, and they can back channel, communicate. They can go back in the treatment room and talk to the doctor privately, but they've got a doctor working virtually that's seeing all the rooms at this satellite practice. And there's no doctor there. It's only the techs. And the techs do everything, history, physical exam, vaccines, all the stuff.
The doctor appears on the screen, the technician and the pet owner are together, explain to the doctor what's going on. The doctor can see everything the tech has put into the medical records, and that's how they roll. And they turn appointments around, and they have online scheduling for the pet owners. And anyway, it's bonkers. If you want to learn more about that, keep an eye out on the Cone of Shame Podcast when that episode comes out. But again, this is not tech appointments. Every appointment is a tech appointment with the doctor coming in virtually to consult, to validate, to take a look at things. They've got video otoscopes where the tech can show the doctor what you need here and things like that. Okay, go.

Meg:
I love it so much.

Andy Roark:
It's incredible.

Meg:
I mean that-

Andy Roark:
I mean, incredible.

Stephanie Goss:
… that talks, that goes specifically to talk about two pieces, right? That is poking a sacred cow in multiple ways. The techs are in charge, the doctor is now the backup dancer, really in the sense that the techs are leading a show and they're running the thing, and it's poking some sacred cows in terms of technology that is highly, that is leveraging technology on a whole other level like I'm here for that kind of stuff.

Andy Roark:
It is, but it's not. Really at its essence, it's a Zoom call. I mean, it's not radical. I mean, I'm sure they have a fancy medical system that does it and its basic level. It's a Zoom call that we use all the time. And then, the otoscope, plenty of us have had video otoscope, that's not new. It's just the video's getting displayed 30 miles away-

Stephanie Goss:
But that's what I mean. That is taking that and turning that on its head, because that is the example where lots of people would look at that and be like, “That couldn't possibly work,” right? Because we can't think beyond a doctor has to physically be on the premises for us to practice medicine. That is a core foundational thing for veterinary medicine, and that is poking a sacred cow in a big way.

Andy Roark:
Yeah. Well, I like that you said technicians is, or the doctors the backup dancer. And that's another thing that I see that a lot of practices do as well is are you endorsing your technicians. Are you highlighting your technicians? Are you facilitating relationship building between the pet owners and the technicians? And again, I'm not saying you have to. I'm not saying that has to be your model, but there are a lot of practices that do. Well, I mean, if you're a-

Stephanie Goss:
I'm going to say you have to.

Andy Roark:
No, but I don't agree. I don't agree that you have to. I don't. In that, if you are a high volume, low-cost practice, it's about getting people in and getting them out and that relationship center maybe not-

Stephanie Goss:
[inaudible 00:29:26] to that.

Andy Roark:
It's necessary there, but I would say the advantages of this are pretty significant and substantial. So, one, it's good for the technicians having people request the technician that they want to see. That's good for your business, it's good for your practice. It builds that relationship. And the other thing is you're a doctor. See, I think initial reactions from doctors that I talk to are usually they recoil and go, “Oh, no, I'm the one.” It's a little jealousy, right? It's a little bit of jealousy.

Stephanie Goss:
It goes back to your metaphor about the doctors being like fighter pilots. There's jealousy there. It's like there's a… They're the head honcho. They're the big man on campus and they're definitely-

Andy Roark:
They're the lead singer.

Stephanie Goss:
Yeah.

Andy Roark:
They're the lead singer. What do you mean? They don't want to see me. They want to see someone else. So, they recoil oftentimes. Sometimes they stay recoiled, and they're just like, “Nope, my ego can't handle this, or this is just not the practice I want to work in.” Which is fine. I'm not going to argue it. Like I said, there's a lot of a pass.

Stephanie Goss:
That's a form of fragmentation, really. There's a place that fits. If that's how you feel, there's nothing wrong with that. There is a practice for you that isn't model.

Andy Roark:
Well, imagine for a second that… And again, just put people's fears at ease when we talk about things like this but imagine for a second that became the norm. You better believe that there would be practices that would then say, “At this practice, you only talk to the doctor.” It would just like, “It's not,” and you're not going to get exile.
No. It's never going to be like, “I don't want to talk to the doctor.” It's not going to happen. But what often brings doctors around is this idea of like, “Hey buddy, think about what you do with your day. Think about how much communication you do. How nice would it be if the pet owner knew someone else at the practice that they felt comfortable with and connected to? How would that be good for you as you try to get through your day and get things done?”

Stephanie Goss:
I'm going to maybe blow some doctor minds for a second because I want you guys to hallucinate with me for a second. So, Andy, imagine that you'd been seeing a full… Your Dr. Andy hat is on. You've been seeing a full day of patients. And imagine instead of having to end each exam with, you're still going to ask them what questions, “Do you have that we haven't answered? Is there anything else?” And to be able to say, “We're going to have follow up on these labs.” Stephanie's my technician today, her info is going to be on your invoice. She's going to give you a call, or someone on the team that she's talked to is going to give you a call in a couple of days when the lab work comes back, and this is the plan.
And then, now, instead of the stack of all of those calls that have come in from clients who are like, “I have a question for Dr. Roark. I was there two days ago, and I have questions that I need to ask him questions.” Instead of dealing with all of that, you have offloaded a lot of work when it comes to client communication off of your plate. And you're empowering your team to take the lead, to take an interest in their cases. You are creating a patient and client bond for your team as well. And let me tell you, it is a game changer for everybody.

Andy Roark:
Oh, absolutely. No, that's it. That's what we're talking about, right? It's setting expectations. It's just thinking creatively about like, “How do I spend my time, and what can my technicians do to help me? What are services of value?” And you say, “Well, how does the technician doing these callbacks? How does that increase their value? Because they're not seeing patients.” And I would say, “Well, if your doctors aren't doing this, they should be able to pick up more… There's other things they do with their time.” They're either adding more appointments because they're not having to do this maintenance and the communication. Let's be honest, it's hard work. It's mentally draining work. Is that client communication? It takes time and effort and mental energy. And so, you can possibly pick up more appointments, but what's more likely is you're probably spending a little bit more time with the clients that you have. You're probably recommending that dental cleaning when in the past you would've said, “Those teeth are… they're okay for now, and I don't have time. I'm running behind. I'm just going to say this is good enough and go on.” Which of course, no one ever has thoughts like that when they're busy.

Stephanie Goss:
No, never.

Andy Roark:
But yeah. You get it.

Stephanie Goss:
Well, and also, they're generating the revenue that didn't get generated in the exam room. So, how many times have you, Andy, had a conversation with an owner and you're like, “You know, we really should do a dental, and there's all like this. There's five other problems. So, let's start here.” And when you build the relationship for the technician to then be empowered to have the follow-up with the owner. When the owner calls in and has the questions, and the technician or the assistant can spend the time on the phone with them that you didn't have in the exam room, and they can answer those questions. And now, the recommendations you made that were declined the first time, they're generating that follow-up revenue because now, they have answered Mrs. Smith's questions and now, she's going to bring Fluffy back to do X, Y, and Z that was recommended, that was declined at the first visit.
So, you, as the doctor generated the idea of that revenue and your recommendations as you should from the medical perspective. And the revenue still walked out the door when Mrs. Smith left that day. And it's being generated when the team has that follow up and says, “Well, it looks like in the chart Dr. Roark was recommending that we do this and this. What questions do you have that I can answer for you about those recommendations?” And when they get Mrs. Smith back in the door, that's revenue that is coming back in the door that wouldn't have necessarily come back in the door otherwise.

Andy Roark:
What do you think about tipping the team? Talk about sacred cow. People recoil from that. There's not many places that I go now that don't ask for you to tip the staff, and I'm not saying I agree with it. Okay. So, the most benign example is there's numerous counter service restaurants that I go to where I stand at the counter and I order the food, and then, they call my number and I come and get the food. And they still ask me for a tip, right? When I swipe my card, they're like, “Would you like to give us a tip?” And I'm like, “A tip for what? You made the food.” But then, I press $1 every time because I don't want to be a guy like, “Oh, well, I'm trying to help these guys doing the work, share the wealth and just…” I'm fine, especially, I don't want them to spit my food, so I'd give them a tip, but there's that. But then, if you get a massage, you get your haircut. I go and get my haircut and they're like, “This is what a haircut costs.” And I'm like, “That's ridiculous. I'm not that old. I remember when the haircut was 10 bucks, and then, I'm like, “This is what a haircut cost-“

Stephanie Goss:
I was waiting.

Andy Roark:
… are you freaking kidding?

Stephanie Goss:
I was the waiting for the walking backwards uphill both ways in the snow with no snowshoes on story. I was waiting for it. Okay. It's haircuts. All right. This is where we're at.

Andy Roark:
So, that means, I know I'm not the only one who's had this experience. But anyway, you've just get the haircut and they're like, “The default is a 20% tip.” Which is like $8, and I'm like, “An $8 tip on a $35 haircut which there's no hard cost. It's just you and some scissors.” But it's the norm, and it's clearly been normalized, and people clearly give tips. And so, anyway, I'm kicking those things around. I do escape rooms with my wife and they're like, “Oh, it's not cheap to go book an escape room. But then, when you're done, you better believe they're going to ask you to tip the staff who was involved and gave you the lecture and blah, blah blah.” And I go, “Man, I'm not arguing whether or not this is how society should be because that doesn't make any difference.
But I do look around and at some point, you say, “Is tipping for service ubiquitous in our society?” And if it is, is it ridiculous to allow not let me own courage, but just facilitate pet owners tipping the technicians and receptionist, the support staff for the extra care? How many people who have hospitalized pets and feel the support staff did-

Stephanie Goss:
Go above and beyond.

Andy Roark:
… an amazing job, above and beyond how many of those people would be like, “Here's 100 bucks for the staff.” And again, I'm not really endorsing this. But I am honestly, I need to think about it more. But again, sacred cow, you go, how dare you tipping for a medical service that's heresy. And another part of me goes, I mean, I don't know. It seems pretty standard. It's pretty easy to do when people are paying with credit cards. They can decline the tip if they want. Is this a thing? And I honestly asked the question, what kind of revenue would that be? I'm sure people have done it. I'm just curious. Are we talking about, is that $500 a week for the whole paraprofessional staff, or is that $500 a day for the whole paraprofessional staff that worked? Or is it more than that? I have no idea what we're talking about. But I don't know. Again, I'm not endorsing it, but if a lot of other industries are using tipping to supplement the income of their frontline workforce.

Stephanie Goss:
Yeah. It's an interesting argument for sure.

Andy Roark:
I'm honestly not pushing forward it. I'm asking-

Stephanie Goss:
Yeah, it's a good question.

Andy Roark:
… I'm asking a question.

Stephanie Goss:
It's a good question. It's a question to ask.

Andy Roark:
I'm surprised I haven't seen in that mess, yeah.

Stephanie Goss:
Because it is a sacred cow for sure. It is one that's worth poking.

Andy Roark:
Yeah, [inaudible 00:39:47]. All right, let's take a break, and then, we'll get back and we'll just get into some extra stuff real fast.

Stephanie Goss:
Okay.
Hey, it's Stephanie, and I'm jumping in here for one quick second because we have a workshop coming up next week that you are not going to want to miss. Our friend and colleague Maria Purita CVPM is going to be leading a workshop that is open to the public and to our members on February 15th, 2023. It is at 8:00 PM Eastern, 5:00 PM Pacific, and it is called texting it to the next level. That's right. Maria is going to be tackling, talking about some of the dos and don'ts when it comes to texting with our clients, and really how to take what we all jumped in and started doing full tilt during the pandemic and use it to level up and build a stronger bond with our clients without lengthy phone calls. And hopefully, save you and your team some headache and some time and some stress and recoup that time back into your day.
So, if this sounds like something you'd be in on, head on over to unchartedvet.com/events. Check it out. If you are a member, you always get in for a free. If you're not a member, you can join. It is $99 for this workshop or check out an uncharted membership because you get all of the workshops that we do in the course of the year at no additional charge with the cost of your membership. So, check it out, unchartedvet.com/events.
Now, back to the podcast.

Andy Roark:
All right, let's get into action steps-

Stephanie Goss:
Okay.

Andy Roark:
Sound good?

Stephanie Goss:
Yes.

Andy Roark:
All right. I've got three major categories. I think there's three levers you can pull if you want to set your technicians up to generate more revenue, okay? So, you can make them more effective in their current role. You can free up their capacity so that they can get more done, and you can add new services that they can perform to generate revenue. Those are really the only three. I have a fourth one that we can change the relationship that our paraprofessionals have with the pet owners, but I think that falls under making them more effective now. Does that make sense?

Stephanie Goss:
Uh-huh, it totally does. So, I agree with that, and I'll roll it back one step further so zooming all the way out and looking at the question of how do I get the most out of them, so that we're producing revenue and we can raise this. How do I raise the ceiling on staff wages when we zoom all the way out? We look at it from a business perspective. This is a simple math problem because we can control our pricing, we can control our volume of patients that we see, and we can control our costs in other areas or some combination of those three things. But from a business perspective, that is how we control the revenue that is being generated from our practice. And so, I think it has to start with looking at those three things and figuring out what amount of pressure are we going to apply in which category.
And there is a school of thought that's like, let's just cut our other costs. At some point, we can only be efficient and effective… At some point if we cut everything off of our shelves, we don't have the tools we need to do our job. So, when you look at each of these, and I think that's why I love the question that got asked in the conversation we had because this practice owner was like, “I'm acknowledging that. Yes, I need to be pricing appropriately because that's one of the three options. And if I solely leverage the increase on pricing alone, at some point, I will price clients out of my services.”
And this is a core value. We want to serve the people that we are serving. And so, I know that that can't be the only lever that I am pushing on. And so, how do I take those three things, the pricing, the volume of cases we see, the cutting costs, and then, looking at those three things and deciding where I'm going to apply pressure and in what combination, then how do we roll it down at the next level, which is your level of what do we do with the team, and where can they help us apply pressure on those three levers. Their efficiency, their effectiveness, those things directly influence those three levers above in terms of pricing and volume and cutting costs.

Andy Roark:
Yeah. If you're interested in that type of cost cutting, pricing, things like that, I just did. It was the last episode of Cone of Shame Podcast of 2022. So, it was like December 27th or something. It's called the Art of Pricing Veterinary Medicine, and I interviewed Fritz Wood, who is, I a mentor of mine. He's amazing. But you want to hear a 40-minute conversation on, basically I said, “Pretend I'm a practice owner who's coming to you and saying, Fritz, I really need to bridge my prices. Walk me through that process. What advice would you give me? What would you tell me to do and not do?”

Stephanie Goss:
I love it.

Andy Roark:
And so, if you're like, “Oh, what does that look like?” I got a whole podcast with you. It just came out a couple weeks ago. So, you can check out Code of Shame. It's called the Art of Pricing Vet Medicine. It was out at the end of December in 2022. But it's definitely worth listening to.

Stephanie Goss:
So, I think it starts there because that's a simple math problem. You cannot apply math to this problem. You have to look statistically at how are you going to apply the pressure on those three areas, and in what order, and that's a decision. That's where you have to do you. And there's not going to be a right answer. And first, would tell you that there's not one right answer that is going to solve that everybody's problems. It has to be the makeup of your practice, the makeup of your expenses, all of those things have to be taken into account. So, if you start at that layer, and then, if you go down to the next layer which is “We're asking this question because of the team. We're asking because we want to compensate our people. We care about them. We love having them work with us, and how do we that? And so give me your list again.”

Andy Roark:
Yeah, so getting more efficient at what you're doing. And so, what I would say then is this is a way of not raising prices. It's about getting better compliance from pet owners for about making them trust the practice more, feeling more comfortable, understanding the services that we recommend and why we recommend them, things like that. So, it doesn't mean that-

Stephanie Goss:
Is that effective or efficient?

Andy Roark:
Say what?

Stephanie Goss:
Is that effective or is that efficient?

Andy Roark:
Oh, both. Well, efficient is seeing more pet owners.

Stephanie Goss:
Yeah, that's what I was going to say. I would say that's effective, and if you're effective, you're going to drive more revenue.

Andy Roark:
Right, so getting better at what we're currently doing-

Stephanie Goss:
Okay. Love it.

Andy Roark:
… is that right? So, you're talking being efficient is moving through more cases, but being effective, like we talked about with endorsing pet owners or endorsing technicians-

Stephanie Goss:
The team.

Andy Roark:
… things like that. You can build better relationships. We can empower our paraprofessionals to make basic wellness recommendations or talk about these products and services. We can stop and train them to be more effective in the exam room. And this is a simple thing that any team can do. It's just about saying, how do we say this? How do we build trust? How do we get a good rapport? How do we build rapport in the first 30 seconds when we walk into the exam room? Have you trained your staff on that? I mean, honestly, how important is that? It's vital important. It makes this huge difference over time, just being able to connect with clients to know how to recommend wellness care, to know what's going to happen in the practice to do all those things. And it's amazing to me how many practices actually say, “Guys, let's get together and let's talk about how we do this. And let's get on the same page. We just throw people in there.” And so, that was one of the reasons. So, quick, honest to God plug.
I made a team training course called exam room communication toolkit. It's at drandyroark.com. It is made for your team to watch together. It's broken up into little five minute modules, so you can just pick one and say, “I'm just going to show this video to the team,” and then, there's discussion questions, and I'm going to ask the team the discussion questions, so that they can talk about what they do, and what works well, and share ideas and best practices.
And I tried to make it so easy to just get your team together. It can be just your text, it can be just your front desk. Pick a five-minute module, pick two of them, do them, talk about them, and watch people just raise their game by hearing what their colleagues do, and what works for them. It is so simple, but people just… we don't train on what to say in the exam room and it baffles my mind. So, really, I was like this, “There's got to be something that can help people.”
So, anyway, exam room communication toolkit, it's at drandyroark.com. You can definitely check that out if that's something that you want to do to pull that lever.

Stephanie Goss:
And I will tell you, as someone who has tracked team production, the efficacy of that training your team what to say, and how to say it in the exam room and looking as a collectively as a team on what client education, what standard of care medicine we want to have as a whole. And then, teaching the team how to deliver that messaging and taking some of the weight of that off of the shoulders of the doctors, I will tell you that our practice went from very low six figures for revenue that was generated from preventive medicine like flea, tick, heartworm, heartworm testing, fecal testing, et cetera. And when we really focused as a team and as a hospital on making sure everybody on the team understood what our standard risk care was, what we were recommending, why we were recommending it, and then, trained them how to have those conversations with the clients.
And we restructured our process to empower them and put that on them because to your point, the doctors were busy man. And they were trying to be like, “Okay, there's like 10 problems here in this visit. Let's take the top three medical issues and focus there.” Who has time to talk about the fact that, yeah, they see their journey that they probably actually need a dental? When we focus on that, the revenue that was being generated by the paraprofessional team and that regard went from that low six-figure number well up over the seven figures. And it makes the huge difference. And it is all about the mindset and about looking… deciding what you're going to do and how you're going to do it, and then monitoring it to your point. If you're tracking that, it is amazing to watch. And it's really exciting as a practice owner to then be able to look at that and be like, “Holy cow, you guys hit the mark here, and now I can give it back. Now I can pay it back. Now I can give everybody raises. Now I can have bonus programs,” that kind of stuff. So, I think that's super empowering.

Andy Roark:
Yeah, the second one was capacity. And it's just trying to figure out how do I increase the capacity for my technicians to do good to see pets? I mean, at some way this distills down often. This is just, are you using your technicians at the top of their licensure? Are they doing the most advanced, most valuable things that they are licensed in your state to do? And if the answer is no, they're holding dogs, I'm like, “Man, you are not using them in the capacity that they can be leveraged.” And so, just stop for a second and go, “Are we using our techs the right way? Are we using them at the top of their licensure?” It's pretty much just worth every practice looking at what your state allows registered technicians to do. And that makes it hard for me and Stephanie to talk on the podcast about do exactly this or do exactly that-

Stephanie Goss:
Because it's so different.

Andy Roark:
There's so different between states. But look at Washington, what I was just talking about and the BoosterPet that's like, “There's not a doctor in the building, they're just on the screen.” Washington is one state, a state. Your state is probably very different. But are you leveraging your technicians in the way that makes sense given the restrictions that you're working under?

Stephanie Goss:
And I think from the brainstorming idea, that's knowing your practice act and knowing what you can and can't do, and then, also looking at what else is included in other states. And so, there's some great resource material out there through AVMA. There's a tech skills list that basically the schools that AVMA certifies as being tech training programs have to have a certain list of skills that they have to say, “Yes, we are teaching them, and this is how we're teaching them how to obtain these skills.” And so, looking at that skillset list and trying to figure out what could we do, getting some idea, don't try and reinvent the wheel. Come up with some ideas from there and either, like you said, Andy, there's going to be things that you can't do in your state, but it gives you a place to start brainstorming.

Andy Roark:
Exactly. Yeah. I mean, in the capacity as well. It's like, “Do they have to be in the building? Can they work from home? Can we leverage them virtually to see… to interact with pet owners in a meaningful way?” In a way that pet owners will see value in. Or whether they're paying for it directly, or whether it's taking work off of the vet's place, either one.
The other part, the last part is new services. Are there things, are there services that your technicians could perform that are not currently being offered as technician services? And the answer is we say, “How do you keep prices down and make techs more valuable?” Introduce new services that are priced fairly and appropriately and that the technicians can add to the menu of things that you're already doing. And so, that's tech appointments. Things like we said, if you have tech appointments, you're not charging for them. That doesn't make any sense because the techs are getting paid. They're on the clock. That doesn't make any sense to me, but I do see it as well. Are there technician wellness appointments? Do you have boarding in your facility? If you have boarding, are there opportunities for technicians to work with pets and boarding that pet owners would see value in and would opt into and things like that. There's just the sky is the limit, really. It's really about looking at services that you could offer to pet owners and seeing about what would pet owners see value in.

Stephanie Goss:
And I think that's another one where, again, just thinking about it from the no ceiling perspective, and I'll tell you my practice. We got ultrasound which we had not had previously in the practice, and we got ultrasound with the intention of the team was going to do this thing, not the doctors. And the team got trained and certified as ultrasonographers, and then we leveraged technology to have it read by board of specialists and be able to give the doctor a full report and say, “This is my recommendations as a specialist in this case area.” And it was a whole new area of service and revenue for the practice. And it was driven by the team, and it talk about empowering the technicians, teaching them, continuing to grow them and their education, but also, bringing new services in. And so, I think it's about looking at it from an open minds perspective. And so, I agree with you.
My last step is, look at what you can and can't do as far as your locality, but then, also, dream about it on your own, but also, with your team ignoring the ceiling. Let's put aside the limiting beliefs. Let make a list, and then, pick a couple. Don't try and eat the whole elephant. Make a giant list and be like, “What is one or two or three things at the most, things that we could try, that we could act? Can we start charging for tech appointments? Did we buy a laser, but we've never really focused on doing it? Can we get somebody trained? Can somebody on the tech team start offering laser services?” Whatever that is, whatever it looks like in your practice, pick a couple of those things and then, start to do them. And when you're doing them consistently and effectively and you're monitoring that revenue growth that's coming in, add a couple more.

Andy Roark:
Yeah. Canine rehabilitation is one. I've seen technicians just blow up. It was like, “Oh, we don't have time for that.” And I was working with a practice in New York, and they had a technician who got all fired up at CE, and she had a practice manager who bought into her and said, “What? If you want to try to make this, go I'll give you a closet, and you can work. I'm serious and you can work as closet.” And now, they're currently building a new building for her, and it's because she blew it up but it's true.
The last thing I would say is, and I'll be done, but if you want clients to trust your technicians, you have to endorse your technicians. You have to lean into building the technician brand. And people say, “Oh, the pet owners don't want to talk to the tech. They want to talk to the doctors.” And I'll say, “Well, that's because you have not convinced them of the value of the technicians, which is a problem that you can address.”
It takes intentionality. It's one foot in front of the other, but it's intentionally featuring your technicians, facilitating their relationships, talking to the pet owners about the technicians, giving the technicians some weight in the conversations. And when we talk about their value and their expertise, setting expectations that the pet owner will talk to the technician. It's all of those things, and they're subtle things. But people want to know that they're talking to someone who is competent, someone who has the power to fix their problems and to help them. And if you convince them that the technician is competent and has the power to fix their problems, they will be happy to talk to the technician because it's a whole lot easier to get the technician on the phone at least it should be.

Stephanie Goss:
Why you got to go open a whole soapbox.

Andy Roark:
I know we got to go. We're out of time.

Stephanie Goss:
At the end of an episode, that needs to be its own episode, Andy Roark. Because I have so many thoughts, but we're done for the day. We're going to do that. You realize that now you've opened the can of worms. We're going to have to do that as an episode.

Andy Roark:
I'm going to need another espresso before we do.

Stephanie Goss:
Take care everybody. Have a fantastic week.

Andy Roark:
See you everybody.

Stephanie Goss:
Well, gang, that's a wrap on another episode of the podcast. And as always, this was so fun to dive into the mailbag and answer this question. And I would really love to see more things like this come through the mailbag.
If there is something that you would love to have us talk about on the podcast or a question that you are hoping that we might be able to help with, feel free to reach out and send us a message. You can always find the mailbag at the website. The address is unchartedvet.com/mailbag. Or you can email us at podcast@unchartedvet.com.
Take care everybody and have a great week. We'll see you again next time.

Written by Dustin Bays · Categorized: Blog, Podcast · Tagged: appreciation, culture, management

Feb 01 2023

This Clinic is ALL Drama

This week on the podcast…

This week on the Uncharted Podcast, Dr. Andy Roark and practice manager Stephanie Goss are talking through a mailbag letter from a colleague who joined a new practice that seems FULL. OF. DRAMA! There are cliques, there is standing around, there is setting others up to fail and this doctor is wondering if this is just a lost cause or how they possibly begin to tackle this place and make it a more positive, less dramatic place to work. This was so much fun for Andy and Stephanie to debate through. Let's get into this…

Uncharted Veterinary Podcast · UVP – 216 – This Clinic Is ALL Drama

You can also listen to the episode on Apple Podcasts, Spotify, Google Podcasts, Amazon Music or wherever you get your podcasts.


Do you have something that you would love Andy and Stephanie to role-play on the podcast – a situation where you would love some examples of what someone else would say and how they would say it? If so, send us a message through the mailbag!

We want to hear about your challenges and would love to feature your scenario on the podcast.

Submit it here: unchartedvet.com/mailbag


Upcoming Events

TEXTING IT TO THE NEXT LEVEL with Maria Pirita, CVPM

If you've ever been misunderstood through text messages – this workshop is for you! Using digital communications like email and text is without a doubt extremely efficient, but written messages can often be misinterpreted. There is also a perception that text communications feel less personal. This doesn't have to be the case!

In this workshop, Maria Pirita will be giving you techniques, tips and tricks that will take your texting to the next level! You will learn the benefits of text communication, a comprehensive list of do's and don'ts when texting, and formulate a protocol that can be adopted right away in your practice.

When: February 15, 2023, 8-10 PM ET/5 – 7 PM PT

$99 to register, FREE for Uncharted Members

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A UVC MEMBERSHIP IS YOUR KEY TO FINALLY GETTING THINGS DONE AND GROWING YOUR VETERINARY PRACTICE.


Episode Transcript

Stephanie Goss:
Hey everybody, I am Stephanie Goss, and this is another episode of the Uncharted podcast. So, this week on the podcast, Andy and I are tackling a question from the mailbag. We got a letter from someone who joined a new hospital and is on the struggle bus about how much internal drama there is amongst the team. There are cliques. There are technicians and people on the team actively avoiding doing something while waiting for quote-unquote, “The other person to see if they're going to do it. And then they come running to me or to another doctor to complain about how X person didn't do Y task. It makes me want to pull my hair out,” is what the email said. And I can understand that because, oh boy, this does not sound like the kind of place that I would want to work.
And this vet has great intentions and they're like, hey, is this a thing that I can fix? Is this a lost cause? How do I tackle it? We talk about the details and more about their mailbag letter. This one was so much fun, even though it was full of drama. Let's get into it, shall we?

Meg:
And now, the Uncharted podcast.

Dr. Andy Roark:
And we are back. It's me, Dr. Andy Roark and Stephanie “I'm going to start some drama, you don't want no drama” Goss. No drama.

Stephanie Goss:
Drama llama for your mama. How's it going, Andy?

Dr. Andy Roark:
It's good. I don't get to say enough lyrics from My Humps by the Black Eyed Peas. And so, when that came into my head, I was like…

Stephanie Goss:
You were like, “Yes.”

Dr. Andy Roark:
What is that from? Don't start no drama, what's…oh it's My Humps. That's what that is. It's in the dusty, cobwebby corner in the back of my brain lives Fergie, My Humps and Fergalicious. That's where that lives. It's like it's when songs come into your mind and you're like, why is that there? I can't … Of all the things I can't remember. Why is My Humps just, is permanently etched into the walls of my brain?

Stephanie Goss:
Oh, I love it so much.

Dr. Andy Roark:
Oh, good gosh. I have a story for you.

Stephanie Goss:
Oh yeah?

Dr. Andy Roark:
Oh, my God, I have not…Yeah, I have not gotten to tell you this story. All right, so you're going to love this. So I'm at the grocery store with Alison, right?

Stephanie Goss:
Okay.

Dr. Andy Roark:
And we have got a full cart of groceries and we're leaving the store and it's like 10:00am on Saturday morning. So the grocery store is fairly empty.

Stephanie Goss:
Oh, okay.

Dr. Andy Roark:
And so, I'm pushing the car and Alison's with me, and it's loaded with groceries. And we go out the sliding doors, and as we go out into the empty parking lot, this lady with her cart gets behind us and she's following us out of the grocery store and out of the sliding glass doors into the parking lot. And I'm just driving my cart right down the middle of the parking lot lane, and she's just walking behind us.

Stephanie Goss:
Okay.

Dr. Andy Roark:
And we have the meat in the plastic bag on the bottom shelf, you know what I mean, of the cart down by the ground?

Stephanie Goss:
Yeah.

Dr. Andy Roark:
And it starts to slip off. And Alison says, hey, wait, we're losing our meat. And so, I said, oh, and I stopped. And when I stopped, Alison went to fix the meat and I heard the shopping cart behind me stop. And so, the woman who was following us through the parking lot stops when we stopped.

Stephanie Goss:
Instead of going around you?

Dr. Andy Roark:
And then Alison went to fix the meat. No. It's an empty parking lot.

Stephanie Goss:
I know. That's what I mean, so instead of going around, why is she following you?

Dr. Andy Roark:
She stopped, she just stopped. And so, I waited a moment and then I turned around and I looked at her and she was standing behind me with her cart, and I kid you not, she rolled her eyes and went, “Ugh,” like that.

Stephanie Goss:
I have so many questions. This is like the people, the time that you were at the beach, who came and sat down right in front of you at the empty.

Dr. Andy Roark:
Exact [inaudible 00:04:00] yes!

Stephanie Goss:
So many questions. A, why was she following you? B, why didn't she just go around you? It's, why, oh, I don't understand people. I don't.

Dr. Andy Roark:
There was a commercial that I saw, it used to come on, I don't remember what it was for anything, but these people were on the escalator and the escalator just stopped halfway up and they just battered down. And they were like, I guess we'll have to wait until be rescued. And it's an escalator. They could just walk…

Stephanie Goss:
Walk right up…

Dr. Andy Roark:
But they're like, who's going to come for us? And that's what I thought of as this woman just stopped and rolled her eyes and grunted. And I got in the car and I said, Allison, should I have pulled over? And she's like, it's an empty parking lot. And we're pushing a shopping cart.

Stephanie Goss:
Right.

Dr. Andy Roark:
We weren't even a car.

Stephanie Goss:
It's not like you were walking down the aisles.

Dr. Andy Roark:
No.

Stephanie Goss:
And you stopped in the middle of the aisle where you can't go around people depending on how narrow your aisles are, there's lots of grocery stores where…

Dr. Andy Roark:
It's a solid three acres flat paved surface. And she's standing behind me going, “Ugh”. And rolling her eyes. And I was like, what is this world? And then I thought, I was like, what experience in life has this person had where she's like, now I'm stuck here behind this a-hole. That's great. What am I going to do about this? I have places to be like…

Stephanie Goss:
Oh ma'am, it's a parking lot. Just go right or left. Doesn't matter. Just go around.

Dr. Andy Roark:
So funny.

Stephanie Goss:
Go around.

Dr. Andy Roark:
I was just like, oh man. It's like learned helplessness. I think she was totally on autopilot. But oh man.

Stephanie Goss:
Oh my gosh, that's really funny.

Dr. Andy Roark:
I should've waved. I should have waved her.

Stephanie Goss:
Right?

Dr. Andy Roark:
I should have waved her on like when you put your other window and just like go, go around. I need to complain to Publix that their carts don't have blinkers that you can put on when you're stopped. So people know just to [inaudible 00:05:58].

Stephanie Goss:
I need a blinker on my Publix cart please.

Dr. Andy Roark:
But as she rolled her eyes and stood behind me, I was like, I can't wait to tell Stephanie Goss about this.

Stephanie Goss:
I have so many questions.

Dr. Andy Roark:
Oh man. I don't have any answers.

Stephanie Goss:
That's the thing, when things like that happen, don't get me wrong, I am way road ragey and probably way too much for my own good. And my children learned all the expletives very early on, particularly in my car. And a lot of the time where my brain immediately goes to is the questions. Why would they do that? What made her think that she had to follow you? Why not only why did she roll her eyes, what was going on in her head where she was like, oh, this a-hole? Like, but just so many questions.

Dr. Andy Roark:
I think that, in all seriousness, so I've been thinking all about this. I think that there's a commentary on society here. I think that so many people have just been habitualized into, we were going out the door and so she…

Stephanie Goss:
We're in a line.

Dr. Andy Roark:
And so she just fell in line. But I think that there's some weird part of our brains that pick up on those patterns and do it. And then the stopping like, oh, great, now I'm stuck here.

Stephanie Goss:
Right.

Dr. Andy Roark:
But it's like people you know in your life who just have a problem and instead of just doing the obvious thing to fix the problem, they're like, I guess I have to wait, or I need to go to a higher authority. They come to you and they're like, we're out of toilet paper in the bathroom. And you're like, did you get toilet paper out of the storeroom? And they're like, no.

Stephanie Goss:
Cool. Could you go do that?

Dr. Andy Roark:
Could you? Oh, okay. And next time you should just feel empowered. You don't even have to come and ask me. You can just go get more toilet paper and put it in the bathroom.

Stephanie Goss:
Don't start about toilet paper because that is the number one thing in the clinic that gives me rage. Hands down, toilet paper rage is worse than road rage because nobody ever knows how to change the freaking roll.

Dr. Andy Roark:
Like the empty tube?

Stephanie Goss:
Yes, yes. It'll get used and then the tube will sit there and most of the time they don't even get another roll and place it on top of the role, which would also, the empty tube, which would also piss me off, but would piss me off way less than when the empty tube just sits on the thing and nobody gets any more toilet paper. Because it's always me. Always. Every single clinic that I have ever worked in, it is always me without fail that sits down to pee and there's an empty freaking toilet paper tube on the roll. In fact, the best Christmas present I ever got, it just came up yesterday in my time hop. The best Christmas present I ever got from my entire team. There's two presents that stand out in my mind. Both of them involve toilet paper.
The best Christmas present, though, is one of my assistants…This became a thing. And my team knew how ragey, because without fail, at least once a week I would sit down to pee and it would be empty. And so one of my assistants one year took…you know how you mark the IV bag that when the line was changed last or when the bag was changed last, and you put your initials in the date and time? And one of my assistants changed the toilet paper and then put white tape across it like an IV, and wrote the date and time that she changed and her initials. And she gave me the picture as a Christmas present. And I was like, this is the best Christmas present that I've ever gotten, is someone besides me changing the effing toilet paper in the clinic.

Dr. Andy Roark:
Well, I just imagined the woman with a shopping cart walking into the stall and seeing the empty thing and just going, “ugh, great”. Yeah, now I have to hold it. And then just standing there until Stephanie Goss comes with toilet paper that she could have gotten…

Stephanie Goss:
To be the toilet paper fairy.

Dr. Andy Roark:
Yeah, exactly…

Stephanie Goss:
Anyways…

Dr. Andy Roark:
Okay. All right. I just wanted to share that with you.

Stephanie Goss:
Oh my god, I love it so much. I love it so much.

Dr. Andy Roark:
I was like, oh people are crazy. I've forgotten about the people at the beach coming and sitting directly in front of me.

Stephanie Goss:
Yes.

Dr. Andy Roark:
That's hilarious. All right.

Stephanie Goss:
So there are people in your life who cause drama. And this week's episode is all about drama because we got a great mailbag letter from someone who has joined a clinic and who said, this clinic is all drama. They joined a new hospital and they're struggling with how much drama and conflict there is in the team. So they have a problem with cliques it seems like. And lots of different facets of the team will actively avoid doing something, waiting to see if the quote-unquote “other” person or the other group or whatever will do it. And then when it doesn't happen, come running to, this person is a doctor on their team, come running to the doctors and be like, so-and-so Andy didn't, Andy didn't replace the toilet paper in the bathroom. I caught him because I went in there right after he was in there and it was empty. It's all his fault.
They're doing that kind of nonsense. And this doctor's like, look I literally want to pull my hair out. It is driving me crazy. And they were like, I've tried leading by example. I've tried emphasizing good intent and channeling the Andy and Stephanie like Zen head space. Let's assume good intent. Let's think good thoughts. But this seems to backfire with this crew because they said, the more I do that, the more it seems like they're then trying to prove to me even more why the other person is so bad or does not have good intention.
And they're struggling because this doctor is not a manager. And they said that the management doesn't seem to have a good handle on the situation and doesn't really seem to be doing anything about it. And this doctor is frustrated because they said, look, this is a really good high skilled group of paraprofessional team members, and they could be fantastic if they would just get out of their own way and get out of the drama. And so they were asking, what can I do to help reward them when they do work as a team to be positive, to seek out the good in each other because they really are really high skilled and I want them to be a high functioning team. How do I help do that? Because I'm feeling like I don't know whether this is a lost cause or not.

Dr. Andy Roark:
Yeah. Oh man. All right. This is a good one. I really like this one. I really like the idea of this question coming from the associate doctor who's like, I'm not their boss, but I have to deal with this. And so what do we do?

Stephanie Goss:
Yep.

Dr. Andy Roark:
All right. Well let's go ahead and start with some head space.

Stephanie Goss:
Okay.

Dr. Andy Roark:
Huh. I have concerns, Stephanie. I have concerns.

Stephanie Goss:
Me too.

Dr. Andy Roark:
I also like the phrasing, I feel that they asked us very reasonable questions that I can answer these questions for sure.

Stephanie Goss:
Yes.

Dr. Andy Roark:
I don't know if it's going to do enough good.

Stephanie Goss:
Right.

Dr. Andy Roark:
I don't know if it's going to, I can answer your questions. I don't know if it's going to make this situation good enough to make sense.

Stephanie Goss:
Yes.

Dr. Andy Roark:
So headspace perspective, culture comes from the top, right?

Stephanie Goss:
Yes.

Dr. Andy Roark:
It just does. And there's no way around that. And as we've seen more multi-practice groups and things like that, I think this is the problem of the next generation in vet medicine is we've got bigger and bigger groups of practices together. And there's some, I'm not being anti-corporate, I'm really not. There's some real benefits to corporate medicine and I think you'll continue to see benefits. The downside is that there are also real benefits of having the practice owner whose reputation is on the line being right there shoulder to shoulder with everyone else. You know what I mean?

Stephanie Goss:
Sure.

Dr. Andy Roark:
And so when I think about…Culture comes from the top, and if you don't have someone who's really invested in culture right there on the ground, I think you can have trouble. That said, now that I'm saying it out loud, I also, it's not lost on me that there have been a lot of practice owners who have generated negative.

Stephanie Goss:
I was just…

Dr. Andy Roark:
You just kind of looked at me and didn't immediately respond positively. It dawned on me. I was like, yeah, okay, that's fair.

Stephanie Goss:
I was waiting.

Dr. Andy Roark:
Okay, that's fair.

Stephanie Goss:
I was waiting for you to hear your thought process play out.

Dr. Andy Roark:
Yeah, okay.

Stephanie Goss:
Because what I would say is that equally if they're on the ground and they're not doing anything about it, they're not any better than somebody who is absentee from the day-to-day of the practice. And I think you're not wrong that this is something that we're going to have to, I think deal with, and I don't know that it has to do with the size of the practice, but that there is a lot of drama and there is a lot of toxicity and negativity in veterinary medicine. And your point about it coming from the top, culture being set from the top, is so so true and it matters.

Dr. Andy Roark:
Yeah.

Stephanie Goss:
And I think that was the first thing when I read this as well, is I was like, well, you can absolutely lead from the middle. I am a firm believer in being able to lead from within the team. And at the same time there comes, there is a line where if at the end of the day your boss, whether it's corporate leadership, private practice owner, doesn't matter. Whether the management at the top is not willing to set that culture on down, your hands are kind of tied.

Dr. Andy Roark:
Oh yeah.

Stephanie Goss:
At some point.

Dr. Andy Roark:
Yeah and that's where I'm trying, that's where I'm sort of trying to go here is. You can absolutely lead from the middle. I agree with you on that. And if management leadership above you is undermining the positive culture that you're trying to build, you're going to lose.

Stephanie Goss:
Yes.

Dr. Andy Roark:
Top-line leadership has a disproportional impact.

Stephanie Goss:
Yes.

Dr. Andy Roark:
And it can be super frustrating trying to lead from the middle when management just perpetuates behaviors above you that continue to make this type of drama happen. You know?

Stephanie Goss:
Yeah. Totally.

Dr. Andy Roark:
So yeah. So anyway, I guess that's where I want to start in headspace is just to sort of say, I think that when we have systemic problems with culture that radiate from leadership, the impact that we can make in the middle is limited. It is really almost impossible to revolutionize the culture if leadership's not on board. I think you can make a positive impact. The reason I said at the very beginning, we have concerns. It's because I'm kind of like, I don't know if you can make enough impact to make this be a place that you want to continue to work.

Stephanie Goss:
Yes.

Dr. Andy Roark:
Maybe you can and in some cases you can. And it really depends on how much influence do you have, how much do people listen to you? What is your schedule like? How much can you control your immediate environment? And then also what's your tolerance for drama?

Stephanie Goss:
Yeah.

Dr. Andy Roark:
Because it might be that the drama's at an eight and you can help make the drama a six and you're okay with a six.

Stephanie Goss:
Right.

Dr. Andy Roark:
But if it's at an eight and your tolerance is a three…you might be able to make it a six, but it's still not a three and you're still going to be unhappy.

Stephanie Goss:
Yep. I agree with you. And I think the question for me that I ask myself is what level of control do I have if I'm not the boss? Because I have seen and have been in my very first practice, a role where I took a leadership from the middle position and led from within the team. I was not in a formal leadership position. And there is absolutely environments and situations where you can have and be afforded a good amount of control as a member of the team. And so as a doctor, I would ask this doctor to do some introspective work and look at it and think about how much control do you actually have here?
Because if you are in a position where they're letting you be pretty, you can be pretty empowered even if you're not on top, you might be able to overcome more of that. Like you were saying, more of their lack of jumping in. Maybe it's a situation where they're not directly contributing to the drama, but they're not doing anything about solving it. But if they'll let you take the lead there, that might be a workable situation. So the first head space piece for me is what level really examining for yourself, and this is a totally individual thing based on your situation and your environment and your practice, what level of control do you actually have when you're not the positional boss?

Dr. Andy Roark:
Yeah. This is, one way or another in the end, this is going to come down to one of our math problems and you're going to pick your poison.

Stephanie Goss:
Yes.

Dr. Andy Roark:
And it's going to be, I mean, it's just a, it going to be…

Stephanie Goss:
True story.

Dr. Andy Roark:
I think my advice, just head space looking out at this is I think where you really get screwed is if you think that this is, that there's no options.

Stephanie Goss:
Yeah.

Dr. Andy Roark:
There's drama here and I have to figure out how to fix it or else I'm going to live with drama for my whole life. And I see a lot of people who fall into that. It's called “either or” thinking. Either I fix this or I live with it forever. And I go, I got another option for you. Got another option for you. And that's leaving.

Stephanie Goss:
Right.

Dr. Andy Roark:
And it's not catastrophic. And I think all of this gets better if you say to yourself, I'm a doctor, I signed a one-year contract. That's what I signed. One year. And I'm going to try, I'm going to do this. I'm going to put up with this garbage for one year and then I'm going to reassess. And I think that that makes everything feel much more manageable and approachable. And so remember, it's a one-year contract. You didn't get married, you took a job to see how it goes. And so my advice is I think it sounds like this person's got good open eyes and clear expectations about what can be done. Let's see what we can do in the next year, and then we're going to reassess. And if this place is still just drama central and it's sucking the life out of you, or it's just a constant headache, then this might not be where you want it to be.
I may have a bit of a, I don't think it's callous, but I don't know. My perspective on this with sort of staff drama and things is this is a leadership problem.

Stephanie Goss:
Yeah.

Dr. Andy Roark:
And if you are trying to have a good quiet life and there's drama just going on around you and around you and management is not going to address it, I don't think it's bad if you leave.

Stephanie Goss:
Yeah. Totally.

Dr. Andy Roark:
To me, that's a very understandable position and I think you should reward clinic culture. I want to work at a good positive place to be. And I think that that's, I think that that's very understandable. And so again, all of this is just headspace and trying to get to where we feel like, okay, I feel all right here. I also feel like when you feel like you don't have any other options other than to fix this, the stakes get real high and everything feels really, really important. And that honestly limits your effectiveness, right?

Stephanie Goss:
Yeah.

Dr. Andy Roark:
You're at your most effective when you don't care all that much.

Stephanie Goss:
Yes. Yes.

Dr. Andy Roark:
When you can kind of wait, when you can let things go, you can pick your battles, that's being effective. And so we got to get the stakes down. So that that's kind of what I'm trying to do, get my head straight here and go, let's see where it goes for a year. Ultimately, this might not be salvageable and I need to be okay with that.

Stephanie Goss:
That was my second piece was like, I think you have to get zen before you can tackle it. And so there's two pieces of that. One is putting down the flaming raging sword of justice and not be raging when you go into dealing with it. But the other is what you were just talking about, which is if you are feeling amped up, if you are hacked off at somebody, if you are feeling triggered, you can't be super effective. And so finding that place where it's, you're not trying to tackle this on a day when there's been clique drama in the practice.
It's not so much, I mean it's a part of our safe acronym that we talk about all the time, but really is, are you in a good head space? Are you in that place where you're just like, I don't, this is not bothering me. Even if it's just for today or just for an hour while you're making a move here. I think what's really important is being in that place where it's not mattering so much and you do not have the flaming raging sword of justice in your hands because that will not end well.

Dr. Andy Roark:
Yeah.

Stephanie Goss:
For you.

Dr. Andy Roark:
Yeah, no. I agree with that. I think, I'm trying to think if there's anything else from me. Those are the big ones.

Stephanie Goss:
I think the last thing for me from a head space perspective goes along with the other piece of the acronym and it's assuming good intent, but really for me is just remembering, and I've had to remind myself of this in practices that I've been in and just even behavior of myself and the team, is cliques happen when people don't feel safe and/or they're trying to fit in.
And so reminding myself this is happening because people ultimately want to be liked at the end of the day. And so if I can figure out how to shift their perspective from this group versus that group to meeting the need where they do feel safe and they do feel like they fit in because they feel valued and appreciated, I might be able to make a bigger impact with that in mind. And so I think from a head space perspective that that's the last thing for me as a leader, is just to look at assuming good intent, but also asking myself, why is this happening? And scientifically, the science goes behind cliques and how they happen has to do with the fact that people don't feel safe or they're trying to fit in. And I think remembering that when dealing with any mean girl drama has been really helpful for me.

Dr. Andy Roark:
Well, let's take a break and then we'll come back and my first action step is to dig into why this is happening.

Stephanie Goss:
Okay.

Dr. Andy Roark:
Sound good?

Stephanie Goss:
Sounds great.

Dr. Andy Roark:
Let's do that.

Stephanie Goss:
Hey, it's Stephanie, and I'm jumping in here for one quick second because we have a workshop coming up next week that you are not going to want to miss. Our friend and colleague, Maria Pirita CVPM is going to be leading a workshop that is open to the public and to our members on February 15th, 2023. It is at 8:00pm Eastern, 5:00pm Pacific, and it is called Texting it to the Next Level. That's right. Maria is going to be tackling, talking about some of the do's and don'ts when it comes to texting with our clients and really how to take what we all jumped in and started doing full tilt during the pandemic and use it to level up and build a stronger bond with our clients without lengthy phone calls, and hopefully save you and your team some headache and some time and some stress and recoup that time back into your day.
So if this sounds like something you'd be in on, head on over to unchartedvet.com/events. Check it out. If you are a member, you always get in for free, if you're not a member, you can join. It is $99 for this workshop or check out an Uncharted membership because you get all of the workshops that we do in the course of the year at no additional charge with the cost of your membership. So check it out, unchartedvet.com/events. And now, back to the podcast.

Dr. Andy Roark:
All right, so transitioning from action steps, and I think hopefully we did a pretty good job of getting into a safe head space where we can feel comfortable as we try to see what's possible in moving forward here, right?

Stephanie Goss:
Sure.

Dr. Andy Roark:
Lower the stakes. I understand that we got options. We're going to give this a try and then see how it goes, and we'll have to make the call after a little while and see what sort of traction we can get. The first action step from me is root cause analysis. What is going on here? And it's easy to say people are, they're setting traps for each other, they're forming cliques, they're trying to catch each other, they're not engaging in getting work done, and instead trying to get other people to do it. I'm like, these all sound like symptoms to me. Symptoms of a problem.
And so the first thing that I would counsel this doctor on is root cause analysis. Why is this happening? Is it because people are unhappy here? Is it because there's a lack of information being shared?

Stephanie Goss:
Sure.

Dr. Andy Roark:
Between management and staff. Is there some weird positive reinforcement loop that's happening? When I get Stephanie Goss in trouble, do I get patted on the head?

Stephanie Goss:
Right.

Dr. Andy Roark:
Does she get punished in a way that benefits me?

Stephanie Goss:
Right.

Dr. Andy Roark:
I've seen weird stuff like that in practices where I've seen, I have…I'll tell you one that I've seen in practice. It was if you tattled on other people, then you got to go and sit in the manager's office and talk about the problem at length and have these conversations and feel important because you're in the manager's office talking about practice business and also be off of your feet sitting in a comfortable chair and also off of the floor not having to go into rooms because you are talking to the manager.
And oftentimes what would happen is these were just gossip sessions, but basically people had figured out if I can report some drama, then I get to be a part of…

Stephanie Goss:
Go take a half-hour break.

Dr. Andy Roark:
Gossip.

Stephanie Goss:
Right.

Dr. Andy Roark:
Yeah. I get to have, yeah, exactly. I get to have a half an hour break talking about drama stuff and not actually doing the job.

Stephanie Goss:
Yes.

Dr. Andy Roark:
Per se. And there's chocolate in the manager's office. So I'm eating chocolate, talking about Stephanie Goss not doing what she's supposed to do, feeling good about myself, you know what I mean? And other people are actually doing the flea and tick talk in and out of the exam room, you know what I mean?

Stephanie Goss:
Yes.

Dr. Andy Roark:
And I saw that and I was like, and it just happened.

Stephanie Goss:
Yes.

Dr. Andy Roark:
Again, and every day somebody was camped out in the office talking about some drama and management was taking notes, and it was a very intense session.
At the end of the day, I'm like, what'd you do today? And they're like, nothing.

Stephanie Goss:
Right.

Dr. Andy Roark:
I'm investigating this drama. But did we audit the inventory? No. Did we call clients back? No. It was, anyway.

Stephanie Goss:
Yeah.

Dr. Andy Roark:
It was silly, but I saw that. So anyway, is there something like that going on? Is there some weird positive reinforcement mechanism that I don't know about? Is there a single toxic person? Is this coming from one bully person or one drama person? Is this radiating from a single individual?

Stephanie Goss:
Yeah.

Dr. Andy Roark:
And again, maybe not, but a lot of times there's somebody who, I don't know what their thing is. Are we doing all this stuff because somebody needs to be in control? Because they need to feel powerful? Because they need to bend others to their will that they feel insecure and they feel better by calling out other people not doing their jobs. Because if this is a one-person problem, that's a much easier problem than this is systemic across the entire organization.

Stephanie Goss:
Yeah. Yep. Yeah, no. I think that's all makes perfect sense. The other thing that I have experienced is where, like you were saying about the rewards, and I think another really common reward is when there is friction, because we are a conflict-averse group as a whole in veterinary medicine, there can be the unintentional reward of, well, I'm just going to shift around who works with who so that I don't have to deal with it as the leader. I've seen this employed over and over again. And so people are rewarded by getting to be in surgery for the whole day and do surgery instead of having to be with the rest of the group. And it's less drama for everybody else. And so they're getting, the negative is being reinforced.

Dr. Andy Roark:
Yeah.

Stephanie Goss:
And so I think that that, I've seen it manifest in multiple ways. Your manager's office example is another great one. But I think that there's a lot of that, and especially here, it sounds like there is conflict-averse management. And so I think the root cause analysis is super, super important because I think you're going down the right path for sure, in terms of these are symptoms of an underlying cause and you have to figure out what is that actual underlying cause.

Dr. Andy Roark:
Yeah. The questions I ask myself again and again are, why is this happening? Why is this happening? Who's benefiting from this happening? And I'm looking for those things because I'm trying to figure out where is this coming from?

Stephanie Goss:
Yeah.

Dr. Andy Roark:
Why is it happening? Who's benefiting from it happening? Are there consistent players that seem to be involved again and again and again? And if I can figure out the answers to those questions often I have a much clearer way to approach this. It's rarely everyone is misbehaving and independently they've all decided to tattle on each other or dodge tasks.

Stephanie Goss:
Yes.

Dr. Andy Roark:
This is coming from somewhere and there's some strange reward mechanism. And sometimes it's, there's a bully. And the bully is nice to people that join his clique. And so people join them to get, and they're, the bully's, dishing out positive reinforcement or withholding negative reinforcement if you go along.
And again, when you see this for the first time, you go, I don't understand why everyone's acting this way. You have to dig a little bit and watch for a little while and ask some questions before you get this pinned down. But that root cause analysis I think is really key. As far as cliques go, especially when you're not the boss, be friendly without joining up. So I can smile, I can be friends, I can be nice, but I'm not playing this game.

Stephanie Goss:
Sure.

Dr. Andy Roark:
And just decide I'm not doing this. There's so many people that I see who are good people, but they desperately want to be liked and they will say, ooh, this is toxic. And then when the opportunity presents itself, they will fall right into the game. It's like this is toxic, but I like being on the good guy side and I like having friends and I like to have things to talk about and everybody wants to talk about this drama. And so I want to be involved. And so I'm going to talk about what is topical and what is topical is drama and gossip. And so just be careful about, be nice to people, just don't play the game. And this is subtle and this is leading from the middle.

Stephanie Goss:
And I think the other piece of it too is that, again, it goes back to being a conflict-averse group, but I've seen repeated time and time again where people aren't necessarily joining in because they know that it's wrong and they don't want to be doing the thing and they're sitting there and letting it happen. And so I think for me, in terms of the action steps after the root cause analysis, the first part, if this is truly making you want to pull your hair out, you've got to shut it down. And that means not only not being a participant in it, but when it is happening, being brave and being the person to say, hey, I wouldn't want to know that you guys were talking about me like that, can you please stop having this conversation? If you have a problem with Andy, you need to go have a conversation with him.
It's shutting it down and not only not engaging in it, but not allowing it to continue. And I don't see that happen anywhere near as often. The default for people is like, I'm not going to join in, but I'm not going to say anything about it either.

Dr. Andy Roark:
Yeah.

Stephanie Goss:
I'm going to continue to sit here and let you guys be gossiping behind me.

Dr. Andy Roark:
Yeah. That's, to me, that's the first step towards leadership. Whether you're a positional leader or not.

Stephanie Goss:
Yes.

Dr. Andy Roark:
I think the bare minimum that I expect from an employee who's not the boss is to not participate. You know what I mean? I can be okay, I will understand if my young, that assistant, does not stand up to the technician who's 22 years older than her and say, shut a behavior down. I do understand. And I would not hold it against them for not standing up and saying something in that weird power dynamic because I think that's a lot to ask of an inexperienced person or a young person or someone who's just trying to fit in.
However, if that person is a leader, and I will tell you my opinion of that person soars through the roof when they say, I think if you have a problem with Stephanie, you should talk to her about it. And then they walk away. I'm like, that's leadership potential there, buddy. That takes, it takes some guts. It does take some guts.

Stephanie Goss:
It does.

Dr. Andy Roark:
And again, let's be honest, it's what you should say, but as a human being, it's scary to say that. Especially when you don't know what to say or that behavior's not being modeled. God, there's great pressure to go along with other people.

Stephanie Goss:
Well sure. Because we all want, it's the same reason the cliques form. We all want to be liked.

Dr. Andy Roark:
Yeah.

Stephanie Goss:
We all want to fit in. And even if you're not a part of the clique like that, for most people, that is not an exception. You want to be liked. You don't want people to not like you. And so putting yourself out there and going against the crowd is a hard thing to do.

Dr. Andy Roark:
Yeah. I think that that's amazing. So I would say to that, think about what you're going to say before you say it. I really think that just giving a little bit of thought to what your statement is going to be when this behavior happens because it's going to happen again. You know it's going to happen. I always say, I think people over, I think people say too much. I think that, you know what I mean? They'll say, well, listen, I would not want to be talked about in this way.

Stephanie Goss:
Right.

Dr. Andy Roark:
Just say, I think if you have a problem with Stephanie Goss, you should go talk to Stephanie Goss about it and then be done.

Stephanie Goss:
Yeah.

Dr. Andy Roark:
And I think that's all you have to say. And don't make it a big deal and don't make it sound like a big judgey thing, but just say it and then be done. And they can do with that what they will. But that takes real, real, real, it takes some courage if you haven't done it before. But that is kind of what I expect from the leadership level of the doctors.

Stephanie Goss:
The other happy medium because, for me, I hear what you're saying about not expecting it from the team, and I want a culture where every member of my team, including the kennel kid, could look at me or my 22-year senior tech doesn't matter and feel like they have the tools and the confidence. And that we have created a culture where that is acceptable and expected that they would call each other out on it. And recognizing that getting there is hard and is a journey and that is a tool, those are that you have to actually learn.
And so for me, one of the middle-of-the-road, easy starting places for my team when we started on that kind of communication journey was just calling it what it is. So if there's gossiping happening being like, hey, you guys are driving me crazy standing here gossiping, can you take it somewhere else? Then I'm not telling them to stop because that is the action that is really hard for a lot of people. I'm putting on my bossy pants and I'm telling you that you're gossiping and I want you to stop. For some people, the easier path is the path of the least resistance is sometimes it's just calling it out. Hey, you're being really mean and I don't want to hear that. Can you go somewhere else?

Dr. Andy Roark:
Do you think the way that you would handle this changes depending on what kind of support you're getting from leadership in the practice?

Stephanie Goss:
Yes, and that's…

Dr. Andy Roark:
I think so.

Stephanie Goss:
Yes. Absolutely. And I think that's what I'm saying, is recognizing that not everybody is going to either feel empowered enough to say, hey, it sounds like you have a problem with Andy. Why don't you go talk to him? Not everybody's going to feel empowered to do that, and/or they don't feel like they have that tool set. And so I think that the empowerment level matters greatly. And so if you are a person who is less empowered on a structural level within your practice or feels less empowered on a personal level because you feel like that's just, I couldn't have the balls to say it that way.

Dr. Andy Roark:
Yeah.

Stephanie Goss:
Find the way that feels good to you and to your point is short and sweet, but calls it what it is. Like, hey, you guys are gossiping and driving me crazy. Go somewhere else.

Dr. Andy Roark:
And just say it and be done and say it with a smile on your face and just say it. But no. So we have a workshop in Uncharted that Dr. Saye Clement did, and she talked about shutting down gossip in her practice and it was very much from the top down and she empowered her people and said, if you see this, I want, this is what I want you to say. And she told everyone that and that really empowered them to say, this sounds like gossip. I'm not going to participate in this.

Stephanie Goss:
Yes.

Dr. Andy Roark:
But it came because she said that from the top. And then she continued to use that messaging again and again and again. I think again, that's a note to practice leadership of you can make these things happen by normalizing this and giving people the power and the words to say…

Stephanie Goss:
Totally.

Dr. Andy Roark:
We're speaking to the doctor here who's not getting that support from above. And I think you have to read the room and say, how loud do I want to beat this drum? How loud do I want to beat this drum? Because at the end of the day too, and these are hard realities, I have to work with these people.

Stephanie Goss:
Yeah.

Dr. Andy Roark:
And burning this relationship bridge or turning a clique against me, that's a pain I'm not willing to carry. I don't own this place. I'm not a leader in this place. I want to make this culture better. At the same time, I've got to look out for my ability to do work and enjoy being here, which means I'm probably not going to crusade against the technicians that I rely on to get my work done. I need to figure out how to influence them while still keeping that relationship stable and strong. And you need to look at where you are and make that call.

Stephanie Goss:
Yeah. And I think if that is you, I think one of the next steps that I would have regardless, but especially if you feel like you're in that position. For me, the next action step is being transparent about how I feel about it and how it makes me feel. And so, because really, even if our coworkers drive us crazy, we do all want to be liked. And if I heard from somebody else on my team, hey, when you do this thing it makes me feel sad or it makes me feel hurt, or it makes me feel bad on behalf of this other person. There is something eye-opening about viewing our behavior through someone else's lens.
And so for me then besides if you feel, especially if you feel like you can't shut it down and/or if you're in a position where it's not being supported from the top down, being able to just be transparent and say, hey, I care about all of you and I like you and I like Sarah, and when you stand here and you talk about her, it really makes me feel uncomfortable.

Dr. Andy Roark:
That's a great way.

Stephanie Goss:
And just being transparent about how it's making you feel because it does. It is very hard to see ourselves through, to, see our behaviors through someone else's lens. And in my personal experience, it's wildly impactful because even if I knew full well that I was being a Royal Biotch and I was acting naughty, if you told me that, I would a hundred percent feel called out and be like, ooh, maybe I need to tone that down a little bit.

Dr. Andy Roark:
But called out, but called out in a good way. I think this is really important too. I think one of the mistakes that people make in giving feedback is making people feel morally judged.

Stephanie Goss:
Right.

Dr. Andy Roark:
And that does not go well. When I say to you, gossiping is for the weak-minded…

Stephanie Goss:
Right. Yes. Yeah.

Dr. Andy Roark:
I wouldn't say that, but…

Stephanie Goss:
The moral judgment.

Dr. Andy Roark:
This is gossiping and I don't participate in activities like that. That makes it sound like, I think most of us would hear that as, I'm better than you and you are doing something that I think is gross and that is going to make a lot of people feel judged and defensive. And you could be a hundred percent right, but I think we always want to be careful about making people feel judged. That's not a behavior that I would take part in as opposed to when you say that it hurts my soul because I like Stephanie Goss and she's my friend, and that's it. That's what it is.

Stephanie Goss:
It gives you feels. Like even if, like I said, even if you are the, because there are people who live for drama. I don't know how because I am not one of those people, but there are people out there who just thrive on drama. But even those people, when they hear that, it's like, ooh, even if it's just for a split second. And so I think that's the next step for me, is just being transparent about how I feel, how I in fact, how I am impacted by it, how I am affected by it.
You guys, I leave here at the end of the day and I'm just super stressed out because it just seems like we're picking at each other all day and I want us to have fun at work. What can we do to have more fun? That is leading from the middle and addressing it without being like, we're going to call a team meeting because everybody's acting like a-holes and we need to change it. Sometimes that is the thing that needs to happen. But if you're not in that position where you can do that, being able to lead from the middle and just say, hey, look, this is how it impacts me, this is how it makes me feel, is very, very powerful thing.

Dr. Andy Roark:
I agree. The part for me that kind of ties into this as well is, and I preach this to associate doctors especially, but I probably should just preach to the whole team, having a healthy anchor in your life outside of the vet practice is just good. It's just good life strategy. Where drama really sweeps people up and breaks them is when your whole life is the vet clinic and all your friends are in the vet clinic and your self-identity is in the vet clinic. And then people come along and they talk trash about you and you're like, this is my whole identity and it's being spread to all of the people that I know and spend time with. And you just get swept up into this and I go, look, you care way too much about this. And it's one of those things, one of the best things about to diffuse drama is not to care all that much.

Stephanie Goss:
Yeah.

Dr. Andy Roark:
And yeah, it's a balance to walk, but honestly, I think for most associate vets, check yourself and make sure that your self-identity isn't so tied up in your life at the clinic that you don't have a good solid anchor outside of the clinic. I am a father and a husband and I like to do CrossFit stuff and there's a community that I do. Stop laughing at me, Goss.

Stephanie Goss:
I was wondering when CrossFit was going to come up. It's been a hot minute since we talked about CrossFit.

Dr. Andy Roark:
I had to look at all of my secret nerd hobbies and decide which one I was going to put out. I'm going to go with the most macho of my nerd hobbies. And then you literally straight up laughed.

Stephanie Goss:
A hundred percent, keep going.

Dr. Andy Roark:
So anyway, I am father and a husband, a CrossFitter, and a quilter, and whatever else I might be. And working in the practice is a thing that I do. And I like the people that I work with and they're nice people and I care about them, but they are not my family and they are, they're not my only friends and my identity is more than just who I am to this specific group of people, which protects me and insulates me if and when drama comes up because it's not life defining for me. And I can look at it with a healthy eye and a healthy perspective and navigate it much more clearly. And so I always put that forward of if you don't have a life outside of the practice, you are going to be much more at risk for getting swept up in drama and cliques and gossip and things in the practice.

Stephanie Goss:
Sure.

Dr. Andy Roark:
I've found it's so much easier just to rise above that stuff if you've got other things going on in your life. And so anyway, that's just general life advice on practice.

Stephanie Goss:
And so it sounds like this doctor is doing, they're modeling the behavior that they want, so they're doing check, check box number one. Maybe they're doing number two, which is when they are trying to involve you in it, don't engage them, right? Or whether you're intentionally disengaging them and saying, you're driving me crazy doing this thing. I need you to stop. Or whether you're just unintentionally engaging them and are ignoring it, but not engaging them when they act that way. And then I think the other thing that they already brought up, but continuing to expand on it, is rewarding that good behavior and doing it in the sense that when they do do things that you like rewarding that. You always talk about how we're simple animals. And so praising the behavior when it is positive, when they do work together, which again it sounds like this doctor is doing, but making sure to remember that we've got to keep it, make it specific, make it personal to them.
So say thank you when they do it and tell them why it means a lot to you. And then making it fun. And that's where I would lean into asking them, hey guys, it seems like we've been doing a lot of picking at each other or there's been a lot of, even saying, there's been a lot, seems like to me there's been a lot of drama. There's been a lot of people like mad at each other and just not wanting to work together. I want to make work a fun place. What can we do to change this? And asking them to actively get involved in changing it.
Because ultimately I think where we started this episode is that this may be something that you can't change, but for me to be able to sleep well at the end of the night, I would want to know that I did everything that I possibly could. And so asking and trying to get them engaged. And if you can't, then to me the answer is like, well, this may be a situation I can't solve. And I would feel okay going somewhere else if that was the case.

Dr. Andy Roark:
There's two tools to put in the toolbox for this vet that I would say. We've talked all around getting your head straight and kind of how you sign up or don't sign up and getting your priorities in line, all that sort of things. There're two big ones for me with working with my team. And this is actually just getting through the day, positive reinforcement and giving people reputations. And those are two big ones that I use, which is… So positive reinforcement is when you see someone behaving in the way that you want to see more of, stop what you're doing, look at them directly in their eyes and say, hey, I want you to know that I saw that you did not join up in this conversation and thank you. I really appreciate it and I want you to know that that makes me think very highly of you.

Stephanie Goss:
Yep. I love that.

Dr. Andy Roark:
And thank you for not perpetuating drama. And oftentimes that's the fuel that people need to keep going. The truth is participating in the drama, it often gets positively reinforced. Not participating in the drama, it doesn't get positively reinforced. And so just start positively reinforcing people jumping in and doing things. And what that means is if everyone stands around and doesn't do a thing so they can catch somebody else, when someone does do the thing, stop them and say, hey, I saw you do that. I just want to say thank you for jumping in and doing that. And I wanted you to know that I saw it and I appreciate it because I know other people could have done it and they didn't. And so thank you.

Stephanie Goss:
I love it.

Dr. Andy Roark:
And that's just call out. The other thing is give people a reputation and they'll live up to it. So if you have someone that you work with who does not participate in those things, you should say, hey, the number one thing that I enjoy about working with you is that you are no drama. You don't gossip about other people, you're nice and kind, and you get things done and you don't talk bad about other people. And I just want to tell you how much I appreciate that and it's just something I admire about you or it's something that I am, it just makes me so happy to get to work with you.

Stephanie Goss:
Right.

Dr. Andy Roark:
And that's it. And once you tell someone that the chances of them turning around the next day and starting to gossip are fairly low.

Stephanie Goss:
Sure.

Dr. Andy Roark:
Right? If I give you a reputation and say, Stephanie Goss, this is what you're good at and this is why I love working with you, that tends to hit people pretty hard. And they tend to remember, oh, this is what Andy thinks of me and then they behave in that way at least when I'm around. And that's it.
So those are your two tools. Give people a reputation. Say to them, I really love working with you because you don't participate in these behaviors. I love working with you because you're the first one to jump in and do what needs to be done, not waiting to see who else is going to do it. And that means a lot to me, and I love that you do that. That's giving a reputation and then catching them doing not the thing that's making you crazy and positively reinforcing it. Just call it out. Say specifically, you did this and I think it's awesome and I want you to, I just want to tell you what it meant to me. Thank you, thank you, thank you.

Stephanie Goss:
Yeah.

Dr. Andy Roark:
That's it. Those are your two tools. And I would do that and I would go after it and I'd give it some time. And if you feel like you can get a little orbit around yourself that works, even if drama continues in the hospital, if you end up with three or four tech's assistants that you've given reputations to, that you've positively reinforced their behavior, you might be able to get a little drama free zone around yourself and the people that you work with on the regular. And that might make everything just good enough to keep going and to enjoy your job and to be there, even if drama kind of swirls through the larger practice as a whole. It's worth a try.

Stephanie Goss:
I love it.

Dr. Andy Roark:
Cool. That's all I got.

Stephanie Goss:
This was a fun one. Drama, drama, drama.

Dr. Andy Roark:
No matter what, don't just stop your shopping cart and wait for them to go. Figure out how to get your shopping cart and go around the other person and…

Stephanie Goss:
The moral of the story.

Dr. Andy Roark:
And continue on towards the career that you want to have.

Stephanie Goss:
I love it. Take care everybody.

Dr. Andy Roark:
See you guys.

Stephanie Goss:
Well gang, that's a wrap on another episode of the podcast. And as always, this was so fun to dive into the mailbag and answer this question. And I would really love to see more things like this come through the mailbag. If there is something that you would love to have us talk about on the podcast or a question that you are hoping that we might be able to help with, feel free to reach out and send us a message. You can always find the mailbag at the website. The address is unchartedvet.com/mailbag, or you can email at podcast@unchartedvet.com. Take care everybody, and have a great week. We'll see you again next time.

Written by Dustin Bays · Categorized: Blog, Podcast · Tagged: behavior, culture, drama, management

Jan 25 2023

Beyond Pizza and Coffee: How Do You Show Appreciation

Uncharted Veterinary Podcast Episode 215 Cover Image

This week on the podcast…

This week on the Uncharted Podcast, Dr. Andy Roark and practice manager Stephanie Goss are working on a mailbag question from someone wondering how we can show deep respect and appreciation to our veterinarians for the work that they do for our practices, our patients and our clients. Andy and Stephanie took an opportunity to address the pizza party elephant in the room along with some other strong opinions they both had when it comes to languages of appreciation. Let's get into this…

Uncharted Veterinary Podcast · UVP – 215 – Beyond Pizza And Coffee How Do You Show Appreciation

You can also listen to the episode on Apple Podcasts, Spotify, Google Podcasts, Amazon Music or wherever you get your podcasts.


Do you have something that you would love Andy and Stephanie to role-play on the podcast – a situation where you would love some examples of what someone else would say and how they would say it? If so, send us a message through the mailbag!

We want to hear about your challenges and would love to feature your scenario on the podcast.

Submit it here: unchartedvet.com/mailbag


Upcoming Events

START THE YEAR OFF RIGHT: LEAD A VISION AND VALUES MEETING

This workshop will focus on getting started with a successful strategy meeting. Learn to confidently run a powerful planning session with your key staff members or your whole team and how to keep it positive! Get tools to ensure great engagement during the meeting with your team and a plan to walk away with a clear set of values and a north star that can be used to guide your team through the year and beyond.

When: February 1, 2023, 8:30-10 PM ET/5:30 – 7 PM PT

$99 to register, FREE for Uncharted Members

April 20-22, 2023 – The Uncharted Veterinary Conference

Climb aboard with members of the Uncharted Community and our sea-worthy crew for a new adventure in veterinary medicine April 20-22, 2023 in Greenville, SC. 

Get ready to explore new harbors together in overcoming digital communication pitfalls, developing resilience in an emotionally taxing field, and focusing on communication to build a positive team culture.

All upcoming events

A UVC MEMBERSHIP IS YOUR KEY TO FINALLY GETTING THINGS DONE AND GROWING YOUR VETERINARY PRACTICE.


Episode Transcript

Stephanie Goss:

Hey everybody, I am Stephanie Goss and this is another episode of the Uncharted Podcast. This week on the podcast, Andy and I are tackling another letter from the mailbag, and this one was so much fun because we got asked the question, “How do you show respect and value and thank you to your veterinarians? And I'm not looking for a food and pizza party type thing. Let's dig into the deeper, ‘I really value you and value what you're doing for our practice' kind of things, making them realize that they are really worth something to us.”

Andy and I had a great time diving into this. We do talk about the elephant in the room. We talk about food, we go there, we soap box. And we had a really good time talking about the psychology of appreciation, the brain chemistry of how it works, and really diving into what are some things beyond the pizza parties and beyond the coffee runs that we can do to really show the team that they matter to us, to our clients and the work that we're doing. This one was so much fun. Let's get into it.

Meg:

And now the Uncharted Podcast!

Dr. Andy Roark:

And we are back. It's me, Dr. Andy Roark, and the one and only Stephanie, I will remember you, will you remember me, Goss.

Stephanie Goss:

I was going to say, can you please sing?

Dr. Andy Roark:

We're recording at the end of the year and I have had… So at the end of every year, I'm a personal development guy, lifelong learning is key. I think we should all be growing and getting better. I think it makes this life more exciting and interesting. I have a 100% had on my list for years to get better at singing because I can't carry a tune in a bucket. But what I've heard is it's a skill that you can actually learn to some degree. I'm not trying to fill Carnegie Hall here, but I want to be able to sing for comedic effect and not as a war crime that people report me to for putting them through cruel and unusual punishment.

Stephanie Goss:

“Please make Andy stop.” Yeah.

Dr. Andy Roark:

Yeah, exactly. So it's, “That was funny when he did it,” but not like, “That was awful when he did it.” And so I feel like it's a low bar to aim for, but when is it going to happen this year? I don't know. It's hard to be like, “I'm sorry, honey, I can't take the kids to gymnastics because I have singing lessons.”

Stephanie Goss:

I mean, I think that that is a very appropriate goal. I also feel like since your wife has to listen to you in the shower, that would be a present for her too probably, right?

Dr. Andy Roark:

It would be. Oh, I can't believe I'm telling you this, but it's so true. I've gotten in the habit of playing the air trumpet and she hates it. But I won't sing as much in the shower. I'll sing and then I switch to air trumpet. I'm like, “Na na na na.” She goes, “No! No! No! No!” And so if you hear my wife going, “No! No!” you know that I am just-

Stephanie Goss:

Andy's giving a concert into a sold out crowd in his shower.

Dr. Andy Roark:

… I do the rhythm section and just like, I was like, I can't sing. I know I can't sing, but I can… I can air trombone.

Stephanie Goss:

You realize you have hit the epitome of dadness right now.

Dr. Andy Roark:

Oh, I bet you're right. I had not thought of that, but I bet you're totally right. That's funny.

Stephanie Goss:

Playing the air instruments, this is the epitome.

Dr. Andy Roark:

(Singing) “Do do do do do.” And [inaudible 00:03:57] like, “No, no, no!” I wonder if there's air horn lessons, like imaginary horn lessons.

Stephanie Goss:

Oh man.

Dr. Andy Roark:

Because I would 100% put my money down and show up for that.

Stephanie Goss:

Oh. Maria, if you're listening, that is one wish to not make come true. Don't buy that for Andy for next Christmas. Because she listens to those things when our team has conversations. She's the sneaky one, she's like, “Oh, I heard somebody say that this is the thing that they want,” and then it just kind of magically happens and appears because she loves speaking that language of appreciation. And that is the thing that we don't need to have come true. Andy does not need air trumpet lessons for Christmas 2023.

Dr. Andy Roark:

There's someone out there who does air trumpet. I'm sure, in this wide world of the internet, there's someone out there who does. They'd have to be virtual. The chances of them being in Greenville is too slim.

But I met this guy. We were doing comedy. So I do this comedy show, it's an improv comedy show, and we do improv comedy inspired by people telling stories. And so people come and they tell a short story, and then my troupe does comedy inspired by that story. And so we keep trying to find colorful people to come and tell stories. And one time we found someone who was too colorful, and we found him on TikTok, and he is kind of this big, white, 60-year-old man who rides skateboards, plays banjos and does nunchucks. And that's what he does on his TikTok. And my friend was like, “Let's get that guy to tell stories,” which seems like a good idea-

Stephanie Goss:

A good idea.

Dr. Andy Roark:

… until he came with nunchucks. And he had butterfly knives that he would, like whipping. We're in a coffee shop and he's talking about a pocket knife and he's whipping this thing around. And my friend goes, “That's not a pocket knife.” And it wasn't. It was a butterfly knife. And at one point he is like, “I give nunchuck lessons.” And then he's got two nunchucks, and he's swinging one around in each hand. And that guy gives nunchuck lessons on the internet. I feel like we could find someone to do air trumpet lessons for me.

Stephanie Goss:

I feel like air trumpet lessons would be a whole lot safer and would probably be covered by our insurance. I feel like that nunchuck lessons, I can just feel Jamie cringing and being like, “Our insurance does not cover that. Do not ever try that.”

Dr. Andy Roark:

I think the way this goes down is I'm going to pitch nunchuck lessons to Alison, and then when we find air trumpet lessons, she's going to go for it, like 100%. Let me just stop and pat myself on the back.

For those of you at home, write that down. You just learned some A+ strategy of persuasion because if you want air trumpet lessons, start out by asking for nunchuck lessons, and then when you ask for air trumpet lessons, everyone thinks it's reasonable.

Stephanie Goss:

I can't. Oh, it hurts.

Dr. Andy Roark:

That's so dumb. That's so dumb.

Stephanie Goss:

Oh my gosh.

Dr. Andy Roark:

Let's do this episode. Let's actually do something here. Then let's get into it.

Stephanie Goss:

I was going to say, five minutes in and we're completely off the rails already for the day.

This ties in perfectly because we're going to talk about appreciation, speaking of languages of appreciation, we got a mail bag question that I thought was great. It totally made me laugh. Somebody has a sense of humor. They said, “I'm wondering how do you show value, thank you, appreciation and respect to your vets?” They said, “I'm not looking for pizza party type things. I'm looking beyond that, more into the deeper, ‘I value you for what you're doing for our practice.' How do you make them realize that they are worth something to the practice?”

And I thought it was a great question because, all joking and digging on pizza parties aside, because we know vet med is highly food-motivated, as are our patients, a lot of our patients. It can't just be pizza parties. Right? So how do we show the appreciation and the value and give our thanks and our gratitude for what, in particular, the veterinarians are doing for the team, but I think this is applicable to the team as a whole.

Dr. Andy Roark:

Yeah, no, I think so too. I want to start in the headspace. I don't know if our headspace action steps really apply to this because it's like in all headspace, there's maybe some action steps, but for the most part, it's a philosophy sort of thing.

I want to talk about pizza parties for a second. And it hurts my soul a little bit to hear people dunking on pizza parties and donuts, and I get it. There's a common thing, it's not just in our industry, everyone dunks on it and they kind of dunk on their boss of like, “Look, pizza parties and donuts, that's garbage. That's not appreciation, that's blah, blah, blah.” And I understand where that sentiment comes from because, after a while, if you come in on Fridays and there's just donuts or bagels waiting for you, at some point, it loses its luster and it doesn't really make you feel appreciated.

And if you're cynical, you could also say, “This doesn't require any thought. It's the same thing again and again. The corporation just strokes a $35 check or $250 check or whatever it is. They're just doing this little thing and putting it down with a note that says, ‘Thank you' and saying, ‘Appreciation done.'” And so I get it and I get that that's what people say. It hurts my soul because, as most things on the internet, there is no nuance. There is no context. And it's assuming the worst about people's intentions. And so I don't like that.

The truth is, as someone who owns a business I will tell you, I want my people to feel appreciated. I really do. And making them all feel appreciated on a regular basis is really hard to do. It just is. And the pizza party, I think, often comes with very good intentions of, “I appreciate how hard you guys are working. I want to do something nice for you. This is something that scales, it's something that everybody can take advantage of.” You know what I mean? “And it's something that's affordable and within reach, and it doesn't take a ton of time, but I can make it happen.” And so that's why it kind of hurts my heart to have it kind of crapped on because I get the intention. At the same time, you can't have pizza parties every Friday and expect people to still continue to have an emotional response to it as you do it over and over and over again.

Does that make any sense, I guess, sort of why the pizza party donut stuff, why I think it happens, and why I look at it as well and go, “Hey, I get it. I 100% get it”?

Stephanie Goss:

Well, and two other pieces, I think, from being the person who's done those things appreciation-wise for their team. Number one, who doesn't freaking like donuts and pizza? For me, the language of appreciation at the donut shop went deep. I would try and pick out their favorites. We would try new things. It was not like I'm just slinging a box of glazed Krispy Kremes down every week.

So when I hear that, I have some of those same emotions because it was something that I loved. So growing up, my dad used to take me out early and we used to go and get donuts after church and then bring them home to my mom and my brothers. And there's a local donut shop, and it's still there, and so when I had kids, that became a tradition with my kids. And so it was something that meant something to me, I shared it with my kids, and then the kids got in on sharing it with my team because they spent a lot of time at the practice and they loved to go before I dropped them off at school and help pick out donuts for the team and bring them in. So it was a thing that is clichéd, but also there was emotion and true, “I like you people and I want to bring you something that I know brings a smile to your face.” Right? And so when you hear it getting crapped on, it can be something that you take really personal, because again, who doesn't like pizza and donuts?

And I think as a business owner, the other side of it that gets really hard, and where I see this try and get rationalized by leaders a lot, and the conversation never really goes anywhere when you're talking about it with your team, because at the end of the day, what we're about to talk about is hard for them to wrap their brain around because they're not an owner and they don't care the same way that you maybe would wish that they would.

But the other piece of it is, your point about scaling, it is expensive. And even if I'm buying pizza, pizza for a team… When I used to buy pizza for my team of 20, it used to cost me $150, even for inexpensive pizza. And so when I think about spending that money over the course of the year, if I do something, and that's just for inexpensive pizza. And so when you try and vary it up and let's get everybody deli sandwiches or tacos or whatever, when I add all of that stuff up, I mean, I was spending a couple thousand dollars a year on those, not regular, but not never rewards for lunches and stuff.

And that is an expense. That is the thing. And I did it willingly. And also, it didn't happen in a bottle and it wasn't free, and so it is hard to hear that as a leader get crapped on from that perspective of this is a thing that I'm spending money on. There's other things that I could spend money on for the team or not. And so to make that effort and then feel like it's getting crapped on is a hard thing to wrangle. And at the same time, I also understand from the team's perspective that… I can understand why it does get crapped on. I think I can understand both sides of it, for sure.

Dr. Andy Roark:

Oh, sure. I mean, there's the worst stuff that you hear online is people are like, “Bosses give pizza out so that you won't clock out and go to lunch. They're trying to keep you in the building so they can…” And I go, maybe that's true some places. To me that just seems like a horrible, dark, cynical view of the world and of your employers. And I go, I have never felt like I worked for someone who had intentions like that. But obviously some people out there too, and those people are very vocal and social media likes to promote those very-

Stephanie Goss:

Voices.

Dr. Andy Roark:

… disgruntled angry voices. And so anyway, I think that that's very hard.

Starting to break this thing open and talk about it. And I think this is important headspace distinction as we get into this. There's appreciation and there's compensation, and I think starting to look at the difference between the two is important.

To me, compensation is something that you get for your work. It doesn't have to be expected, but it's something that you get for your work. And appreciation to me, it's being seen as an individual. And I think that that is the 100% driving force here. I think that that's the part that people miss or don't understand. I think it's mission critical when people are frustrated about appreciation, if you define appreciation as being seen as an individual, not appreciation of me as one of the doctors, but me as Andy Roark for the things that I specifically did. And that's why this is so hard to scale because making 20 people all feel seen as individuals at the same time-

Stephanie Goss:

At the same time, yep.

Dr. Andy Roark:

… is very, very hard. I think there's ways that you can do it. And I give an example that we pulled off at the Practice Owners Summit, I think really nicely, but I think you can do it, but it's very, very hard when we talk about pizza parties and things like that, and we say, this costs $150 to do this. I would say that that's compensation. It's, “Hey, you guys work hard and I want to do something nice for you.” So we go, “Man, that's $150 and I could spend it on those things.” And I say, yep, that's true. If you look at that as far as appreciation goes and say, “Well, I spent $150 on this and they didn't feel appreciated, this is a failure.” I would say, okay, I get that. If you gave the whole team a single $150 financial bonus, they're going to look at you like you're bonkers. Like, “What? This breaks down to three, I don't know, a dollar each.” Or $3 each. That's what it is. And then we have to put taxes on it. And you go, well, that's a ridiculous financial bonus.

But I can take that money, roll it together into $150 and get some pizza and we can all have something kind of nice. You know what I mean? To me, that's compensation, that's kind of part of the compensation package if you look at it that way. And I say that that's a win, right? If I have 150 bucks in my pocket, I can't give out financial bonuses. That's just dumb. But I can get some donuts and some coffee, and especially if they're not expecting it and just say, “Hey, I like you guys and I want you to be happy, and I was thinking of you and I want to do something nice for you.” I think you can do that and call that a win. And they may not feel appreciated at an individual level, but hopefully they feel good about working there and they feel like they're valued.

Stephanie Goss:

Well, and I think that part of it too is for me, a big part of that was the fellowship that came along with that. There is something bonding about food as an experience and as an icebreaker. And so when it's been a really rough week, bringing in Starbucks and standing in the treatment room at the counter and everybody just having, okay, OSHA gets mad at food in the treatment room, but you know what I mean, standing there in the lobby where there's no patients present for 10 minutes and just talking and talking about the week, maybe not even talking about work. God forbid that we talk about ourselves as humans. But it's that sense of connection and that sense of fellowship. I think that that means something there for me. So I think it's smart to talk about it from that perspective. And at the same time, I get it, and there's a flip side to it, and what are some other things we're going to do, which we're going to talk about.

I think your part about being seen is really important. And it's interesting because you know and I have talked about appreciation, and we have done multiple workshops in our community on appreciation and showing appreciation for the team. And I have led some of those workshops. And at the same time, I was doing some reading in prep for this, and one of the things that I don't think that I really totally understood was the psychology behind appreciation. And there's actual science to the psychology and what our human caveman brain response is to appreciation. And there's five pieces of it, being seen is one of those five.

So it's the sense of value being, which is what this person was asking, how do I show them that I appreciate the value that they bring to the team and to the practice? The second is the sense of being seen. The third is the sense of being liked, which when you have fellowship and you're talking and you're creating a group environment and people are included, you have that social sense that these are people who like me and I am enjoying sharing company with them. The fourth is the sense of meaning and purpose, which I think hits on the note for this ask in the mail bag of there is true meaning to the work that we're doing together. And there is true purpose here. And the last goes along with that, fellowship, which is the sense of connection and the sense of community.

And so I think when we think about the fact that those five pieces all help light up the brain, because the second part of it is when we are appreciated as human beings, it literally changes our brain chemistry. When we feel appreciated, when we express gratitude and when we receive gratitude being expressed to us, there are the increased dopamine, the increased serotonin, the neurons in our brain actually get more dense. And people who practice gratitude regularly develop a neural pathway that is more dense than their peers. And it makes us be able to think into those feelings faster and easier as we go. And I think that it's fascinating to me that there's literally a physical chemistry change when we feel appreciated and we feel gratitude. And knowing that as a boss, as a leader, why the hell would you not want to give that to your people as often as you could?

Dr. Andy Roark:

Why would you want to absolutely be able to pull it off? Why you go, oh, there's real effort here.

Stephanie Goss:

Oh yeah. Effort.

Dr. Andy Roark:

And I think that is a super important thing to realize. We talk about giving feedback, you and I, we talk about a lot of positive reinforcement. I'm a big positive reinforcement, positive feedback guy. And we talk about appreciation and making people feel appreciated. And when we say it sounds so simple. So why don't more people do it? Why isn't this just everywhere? And the answer, the cold, simple, stupid answer is-

Stephanie Goss:

Effort.

Dr. Andy Roark:

… because it takes time and effort to do it. And I'm not blowing that off, it actually takes thought and intentionality and honestly, scheduling to make it happen. And I say scheduling because for me, I need time to execute things and I need to know that things are coming. I was doing an audit of appreciation initiatives, gosh, that's so nerdy consulting talk. I want to do a better job of appreciating people in my life in the coming year. And in order for me to do that, I have to update my calendar and add birthdays, and not birthdays by themselves, but birthdays with alarms that go off a week or 10 days before said birthday so that I have time to do something.

And that may sound so stupid, but as we say all the time, if you're surprised by something again and again at some point, it's your business model. And my business model is being surprised when someone says, “Today is my birthday.” And I look around and I'm like, do you have a stapler that you like because I got you one and it's wonderful. It's so dumb, and I feel deficient again and again.

Stephanie Goss:

Listen, all I can say, I don't know if she's listening to this podcast, but all I can say is I once gave somebody a stapler as a gift, and it was the best stapler ever because it was a freaking narwhal. And Josie loved that gift so, so much. There are pictures of it on social media, so it is possible to give a stapler as a gift to the right recipient and make their year.

Dr. Andy Roark:

Oh sure. But there you go. There you go. That's the appreciation part when you're like, “I see you, Josie. I see you. I see who you are.” And bam. I-

Stephanie Goss:

You'll love a narwhal stapler.

Dr. Andy Roark:

Let me pause and pat myself on the back. I'm really proud of what I gave you for the holidays at Practice Owners Summit.

Stephanie Goss:

A very good job.

Dr. Andy Roark:

And I think it's more important that I got two of them. I got for me and for giggling Goss coffee mugs that have a little campsite on them, and it says Happy Campers across the top, and it says Andy and Stephanie, it's from our Camp Tough Love episodes. And I am so proud of me for thinking of that and being like, here you go, and I gave it to you. And when it came, it's a tiny little mug I'm like, if I drink coffee out of this, everyone would be in danger. It's going to take me to 12 cups of this to get running.

Stephanie Goss:

Well, maybe not now that you have an espresso machine.

Dr. Andy Roark:

Oh. Well yeah, I had to raise my game.

Stephanie Goss:

You could boil some hardcore espresso now.

Dr. Andy Roark:

Yeah, I had to raise my game. That was from my wife for my birthday. I'm still not back to normal free espresso Andy. I don't know how long that transition takes. But anyway-

Stephanie Goss:

But it is true, and I think that's a big piece of it, is that the thought, the intention behind it, the thought, the time, all of that matters. And I think that's one of the things that as a leader, we have to choose to be intentional about that. And I love that you mentioned the birthdays because that was a big thing for me. I went through a period where we always did birthdays. When I had five of them, it was really easy to keep track of everybody's birthdays. And then as the team grew and we got to 10 and 15 and 20, and then when I had 30 of them, I was like, “I don't even remember my own birthday, let alone all of your birthdays.”

And so I was like, okay, let's make a birthday celebration once a month. We'll do all the birthdays, then nobody gets forgotten. But then it takes that specialness out of it, right? Because now it's a group thing and now it's not being seen as an individual. And now if you have four birthdays in the month, they all have to agree on what kind of cake we're going to get for the staff meeting. And it backfired on me, and it took me a while to get to that. And God bless them, they were so kind about it. But eventually one of them came and was just like, “Hey, can I talk to you about the birthday thing?” And they were like, “We would rather just not do this because we wind up fighting about what we're going to get and we would just rather not do it.” And I felt so bad because I had the best of intentions, and I was just like, I don't want anybody to get forgotten. That would be the worst thing.

But feeling like they would rather not do anything because it wasn't individual made me feel worse. And so like you, I was like, okay, I have to figure out a system and I did the exact same thing. And it became a process where it started with, at the beginning of the year, I would sit down and I would double-check and make sure everybody's stuff was in my calendar. Did I set it up for annual reminders? Or set it up so that they would repeat annually, setting the reminders. Because like you, at first I was like, oh, I'll just put the dates in. And then the date would come and I would get that, but that doesn't give me any time to actually prepare. So I was still frantically the first year doing the last-minute run to the store like, “Oh crap, it's Kate's birthday today. What am I going to do for her birthday?” And so then the next year was like, okay, let's put in the alarms, let's get a week ahead.

And I think that it was invaluable because it allowed me to see them as individuals. It also forced me to slow down and really think about, not that it had to be big, not that it had to be extravagant, but what would make this person happy? And it was something that made me feel really good to spend the time doing. But you're not wrong, there has to be a system and there has to be time dedicated to it, particularly for those of us who have bigger teams. And so I think it is important to think about where are we going to put our effort, and how do we make it intentional?

Dr. Andy Roark:

Well, the thing that landed on me was things that are important go on my calendar. That is how I live my life. I put taking the kids to their activities, that goes on my calendars because I need to know. And I live my life with this idea that things are important go on my calendar.

Stephanie Goss:

It is true.

Dr. Andy Roark:

But I never put appreciation things on my calendar. And then at some point what sort of landed on me was, Andy, you live by this mantra, if it's important, it goes on the calendar. And the fact that you are not putting people's birthdays or team holidays or big events that the people you work with care about onto your calendar, if important things go on the calendar and you're not putting these things on the calendar, then these things are not important to you, is what you're saying. And I said, no, they are important to me. And then it becomes, well then why aren't on your calendar? And I don't know if people need to hear this, but for me it was kind of a powerful moment of looking in the mirror and not really liking what I saw and going, I say these things are important, but I'm not treating them like they're actually important. And that's been a sort of journey.

The other thing I want to say, this is sort of stepping back for one second though. I love that show The Office with Steve Carell and the gang, and I love that show. And my favorite episode of that show, I think my favorite, favorite episode, part of the shtick in this show is there's this guy, Jim, who's the wisecracking younger guy. And he's always looking at his boss, Michael Scott, as a doofus. And he is a doofus. But Jim's always kind of smirking and rolling his eyes.

And one day Michael Scott goes away, and I can't remember why he goes away, but Jim gets promoted to cover the boss's role while Michael's gone. And in his attempt to step forward and be like, “I can do this better,” the first thing he does is combine all the birthday celebrations into one at the beginning of the month. And it goes exactly like you said, exactly like you said. And it's so funny, and you've told that story before about combining the birthdays, and I always laugh because that is the exact thing they used on that show was Jim was clearly this is efficient and let's just get it done. And it's all the problems. And at the end of the episode, Michael Scott comes back and Jim is sitting with him and there's this beautiful poignant moment where Jim has been kind of humbled and he says, “That didn't go very well.” And Michael says, well, “What did you do?” And Jim says, “I combined all the birthdays and put him on one day.” And Michael goes, “Yeah, rookie mistake. I did that. I did that. I did that.”

And I love it so much because it's one of those things that you look at and you go, “This just makes sense,” but it doesn't engage with the human component of what we do. And just the fact that is the example they used in this show and then you had the same experience in real life, I love it. But God, it sums this up-

Stephanie Goss:

Rookie mistake.

Dr. Andy Roark:

… “Rookie mistake. I did that.” And at that point, Jim sees Michael as like, “Oh, maybe you're not a complete doofus.”

Stephanie Goss:

For sure.

Dr. Andy Roark:

“Maybe you've just been molded by the realities of this weird world and these weird people that we work with.” And I love it. Anyway, but that's a beautiful microcosm of the issue, which is appreciation can be systematized to the point that it removes the human element. And that, my friends, is the issue with pizza parties in the eyes of the people, is that we have systematized appreciation to the part that the human element has been removed, and people don't feel individual and special. And that does not mean that they're not good. It just means that they are seen as a part of compensation rather than as something that makes people feel appreciated. And that's just by design.

So let's take a break here and then we'll come back and let's dig into some action stuff to how do we fix this, and what do we do?

Stephanie Goss:

Sounds good.

Hey everybody, it's Stephanie, and I'm going to jump in here for one quick second and toot my own horn. That's right, February 1st, Andy and I are going to be leading a workshop that I want to make sure that you don't miss. It is the final of our three-part kind of strategic planning, kicking the year off right series. We are talking about starting the year off right leading a vision and values meaning. And this comes to us, we have done strategic planning for the last couple of years, and we've gotten a lot of ask for how do you actually lead this meeting? What do I say to my team? How do I set it up? What do I make the room look like? How do I actually lead these kind of workshop exercises that you and Andy are talking about? And this is my jam. I cannot wait to nerd out about all of this with you all.

If you are a member, you get in for free, as always. If you are not a member of Uncharted, you should be. So you should all head on over to UnchartedVet.com/events. Members need to register there. Non-members can register as well. You can join us. It's $99 for the workshop. Or you can check out Uncharted membership, because with your membership, you get access to all of our workshops. Just saying, it might be a deal that you don't want to pass up. But either way, I want to see you at our workshop, February 1st. It is at 8:30 Eastern, 5:30 Pacific, and we're going to spend an hour and a half or so talking about all of these things, and we are definitely going to have fun. So come join us. Now, back to the podcast.

Dr. Andy Roark:

All right, so let's get into this. We've talked a lot about pizza parties and we talked about why we have problems with appreciation at scale. And we talked about the realities and why this is harder to do than what it sounds like at first blush. What are we doing here, Stephanie Goss?

Stephanie Goss:

Yeah, because our mailbag writer said, “I'm not looking for those things. I want the deeper, ‘I truly value you for the things that you're doing for our practice. How do I make you realize that you are worth something to the practice?'”

Dr. Andy Roark:

All right, so big things for me. You have to get specific. You have to believe. If you want them to feel appreciated and you want to make them feel valued, I do not believe that there's a way to do this that doesn't happen at the individual level. And so you have to make a person feel seen, I think, in order to do appreciation. And that takes time and effort. But it's just, I mean the simple answer is you need to figure out a mechanism to make these doctors seen.

Now the first thing that I will say that unlocks this for a lot of people is making it so that you, the manager, you, the team lead, you, the practice owner, are the only one who's giving appreciation to the doctors. That's your problem. If you're trying to do that, that's the mistake. If you buy into what we're saying about this is making individual people feel seen, that is an extremely difficult, almost impossible job for one person to do once your team hits a certain size. And so the clear answer is empowering other people on the team to share appreciation so that it's not just on you to do this.

Stephanie Goss:

Well, not only so that it's not just on you, because that is, again, a giant rookie mistake gopher hole that I fell down trying to put this on my own shoulders. And let me tell you, it never ends well because there are not enough hours in the day, particularly as your team grows, if you're the only person who's in charge of the things.

I think the other piece of it is that when your team is empowered to show gratitude and to share the value that another human being on the team brings to the group as a whole or to them as an individual, you get individual perspective that you don't get when you're trying to be the one person recognizing it. And what I mean by that is there are a couple of things, activities that I love to do with my team, and one of them that I do fairly regularly is to get them to all write down one thing that they like about the person. And usually I always had teams that were crafty, and so we would decorate a thing that had our name on it and then we would pass it around to the rest of the team.

But I was always struck by the radical difference in what the individuals on the team found value in for that person. And so what I value in you, Andy, and what I might write is probably a radically different perspective than what Jamie might write. Because her relationship with you is different, the way you interact is different, the things you work on is different. And when you imagine it in the clinical setting, what I do as the manager with the associate veterinarians or with my practice owner is radically different than the experience that my CSR might have with you as a doctor or that my technicians who are in the room with you day in and day out or standing in surgery with you for four hours a day, their perspectives are going to be very unique. And when you empower the team as a whole, it adds a whole new layer of where the value is found.

Dr. Andy Roark:

Yeah, I completely agree with that. So then the question becomes, if everyone sees different things and they have different perspectives, how do we teach people to show appreciation to each other? How do we create this culture, this system where these things happen?

So the first thing I think we have to talk about is how to show appreciation. And there's two pieces to it, right? There is the action that you do to show appreciation, whether that's having a pizza party or bringing flowers or writing a handwritten note or standing up at the staff meeting and telling everyone verbal praise for someone else. There's the action that you take. And there is the clear reason, the example of the behavior that you appreciate the person for.

And so there's two pieces of this. You can give, and this is what I would say to the staff, it's like, “Hey guys, I want a culture of appreciation in our practice. I really want to encourage us. I want you to look around and if there's someone who exhibits a behavior that you really appreciate, you should tell them what that behavior is and say, ‘Thank you for doing this and behavior this way and doing this thing.' Or if the impact or outcome of their actions positively impacts you, then tell them, ‘Because of you, this thing happened. And I want you to know how much it meant to me.'” And those to me are the two reasons. So when you start to get into nuts and bolts, how do we systematize it? What is the behavior that the person did? And what is the specific impact or outcome that they caused?

And so that is why this is hard to do at scale. So when the person says, “How do I make the doctors feel appreciated?” Say, “You need to look at them in the eye and say, ‘This is the behavior that you have exhibited. And I can give you an example of when you did it, that really means the world to me.' Or, ‘This is the outcome. Because of you, these specific things happen. This is how the technicians feel. This is the feedback that I got from the technicians. This is what the technician's job engagement satisfaction survey says, and examples they said, that comes from you. You made that happen. And I can't tell you how much that means to me and how much I value having you here because of things like this.'”

But one of the biggest mistakes we make with appreciation is not drilling into the specifics. We say, “You're great, you're fantastic. I love working with you. You're such a joy.” That's a nice thing to say, but it doesn't make people feel appreciated. And so you got to drill into those two things. What's their behavior? Or what's the impact/slash outcome that they made? And so bam, you have to tell them what it is.

I would argue that you can make people feel appreciated. You can bring them to tears with a pizza party. But it ain't about the pizza. It's about the reason that you're having the pizza party and how you articulate that reason and what impact did they have or what behavior did they do that justified a desperate desire to celebrate them that you manifested this way? And I would say that that does constitute appreciation. There's a difference in gathering people together and saying, “We're having pizza today and ice cream because the front desk as a team accomplished this milestone and this is the impact that they had and how we heard that impact. And so we're celebrating. We're just going to have a celebration because of what they as a team accomplished and what it meant.” And I would argue that those people probably will feel very appreciated. And that is very, very different from, “Hey guys, there's pizza in the break room if you want it.” Full stop.

Stephanie Goss:

Right. Yeah, yeah. Totally. I think for me, a big part of this conversation is addressing what might feel like the elephant in the room for a lot of people, which is I think you can lead by example and you can make a decision, like you said, Andy, like I'm going to get better at this thing. I'm going to put some time block time to sit down, look at my calendar because this is important to me. And I can do that as the manager or as the leader. You don't get the rest of the team involved in this without forcing it to happen at first. And what I mean by that is they're not just… I mean, maybe you might have the one in 10 million team that is just like, “This is how we roll,” and somebody on the team kind of starts it and snowballs and everybody's all in from the very beginning.

But for most of the teams, it is “forced” from the start, whether that is we're going to do a team meeting and we're going to do an activity to express the appreciation or, “Hey guys, I made a gratitude board and I hung it in the treatment room, and we're going to take 10 minutes this morning and we're going to write down one caught you being good, one thing, one action that we saw somebody else on the team do this week that we appreciated and why did we appreciate it. And we're going to put it up there.” All of those things, no matter what the activity is, it is something that somebody on the team is taking the lead on and saying, “This is the thing that we're all going to do,” with the ultimate end goal that everybody buys into it and that it becomes something that the lead can be shifted from yourself as the leader to other members of your team.

But it doesn't ever really start that way for most of us. And I think it's important to acknowledge that because I think a lot of the times people ask me this question and they're like, “You just have all these ideas and you seem to love doing this with your team. And I don't feel comfortable with that. I can't think of any ideas like that.” And I think the most powerful thing that I tend to tell people is that I force myself to do it too. It was a thing where I was like, I don't know how they're going to feel about this. They may hate it, they may love it, but we're just going to do it. I'm going to rip the bandaid off. You know what I mean?

Dr. Andy Roark:

Oh yeah. First of all, it's a dance party. Appreciation is a dance party. And I don't know how many of you who tried to get dance parties going, I'll tell you, I have. I have started some dance parties in my life, and you know what that means? That means me dancing-

Stephanie Goss:

That means you're dancing alone.

Dr. Andy Roark:

… by myself for a while until people are, I like to say inspired. Some people feel pity and they're like, “For God sakes, listen, please, someone help him.”

Stephanie Goss:

Someone please dance with Andy so he's not dancing by himself.

Dr. Andy Roark:

And then they come onto the floor out of shame and pity for watching me dance by myself. I don't care. I don't care if they're inspired or just sad and embarrassed for me, but they come onto the dance floor and before along this and joint is popping. I don't know, is that thing? That's it. People are dancing together, lots of them. However, the coolest way you say that is.

Okay, I'm going to bring this home here because I feel like we've danced all around this. Summarizing this. Number one, if you're like, “I really want to do this and I want to do this better.” I would say, go get your Uncharted membership, first of all, because in the uncharted community, we talk about this all the time and constant conversations of what are you doing for your staff? And how do you appreciate these people? And what are some programs that you do? And this gets discussed all the time. You will not find better sounding boards for ideas on creative things to do that will make you excited and engaged and mean something to your team than in the Uncharted online community, you just won't. It's 2023, starting off the year, come on board. See what we do here. We are just absolutely the best at helping people come up with creative ideas to do this stuff and to share experiences that have worked for us.

Number two, Stephanie and I are doing, we're doing our workshop, we're doing our interactive team meeting workshop in February, right?

Stephanie Goss:

Yes, we are. Yeah.

Dr. Andy Roark:

We'll put a link in the show notes for Uncharted. If you're not a member, then you can still join. If you are a member, it's free. And so come on. But me and Stephanie Goss will be running our workshop. I think we're running it on a Saturday in early February. And it's going to be 100% how to have an active meeting with your staff. And so if you're like, “I don't understand how to get this started, how to get my staff to start to exhibit these behaviors, to start to build a culture, to try to get people to engage with the idea of appreciation across our whole team.” That is a fan-freaking-tastic workshop, and it's in February, so you've got time to get registered and get there, but that's got to be on the radar. Number three is you got to put it on your schedule. Like you and I have both said, I think we all to imagine that we are going to be these beautiful in touch people who don't need to write down things to remember, and we just organically appreciate people. I can't tell you-

Stephanie Goss:

When I was 20, maybe.

Dr. Andy Roark:

… Yeah, maybe. Not maybe. I wish. I was completely when I was 20. I was a 20-year-old dude.

Stephanie Goss:

No, I mean, I had a better memory and I could retain more information in my brain. Now, forget it, I can't remember what I did this morning.

Dr. Andy Roark:

Oh yeah. Well, it's funny, I had a sharper mind, but no inclination to help people. And now that I have a big inclination to help people, I don't have the sharp mind anymore.

Stephanie Goss:

Exactly.

Dr. Andy Roark:

But I can't tell you how many times I have committed to, I'm going to write people notes of appreciation. And for two weeks I just bang them out and then the notes stop. And a year later I'm like, “Let's do that again.” And then two weeks and it falls off. But if it's important, it goes on the calendar. And that can be the first of every month, did you appreciate someone on your team? Every Monday the first thing says find someone and tell them why they are important to you. Put it on the calendar because important things go on the calendar. The last thing is-

Stephanie Goss:

And-

Dr. Andy Roark:

… sorry, go ahead.

Stephanie Goss:

… well, to that point, I think one of the things scientifically that has been proven with appreciation and gratitude is that it's nice when the grand gestures or big things come out of nowhere, you definitely feel a greater sense of like, “Oh, wow, they really noticed that big thing that I did.” But I think the little things are equally important. And one of the, I don't remember where it came from, but when I was very first a manager, heard the story about a manager who would take five pennies and put them in their pocket. And their goal was to transfer one penny from one pocket to the other when they gave expressed appreciation to somebody on their team every day. And so for me, that was really powerful because I struggled with those. I had, like you, the best of intentions. Like I'm going to sit down, I'm going to write these notes.

And for the really big things, making sure that they were recognized for birthdays and anniversaries and tech week and stuff like that, I was usually pretty good at that. But the in between would be where I'd be like, ooh, I'm going to write a thank you note and stick a Starbucks card in, and I could do it for one person. But then scaling that on a regular basis was the hard part. And so for me, getting even more granular and small really helped in the sense that what is one thing that I can do today? And how do you physically remind yourself every day, whether it's putting it on your calendar so that you get the alert, you get the alarm and you just do the thing. Or whether it's putting pennies in your pocket and switching them from one side to the other, or some sort of physical reminder on a regular basis, daily or weekly, where we are doing something to stay in touch with our team.

Because I'll tell you, when you try and do it on a bigger scale, this is a rookie mistake that I made over and over and over again as a manager, where I was like, oh, I'm just going to sit down once a month and I'm going to do the thing because then I'll just block a bigger chunk of time and I'll get everybody knocked out at once. And whether it was reviews, whether it was one-on-ones was writing thank you notes, is a pain in the ass to do everybody all at once and it never works out the way that you think that it's going to.

Dr. Andy Roark:

Yeah. Well, yeah. I mean, the employee month program was the classic one for me. I don't like that program. I don't like that program because-

Stephanie Goss:

Yet we have one.

Dr. Andy Roark:

… No. Well, do we really? Is it a program when I, Andy Roark, owner of the company-

Stephanie Goss:

Are employee of the month every month?

Dr. Andy Roark:

… name myself employee of the month, every single month? Is that a program? You keep it going. You're like, “Who's employee of the month this month?” Once again, it's me. You know why? Because it's a stupid program. It's a stupid program. And I'm not going to do the thing where I'm like… Because what happens is, here's how the employee of the month program works, it's like, at first it's great because we genuinely show appreciation to people and we're like, “This person did this great thing this month.” And then at some point it becomes perfunctory and we just basically we can [inaudible 00:50:39]-

Stephanie Goss:

We have to check the box.

Dr. Andy Roark:

… and put them up there. And people, it falls right into the problem that we said at the very beginning is people feel like they don't know what they did to be employee of the month, other than it's their turn and the obvious people have already been picked, and now here we are. And it loses its value and it loses value for the people who genuinely did stuff that was worthy of appreciation. Maybe some people can keep it going. I have just seen it fail again and again and again. And so I just give myself employee of the month, except for a very, very rare circumstance, which I think, now you may laugh, I think it's genius. One, I get the vast majority of the awards, which I'm going to be honest for a second and say I accept the employee of the month award for myself with great enthusiasm and pride again and again and again. But on the rare occasion that one of my employees can take the award away from me-

Stephanie Goss:

Tyler Grogan.

Dr. Andy Roark:

… it means something to them. It has talked about for months after, “Remember when Tyler Grogan was employee of the month.” And people are like, “What?” It happened.

Stephanie Goss:

That one time.

Dr. Andy Roark:

That one time. But, I mean, it was monumental. It's on her CV for the rest of her life, because she did it.

Stephanie Goss:

Okay, you said you had three things.

Dr. Andy Roark:

I do.

Stephanie Goss:

So [inaudible 00:51:57] the time, what's your third one?

Dr. Andy Roark:

The last one is you got to model the behavior and ask for help. It's a dance party, you got to dance first and you have to invite people to dance with you. And that's it. And so being like, “Hey, I want appreciation to happen. I'll be in my office with the door closed if you need me.” It doesn't work. You have to get out there and model the behavior.

And then the other thing too is, and maybe this is silly, I don't think that people feel empowered to tell other people that they're appreciated. I think it's awkward, and they think it's weird. It's going to be too personal. Is this person going to think that it's strange that I'm telling them why I value them and why I appreciate them? I'm not their boss. And I think one of the things is, it's a cultural thing. It's something that you can say at the top, this is our norm here is, tell people what you appreciate about them.

Stephanie Goss:

Yes.

Dr. Andy Roark:

I love it when our team, I'll be honest and say, I love when people come up and say, “Hey, I really appreciate, Andy, when you did this thing for me or for our team.” That really, I don't know, it fills my cup. And I do feel appreciated when people do that. And I think a lot of times people are like, “Well, you don't have to appreciate the boss.” I'm like, “Well, I mean, I'm just a human being over here and I do like it.” But I think people, I think they need to feel invited to do that sometimes in teams, and that may sound silly, but it doesn't hurt anything just to say, “Guys, I want to have a culture where people are appreciated. And when you see someone doing something, I want you to tell them.” And you can empower them in different ways. And there's things like Bonusly and stuff like that that people use to try to put some oomf behind it, but honestly, I don't know if that stuff's really necessary if people just feel empowered to do it.

Stephanie Goss:

Yeah, I think for me, it starts with you have to allow them to be human, and you have to be human. And a big part of it is we have to get to know each other. You can force the dance party, you can do the thing. And it's easier to drag somebody onto the dance floor if you already have some vulnerability and you feel like, I can make an ass out of myself with this person, I feel okay with that. It's way easier, especially if you are an introvert. And so I think for me, a big part of it is being human, getting to know each other on a human level and being intentional about that.

And so for me, the keys to success start with getting the team to know each other and involving them all in the process. And so there are some things that are absolute must haves for me in terms of getting to know the team and onboarding as a leader that have to do with asking them who they are as a person, what do they like, and getting to know them. So everybody who starts on my team gets a getting to know you quiz, survey. I want to know, are you Josie and you love narwhals, right? What is your favorite treat? Are you a salty or sweet person? We're talking about super basic stuff, how do I check the boxes on a way that allows me to individualize it for you? And also how to find commonality in the team? Because now if I know that one person's favorite color is purple and another person on the team's favorite color is purple, now I can start to create shared experience for those people in the things that we do.

Right now it's about find another person on the team, if we're doing an activity, find another person who likes this thing as you. Those human connections make the vulnerability when it comes to showing appreciation, particularly for the meaningful things and the things that people value about one another, makes that significantly easier because there's a foundational relationship there.

And so making that a part of your onboarding process, having your team go through the languages of appreciation in the workplace course, having them all take the quiz, getting to know what languages they all speak. Are they a person who likes getting the gifts or are they a person for whom, getting praised, hearing the words, you love hearing words from the team, “Hey Andy, this is a thing that you did that I really appreciated.” And for me, I like quality time and you know that about me. And you will make an effort to do something that involves us, like, “Hey, I'm going to call you and we're going to have extra time together to just kind of hang out because I appreciated this thing that you do.” That goes much further for me. Same way that hitting somebody who likes the gifts or the service. “Can we do something together? Can I do something for you? Can I take care of something for you?” So learning about the languages of appreciation I think is really important.

And then for me, the devil is in the details in terms of how do I make this repeatable? So for me, the second step of this as a leader is to watch how they respond to those various expressions of value and appreciation. So if we're doing a group activity, I try and see, did we give someone public praise? And they really were uncomfortable with that? Okay, noted. Let's not do that again. But can I find other activities that I can do with the team that can allow them to maybe read what other people think about them instead of hearing it in front of the group, right? It's about observing the human behavior that comes from the team as a whole.

And then the third piece of that for me is then figuring out how do I repeat that on an individual level to stay connected with them and let them stay connected with each other. So if you aren't doing things with your team on a regular basis, find a way to make time in your schedule to have fun with them and make this part of your normal process the same way you would everybody learning about heartworm disease or safety protocols. It's got to be a part of your culture.

Dr. Andy Roark:

Speaking of part of your culture, our culture is ending episodes in one hour, and that's a resolution more than a culture. It's an aspiration. It's an aspiration. But we are out outside. Guys, take care of yourselves. We'll see you next time.

Stephanie Goss:

Have a great week everybody.

Well gang, that's a wrap on another episode of the podcast. And as always, this was so fun to dive into the mailbox and answer this question. And I would really love to see more things like this come through the mail bag. If there is something that you would love to have us talk about on the podcast or a question that you are hoping that we might be able to help with, feel free to reach out and send us a message. You can always find the mail bag at the website. The address is UnchartedVet.com/mailbag, or you can email us at Podcast@UnchartedVet.com. Take care everybody, and have a great week. We'll see you again next time.

Written by Dustin Bays · Categorized: Blog, Podcast · Tagged: appreciation, culture, management

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