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Uncharted 2022 Speaker

Caitlin DeWilde, DVM

Dr. Caitlin DeWilde is the founder of The Social DVM, a consulting firm devoted to helping veterinary professionals learn how to manage and grow their social media, online reputation and marketing strategies. Working with large industry groups and individual practices alike, Caitlin and her team are passionate about translating the geek speak to veterinary speak and helping vets reach more clients and pets. Caitlin is a graduate of the University of Illinois College of Veterinary Medicine and a recipient of their Outstanding Young Alumni Award, and also an alum of the AVMA’s Future Leaders Program. She served as medical director for a large AAHA/Fear Free/Cat-Friendly certified hospital in St. Louis before stepping back to focus on her marketing passion. Today, she divides her time between practice, consulting, and writing. She is the author of a new book from AAHA Press, “Social Media and Marketing for Veterinary Professionals,” and a columnist for Today’s Veterinary Business.

Phil Richmond, DVM

Dr. Richmond is the Founder & CEO of Flourishing Phoenix Veterinary Consultants and practicing medical director of a small animal hospital in New Port Richey, Florida. He is passionate about positive culture, psychological health, safety, and wellbeing in veterinary workplaces. He works toward implementing tools and policies for thriving and flourishing in the profession, especially at critical education and career points. Dr. Richmond is involved in state, national and international projects for the advancement of wellbeing and culture in veterinary medicine. He currently serves as the chair for both the Florida Veterinary Medical Association’s Outreach and Professional Wellness & Wellbeing Committees and is a member/advisor of several national committees for workplace suicide prevention and veterinary wellbeing. Dr. Richmond is a member of the UF College of Veterinary Medicine wellbeing curriculum committee and is an instructor for the program at the College. Dr. Richmond is a published writer and speaker, a frequent veterinary podcast guest, and holds multiple certifications in the fields of applied positive psychology, workplace wellbeing, psychological health & safety, resilience training, behavior change, and suicide prevention. He received an FVMA Gold Star for service in 2019 and the FVMA Veterinarian of the Year in 2021.

Michael Miller, DVM

Dr. Michael W. Miller is the co-owner of a four-hospital small animal practice, and sees patients at Lakewood Animal Hospital in Morris, Illinois. In addition to dogs and cats, he has a special interest in reptiles which led him to start a wildlife rescue at his practice for hit-by-car turtles. After being a contributing author to the DrAndyRoark.com and UnchartedVet.com websites, he started his blog called Harry Potter Vet, where he uses comparisons to the wizarding world to help veterinary professionals and himself discover the magic in veterinary medicine. Outside of vet med, he also is discovering the magic of parenthood as he and his wife raise their two young sons.

Sarah Wolff, DVM

As a self-declared client experience nerd, Dr. Sarah Wolff is fascinated with how different industries and individual businesses care for their customers. The mere fact that we can decide when and how we are there for our clients is thrilling to her, and nothing gets her more excited than experiencing a novel customer service solution. Sarah Wolff received her bachelors degree from the University of Virginia and her veterinary degree from The Royal (Dick) School of Veterinary Studies at the University of Edinburgh, before moving to New York. She worked for ten years in different veterinary support roles before becoming a doctor, and knows the challenges these critical team members face. Sarah believes that client relationships are the cornerstone of veterinary care and that in order to thrive, we must center our services around a thoughtfully designed client experience cycle. When we create systems that support our teams and ensure consistently excellent customer care, we create a recipe for business success.

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